mercoledì 18 dicembre 2019

Idea of the day. Dagoma - Toy Rescue Case Study


TBWA/ Paris
"The Toy Rescue campaign enables Dagoma to showcase the value of 3D printing technology. Instead of positioning a 3D printer as an expense, the campaign shows how it can help people create less waste and stop them buying more toys. By creating a network to help people who don’t have access to a 3D printer print the part, Dagoma is also weaponising its audience of existing customers, turning them into advocates for the brand and the technology."

Previously, Dagoma and TBWA Paris worked together to tackle gun violence and the sale of 3D-developed black market guns by creating blueprints for weapons that were purposely faulty. For both this campaign and the Toy Rescue campaign, Dagoma relied on its community to bolster the initiatives.
read more at contagious.com

Dagoma - Harmless Guns


lunedì 16 dicembre 2019

Headline of the day. Nike – Kylian Mbappé: Love Your Dream Until it Loves You Back


Champion of Bondy. Champion of the world. Still the same kid playing the game he loves. From his neighborhood to the greatest pitches in the world, Kylian Mbappe has stayed true to his dream. #nikefootball #nikesoccer


Christmas ad of the day. Chilly's – Gift Responsibly



AGENCY Uncommon/London PRODUCTION COMPANY Biscuit Filmworks/UK DIRECTOR Aaron Stoller EDITOR The Quarry POST PRODUCTION The Mill/London AUDIO POST Soundtree Music MANAGING DIRECTOR/EXECUTIVE PRODUCER Rupert Reynolds-MacLean HEAD OF PRODUCTION/PRODUCER Samantha Chitty DP Jakob Ihre PRODUCTION DESIGNER Sarah Jenneson


venerdì 13 dicembre 2019

Sport ad of the day. Nike ‘Qiang Diao’


NIKE - "Qiang Diao is Earned" from M Skibiak on Vimeo.
Nike 'Qiang Diao' from planbfree.com on Vimeo.
CREW Director Finn Keenan Production Co. Riff Raff DP Arnau Valls Coloner Music We Are Walker Audio Producer Arthur Monnet Production Manager Kate Brady Assistant Director Ben Glickman Executive Producer Natalie Arnett Producer Francois Larpin Production Designer Marco Puig Editor Jono Griffith Play Reel Service Producer Wolfie Wong Service Production Playfull Colourist Mark Gethin Colour Producer Chris Li VFX Supervisor Barry Greaves 3D Lead Christian Kalata Post Production MPC/Shanghai Sound Designer Charles Monnet Sound Design Big Knows AGENCY Ad Agency Wieden + Kennedy/Shanghai Art Director Josh King Creative Director Matt Skibiak Creative Director Jeff Fang Executive Creative Director Ian Toombs Executive Creative Director Vivian Yong Executive Producer Bernice Wong Producer Raymond Lau Senior Copywriter Matt Meszaros

martedì 12 novembre 2019

Sport ad of the day. Nike | Just Do It Germany: Helden

via lbbonline.com
"Nike believes in the unique power of sport to move the world forward. Nike's mission as a company is to bring the world together through sports, to strengthen active communities, and to create equal opportunities for all athletes. However, Germany and many other countries are facing a challenge: kids give up any sporting activity at an alarming rate. To make sport and play regain their importance, Nike dedicates the new chapter of its Just Do It campaign, titled 'Du tust es nie nur für dich' ('You never do it just for yourself') to those communities and athletes that go beyond the next goal or medal. The campaign from Wieden+Kennedy Amsterdam portrays Germany's new heroes and their inspiring stories. The hero spot was directed by John Hillcoat through Serial Pictures x Somesuch.
While many people see athletes winning and competing, Nike sees heroes who help to advance, enrich and inspire society.
When athletes like Léon Schäfer go beyond their limits, both physically and mentally, they do so not just for themselves, but for a whole generation of athletes and an inclusive sports culture.
When a female boxer like Zeina Nassar fights in a hijab for the first time, she is not doing it for herself, but for a whole generation of girls who dare to pursue their dreams. And when players like Leroy Sané go their own way, they inspire a generation of kids who aim to leave their own footprint on the world."
Helden features a new generation of German athletes, who work hard on and off the pitch, on the track and in their communities. They go beyond winning to pave the way for others. We believe in a world in which everyone can become a hero, leveraging the powerful platform sport provides to those who speak up. You never do it just for yourself. Just do it. Click here and find out more: www.nike.com/de/just-do-it The music is based on David Bowie’s “Helden“, written by David Bowie & Brian Eno, arranged by Hans Zimmer, using Bowie’s original vocals.

AGENCY: WIEDEN+KENNEDY AMSTERDAM EXECUTIVE CREATIVE DIRECTOR: Eric Quennoy, Mark Bernath CREATIVE DIRECTOR: Craig Williams, Evgeny Primachenko ART DIRECTOR: Jeffrey Lam COPYWRITER: Alex Bower HEAD OF BROADCAST PRODUCTION: Joe Togneri EXECUTIVE PRODUCER: Jaime Tan ASSISTANT PRODUCER: Eline De Roo GROUP ACCOUNT DIRECTOR: Kathryn Addo ACCOUNT DIRECTOR: Franky Wardell ACCOUNT MANAGER: Margot Paquien PLANNING DIRECTOR: Reid Schilperoort PLANNER: Alex Janneau HEAD OF COMMS & DIGITAL STRATEGY: Dani Pak COMMS PLANNING DIRECTOR: Elsa Stahura STUDIO DIRECTOR: Lizzie Murray MOTION DESIGNER: Soren Danielsen LEAD MOTION DESIGNER: Gustav von Platen STUDIO ARTIST: Noa Redero PROJECT MANAGER: Caroline Kosse BUSINESS AFFAIRS: Michael Graves, Marie Hernandez FILM PRODUCTION PRODUCTION COMPANY: Serial Pictures x Somesuch DIRECTOR: John Hillcoat DIRECTOR OF PHOTOGRAPHY: Philippe Le Sourd ADDITIONAL PHOTOGRAPHY: Benjamin Loeb MANAGING DIRECTOR: Seth Wilson PRODUCER: Fran Thompson PRODUCTION MANAGER: Hannah Fowles-Pazdro PRODUCTION DESIGNER: Marco Bittner Rosser COSTUME DESIGNER: Natalie Humphries SPORTS CHOREOGRAPHY: Andy Ansah PRODUCTION SERVICE SERVICE COMPANY: Anorak EDIT EDITING COMPANY: Trim Editing EDITOR: Ross Hallard, Tom Lindsay EDIT PRODUCER: Tatyana Alexandra AUDIO POST AUDIO POST: Grand Central Recording Studios SOUND DESIGNER/MIXER: Raja Sehgal MUSIC ARTIST / TITLE: 'Helden' By David Bowie WRITTEN BY: David Bowie & Brian Eno ARRANGED BY: Hans Zimmer MUSIC COMPANY: Courtesy of The RZO Companies, Sony ATV and Universal Music Publishing POST PRODUCTION POST: Glassworks Amsterdam FLAME: Kyle Obley VFX SUPERVISOR: Kyle Obley 3D: Darren MacPherson, Matthijs Joor NUKE: Maxence Peillon EXECUTIVE PRODUCER: Chris Kiser POST PRODUCER: Dave Moore GRADE COLOUR GRADING: MPC COLOURIST: Mark Gethin COLOR ASSIST: Nate Seymour EXECUTIVE PRODUCER: Meghan Lang COLOR PRODUCER: Diane Valera

giovedì 31 ottobre 2019

Campaign of the day. THE MISSING PAGE / SAFORELLE / VIDEO CASE / SERVICEPLAN FRANCE


Agency: Serviceplan Health & Life France
Client: Fondation FondaMental
Agency: Benjamin Chevrier, Céline Demarsan, Karen Bulfon
Director: Daniel Perez
Co-Creative Director Serviceplan Paris : Daniel Perez
Director of Production: Frank Willocq
Production : Blaise Izard, Badass


martedì 29 ottobre 2019

Nice idea of the day. Burger King | The Spirit Taste Test


"The star of “The Spirit Taste Test” is Riz Mirza, a real-life medium who leads a seance, bringing the souls of dead people into his own body to try the limited edition sandwich." read more here

venerdì 25 ottobre 2019

Idea of the day. Timeless Journey as told by Dentsu Tokyo Wins Digital Craft Grand Prix at Spikes



Timeless Journey describes the legacy of Antonio Stradivari and his violins. They say that as a Stradivarius instrument gets older, the more complex and romantic it begins to sound. Tracing the journey of such an instrument back hundreds of years, the campaign is the group's attempt at making people travel back in time, to when they were being crafted in Italy to the different halls and theaters across the different time periods the violin has been to. Dentsu, together with their partners in the campaign, built a gallery in central Tokyo at the Morj Arts Center Gallery in Roppongi, including recorded music from various eras played in an anechoic chamber, using historically appropriate strings and bowing. The agency shares, they then processed the recordings to replicate acoustic environments from each era using architectural drawings, historical materials and 3D modeling. The campaign's creativity, ingenuity, and effectivity eventually landed it several accolades, a Digital Craft Grand Prix Spikes among others. Read more about Dentsu's Spikes Asia Awards haul here: https://www.adobomagazine.com/global-...

Agency Dentsu

martedì 8 ottobre 2019

Ads of the week. THE GUARDIAN - BORN FREE FOUNDATION - VW

Hope is Power

AGENCY Uncommon/London PRODUCTION COMPANY Pulse Films/London DIRECTOR James Marsh MANAGING DIRECTOR James Sorton EXECUTIVE PRODUCER Lucy Kelly PRODUCER David French PRODUCTION MANAGER Tom Nutting DP Rob Hardy EDITOR Jinx Godfrey EDITING Marshall Street Editors SFX Machine Shop SOUND DESIGNER Henning Knoepfel MUSIC SUPERVISOR Jay James MUSIC AND SOUND Soundtree Music VFX SUPERVISOR Jason Watts FLAME ARTIST Andy Copping POST PRODUCER Vittorio Giannini POST PRODUCER Fi Kilroe POST PRODUCTION Freefolk COLORIST Paul Harrison AGENCY Uncommon/London PRODUCTION COMPANY Pulse Films/London DIRECTOR James Marsh MANAGING DIRECTOR James Sorton EXECUTIVE PRODUCER Lucy Kelly PRODUCER David French PRODUCTION MANAGER Tom Nutting DP Rob Hardy EDITOR Jinx Godfrey EDITING Marshall Street Editors SFX Machine Shop SOUND DESIGNER Henning Knoepfel MUSIC SUPERVISOR Jay James MUSIC AND SOUND Soundtree Music VFX SUPERVISOR Jason Watts FLAME ARTIST Andy Copping POST PRODUCER Vittorio Giannini POST PRODUCER Fi Kilroe POST PRODUCTION Freefolk COLORIST Paul Harrison

The Bitter Bond

AGENCY The Engine Group/London PRODUCTION COMPANY BLINKINK DIRECTOR Daniel Salles ANIMATION/VFX Zombie Studio DIRECTOR Paulo Garcia EXECUTIVE PRODUCER Bart Yates EXECUTIVE PRODUCER Natalia Gouvea DP Lucas Andres Barreto CGI LEAD Yohann Da Geb ANIMATION DIRECTOR Bruno Monteiro COLOURIST Marcio Pasqualino GRADE Psycho N'Look/Sao Paulo SOUND DESIGNER Ben Leeves SOUND DESIGN Jungle Studios MUSICAL INTRO Alex Wilson Thame ART DIRECTOR Jason Keet COPYWRITER James Hodson CREATIVE DIRECTOR Steve Hawthorne CREATIVE DIRECTOR Katy Hopkins EXECUTIVE CREATIVE DIRECTOR Paul Jordan PRODUCER Stefanie Forbes AGENCY The Engine Group/London PRODUCTION COMPANY BLINKINK DIRECTOR Daniel Salles ANIMATION/VFX Zombie Studio DIRECTOR Paulo Garcia EXECUTIVE PRODUCER Bart Yates EXECUTIVE PRODUCER Natalia Gouvea DP Lucas Andres Barreto CGI LEAD Yohann Da Geb ANIMATION DIRECTOR Bruno Monteiro COLOURIST Marcio Pasqualino GRADE Psycho N'Look/Sao Paulo SOUND DESIGNER Ben Leeves SOUND DESIGN Jungle Studios MUSICAL INTRO Alex Wilson Thame ART DIRECTOR Jason Keet COPYWRITER James Hodson CREATIVE DIRECTOR Steve Hawthorne CREATIVE DIRECTOR Katy Hopkins EXECUTIVE CREATIVE DIRECTOR Paul Jordan PRODUCER Stefanie Forbes

What Do You Think Will Happen?

AGENCY BBDO/Dublin PRODUCTION COMPANY Red Rage Films DIRECTOR Lena Beug ART DIRECTOR Clayton Homer COPYWRITER Dillon Elliott ART DIRECTOR Aoife Cusack PRODUCER Andrew Counihan EXECUTIVE CREATIVE DIRECTOR Dylan Cotter PRODUCER Paul Holmes DP Kip Bogdahn POST PRODUCTION Screen Scene EDITOR Jake Walshe AGENCY BBDO/Dublin PRODUCTION COMPANY Red Rage Films DIRECTOR Lena Beug ART DIRECTOR Clayton Homer COPYWRITER Dillon Elliott ART DIRECTOR Aoife Cusack PRODUCER Andrew Counihan EXECUTIVE CREATIVE DIRECTOR Dylan Cotter PRODUCER Paul Holmes DP Kip Bogdahn POST PRODUCTION Screen Scene EDITOR Jake Walshe


lunedì 7 ottobre 2019

Ad of the day. Sandy Hook Promise / Back-to-School Essentials


Credits

Creative Agency: BBDO, New York

Chief Creative Officer, Worldwide: David Lubars

Chief Creative Officer, New York: Greg Hahn

SVP Senior Creative Director: Peter Alsante

VP Creative Director: Bianca Guimaraes

Associate Creative Director / Copywriter: Jim Connolly

Associate Creative Director / Copywriter: Gary Toit

Associate Creative Director / Art Director: Lance Vining

Director of Integrated Production: David Rolfe

VP, Group Executive Producer: Alex Gianni

Associate Producer: Molly Ross

MUSIC PRODUCER: Julia Millison

BUSINESS MANAGER: Grace Kelly

SVP Senior Director: Lindsey Cash

ACCOUNT MANAGER: Elizabeth Jacobs

ACCOUNT EXECUTIVE: Melissa Blache

PLANNING DIRECTOR: Ben Bass

BRAND STRATEGIST: Michael Schonfeld

VP, DIRECTOR OF DATA: Chris Daniele

Production Company: Smuggler

EXECUTIVE PRODUCER: Drew Santarsiero

DIRECTOR: Henry Alex Rubin

Co-Founder: Patrick Milling -Smith

Co-Founder: Brian Carmody

LINE PRODUCER: Lead Allina

DIRECTOR OF PHOTOGRAPHY: Autumn Durald Arkapaw

Editorial Company: No6 Edit

Managing Director: Corina Dennison

SENIOR PRODUCER: Laura Molinaro

EDITOR: Jason Macdonald

ASSISTANT EDITOR: Renn Cheale

TELECINE COMPANY: Company 3

TELECINE ARTIST: Tim Masick

Producer: Alexandra Lubrano

CONFORM / VFX / FINISH COMPANY: No6 Edit

CONFORM ARTIST: Ed Skupeen

Flame Assist: Mark Reyes

GRAPHIC DESIGN COMPANY: No6 Edit

PRODUCER: Laura Molinaro

GFX: David Gerber

MUSIC COMPANY: JSM

CEO/CCO: Joel Simon

Executive Producer: Jeff Fiorello

COMPOSER: Jason Krebs / Joel Simon

PRODUCER: Norm Felker / Andrew Manning

Sound Designer: Nathan Kil

MIX & RECORD COMPANY: Heard City

ENGINEER: Jeremy Siegel, Keith Reynaud, Evan Mangiamele, Elizabeth McClanahan

Managing Partner: Gloria Pitagorsky

Executive Producer: Jackie James & Sasha Awn

PRODUCER: Andi Lewis

Sound Designers: Evan Mangiamele, Jeremy Siegel, Keith Reynaud,

Assistant Audio Engineers: Tom Morris, Seth Brogdon, Evan Anderson, Ronnie Stapleton

Casting Company: Doreen Frumkin

VO TALENT: Lawton Paseka (for radio spots only)

Media Agency: PHD Media

Bob Estrada, Client Business Lead

Nichole Verost, Associate Strategy Director

Gretchen Smith, Digital Performance Director

Alison Horowitz, Strategy Supervisor

Caren Axelrod, Associate Director, Social Media

Harry Keeshan, President, Video Investment

Seth Glosman, Managing Director, Integrated Investment

Paul Salman, Director, Video Investment

Amy Turner, Associate Director, Published Media

Amanda Knoll, Supervisor, Published Media

Grace Collins, US Director, Local Investment

Jeanne Boland, Group Director, Local Investment

giovedì 19 settembre 2019

Idea of the day. The Life Saving Soap Operas


Circus Grey and Peruvian Ministry of health, present the campaign: "The life saving soap operas", the very first organ donation between the characters from two totally different TV series. Yair, one of the leading characters of the Soap opera "Ojitos Hechiceros 2" died and donated his kidney to Lorenzo, the main character of "Señores Papis", saving his life. A pop culture crossover that starts in fiction to save the lives of thousands of people in reality. . Credits: Peruvian Ministry of Health and América TV Agency: Circus Grey, Lima, Peru CEO: Pedro José de Zavala CCO: José Luis Rivera y Piérola ECD: Charlie Tolmos Creative Directors: Mario Neumann / Carlos Cárdenas / Ricardo Baracco Art Director: Patricio Vargas Copywriter: Jordán Cáceres Production Manager: Renzo Talavera Agency Producer: Vanessa Gómez / Mayte Angulo / Ximena Rojas Post production: Edson Ku, Miguel Chiesa New Business: Valeria Malone Del Barrio Producciones: CEO: Michelle Alexander Executive producer: Adriana Alvarez CRO: André Silva Music/sound Producer: Sin Anestesia Studio Canica Films Videographer and direction: Verónica Vásquez Videographer: Sergio DiNegro Videographer: Angel Nuñez Videographer: Enzo Zevallos Sound: Gianmarco Rodriguez

mercoledì 31 luglio 2019

Nice, not so old, ad of the day. Overlook Hotel Commerical - 90th Academy Awards - Oscars Ad



Client: Academy of Motion Picture Arts & Sciences
Project: Academy Museum

Agency: Wieden + Kennedy Portland
Creative Directors: Jason Kreher
Copywriter / CD: Erik Fahrenkopf
Art Director / CD: Max Stinson
Executive Producer: Ben Grylewicz

Production Company: Biscuit Filmworks
Director: Matt Dilmore
Partner/Managing Director: Shawn Lacy
Executive Producer: Holly Vega
Head of Production: Mercedes Allen-Sarria
Head of Production: Rachel Glaub
Producer: Nick Shandra
Director of Photography: Chris Soos
Production Designer: Josh Locy

Editorial Company: Joint
Editor: Nick Davis
Post Producer: Chris Girard
Post Executive Producer: Leslie Carthy

VFX Company: KEVIN
VFX Supervisor: Tim Davies
Flame Artist:
VFX Producer: Samantha Hernandez
Titles/Graphics:

Music+Sound Company: Extreme Music
Composer:
Sound Designer:
Song (if applicable): Dreamin’ Easy
Producer:

Mix Company: Joint
Mixer: Noah Woodburn

lunedì 22 luglio 2019

Video of the day. THE BEAUTY | Official Teaser (2019)


THE BEAUTY | Official Teaser (2019) from blee on Vimeo.
The Beauty is a poetic journey through a fascinating underwater world, where plastic and nature becomes one. For one breath our concerns and feelings of guilt dissolves between the eerily beautiful corals and the mysterious depth of the ocean.
via https://thebeauty-film.com/

venerdì 7 giugno 2019

Automotive ad of the day. Hello Light | ID. BUZZ


Agency Johannes Leonardo (Creative Agency)
CLIENT BRAND: Volkswagen ADVERTISING MANAGER: Chanel Barresi CEO: Scott Keogh SVP MARKETING: Jim Zabel DIRECTOR BRAND & COMMUNICATION: Jennifer Clayton CREATIVE AGENCY CREATIVE AGENCY: Johannes Leonardo COPYWRITER: Gautier Fage ART DIRECTOR: Harry Neville-Towe PRODUCER: Adam Perloff CHIEF CREATIVE OFFICER: Jan Jacobs, Leo Premutico CREATIVE DIRECTOR: Jono Flannery, Paul Gregson PRESIDENT: Bryan Yasko HEAD OF INTEGRATED PRODUCTION: Dana May BUSINESS LEAD: Ben Muldrew HEAD OF ACCOUNT MANAGEMENT: Emily Wilcox GROUP EXECUTIVE PRODUCER: Benton Roman ACCOUNT DIRECTOR: Vincent Scicchitano, Marci Axelrad ASSISTANT EDITORS: Justin Leyba DESIGN DIRECTOR: Charles Watlington SENIOR BUSINESS AFFAIRS MANAGER: Kacey Kelley MANAGEMENT SUPERVISOR: Mal Gretz HEAD OF COMMUNICATIONS STRATEGY: Meg Piro HEAD OF STRATEGY: Mark Aronson GROUP STRATEGY DIRECTOR: Mary Bakarich INTEGRATED PRODUCER: Treviana DelMastro ACCOUNT SUPERVISOR: Stephen Vocaturo PRODUCTION ASSISTANT: Cary Luecke PRODUCTION COMPANY PRODUCTION COMPANY: Somesuch EXECUTIVE PRODUCER: Nicky Barnes DIRECTOR: Daniel Wolfe DOP: Robbie Ryan LINE PRODUCER: Saul Germaine FOUNDER: Tim Nash and Sally Campbell PRODUCTION DESIGNER: Chad Keith PRODUCTION SERVICE PRODUCTION SERVICE COMPANY: Radioaktive Films OFFLINE EDIT COMPANY: Cosmo Street / Trim Editorial EDITOR: Tom Lindsay EDIT ASSISTANT: Dave Davis, Alex Morales, Taylor Morano, Joshua Berger POST PRODUCTION / VFX POST PRODUCTION COMPANY: Blacksmith COLOURIST: Simon Bourne (Framestore) VFX SUPERVISOR: Iwan Zwarts 2D LEAD: Jamie Scott COLOUR COMPANY: Framestore 3D TEAM: Milos Lukac VFX EXECUTIVE PRODUCER: Charlotte Arnold VFX PRODUCER: Bindy St. Leger CG ARTIST: Patrick McAvena, Tom Bussell, Vitaly Burov COMPOSITOR: Nick Tanner, Daniel Morris, Jacob Coy, Margolit Steiner, Chris Memoli MUSIC MUSIC COMPANY: Groove Guild MUSIC SUPERVISION: Al Risi SOUND SOUND COMPANY: Q Department AUDIO POST: Wave Studios MIX ARTIST: Aaron Reynolds

lunedì 27 maggio 2019

Film of the day. Lacoste – Crocodile Inside



Client: LACOSTE

Agency: BETC
ECD: Rémi Babinet
CD: Aurélie Scalabre, Olivier Aumard, Damien Bellon
Copywriter: Olivier Aumard
AD: Aurélie Scalabre, Jessica Fecteau
Producer: Fabrice Brovelli, Karim Naceur, Slim Trabelsi

Production: Iconoclast
Director: Megaforce
EP: Charlotte Marmion
Set Designer: Marco Puig

Post/VFX: Time Based Arts
VFX super: Josh Robinson
CD: Francois Roisin
Lead Flame: Thiago Dantas
3D: Francois Roisin, Federico Vanone, Mike Battcock, Sam Osbourne, Ben Cantor, David Loh, Fabrice Le Nezet, Federico Vanone, Gareth Bell, James Mann, James Spillman, Matt Evans, Stephen Murphy, Tom Di Stasio, Walter How, Zoe Sottiaux
Flame: Shel Gardner, Leo Weston, Adam Paterson, Jamie Crofts, Stephen Grasso, David Birkill, Matt Jackson
Nuke: Bernardo Varela, Grant White, Leandro Vazquez, Manolo Perez, Matt Shires, Will Robinson, Paul Sullivan
Grade: Lewis Crossfield

Music: Edith Piaf “L’Hymne à l’amour”

Ad of the day. MilesForThePeople - Reclame Aqui


MilesForThePeople_RA from Grey Brazil on Vimeo.
Miles for the People First name: Adriano Last name: Matos Company: Grey Brazil Position: CCO Role on this Entry: CCO First name: Marcia Last name: Esteves Company: Grey Brazil Position: President and CEO Role on this Entry: President and CEO First name: Bruno Last name: Brux Company: Grey Brazil Position: ECD Role on this Entry: ECD First name: Marcelo Last name: Bruzzesi Company: Grey Brazil Position: Creative Director Role on this Entry: Creative Director First name: Augusto “Jesus” Last name: Correia Company: Grey Brazil Position: Art Director Role on this Entry: Art Director First name: Pedro Last name: Rosas Company: Grey Brazil Position: Copywriter Role on this Entry: Copywriter First name: Maria Last name: Pirajá Company: Grey Brazil Position: Account SVP Role on this Entry: Account SVP First name: Lucas Last name: Rodrigues Company: Grey Brazil Position: Account Director Role on this Entry: Account Director First name: Fernanda Last name: Maluf Company: Grey Brazil Position: Account Assistant Role on this Entry: Account Assistant First name: Raquel Last name: Messias Company: Grey Brazil Position: Strategy SVP Role on this Entry: Strategy SVP First name: Fábio Last name: Tachibana Company: Grey Brazil Position: Media SVP Role on this Entry: Media SVP First name: Elise Last name: Passamani Company: Grey Brazil Position: Operations SVP Role on this Entry: Operations VP First name: Nathália Last name: Beividas Company: Grey Brazil Position: Project Director Role on this Entry: Project Director First name: Renata Last name: Ruas Company: Grey Brazil Position: RTV Production Role on this Entry: RTV First name: Izabel Last name: Soares Company: Grey Brazil Position: RTV Production Role on this Entry: RTV Production First name: Robinson Last name: Silva Company: Grey Brazil Position: Production Director Role on this Entry: Production Director First name: Fernanda Last name: Pancini Company: Grey Brazil Position: Content Director Role on this Entry: Content Director First name: Erica Last name: Nakamura Company: Grey Brazil Position: BI Director Role on this Entry: BI Director First name: Felipe Last name: Bartorilla Company: Grey Brazil Position: Editor Role on this Entry: Editor First name: Carlos Last name: Sperançolo Company: Grey Brazil Position: Editor Role on this Entry: Editor First name: João Last name: Xavier Company: Grey Brazil Position: Motion Designer Role on this Entry: Motion Designer First name: Joel Last name: Lopes Company: Grey Brazil Position: UX Role on this Entry: UX First name: Picma Last name: Post Company: Picma Post Position: Post Production Role on this Entry: Motion/3D/Post First name: Satélite Last name Áudio Company: Satélite Áudio Position: Audio Role on this Entry: Soundtrack/ SFX First name: Astronautas Last name: Filmes Company: Astronautas Filmes Position: Production Role on this Entry: Production First name: Patrícia Last name: Pedreira Company: Grey Brazil Position: Production Assistant Role on this Entry: Production Assistant First name: Monalisa Last name: Pedreira Company: Grey Brazil Position: Production Assistant Role on this Entry: Production Assistant First name: Laila Last name: Sena Company: Grey Brazil Position: Content Role on this Entry: Content First name: Diego Last name: Medvedocky Company: Grey Position: CCO Latam Role on this Entry: CCO Latam First name: Per Last name: Pedersen Company: Grey Position: Creative Chairman Role on this Entry: Creative Chairman First name: Mariana Last name: Santos Company: Reclame Aqui Position: Role on this Entry: First name: Gabriel Last name: Pinzetta Company: Reclame Aqui Position: Product Manager Role on this Entry: Product Manager First name: Francisco Last name: Recalde Company: Reclame Aqui Position: Marketing Manager Role on this Entry: Marketing Manager First name: Felipe Last name: Paniago Company: Reclame Aqui Position: Client: Marketing Director Role on this Entry: Marketing Director First name: Maurício Last name: Vargas Company: Reclame Aqui Position: Client: CEO Role on this Entry: CEO


venerdì 17 maggio 2019

Ad of the day. Canal+ Mission: Really Impossible


Canal + Mission: Really Impossible 1" from A Productions on Vimeo.
Dirigido por STEVE ROGERS
DOP: Nicolas Karakatsanis
BETC
Creative director: Stephane Xiberras
Creative director: Eric Astorgue 
Art director: Romain Ducos
Designer copywriter: Chrystel Jung
TV producer: Isabelle Ménard
LA/PAC
EP: Jerome Denis 
EP: Patricia Lucas
LP: Eric Lipchitz
1st AD: Didier Mallet
A Productions:
EP: Agustin Gonzalez
International Producer: Suzy Walker
LP: Lionel Frid
1st AD: Matthew Launay 
2nd AD: Daniel Tornero
PM: Javier Lara 
Prod. Coordinator: Maria Revenga Santisteban
Prod. Designer: Isabel Peinado Rodriguez
Unit Manager: Patricia Morán

martedì 14 maggio 2019

Animal Spot of the day. Petz created Pet-Commerce

Petz launches breakthrough e-commerce tool to allow dogs to make their own shopping choices. Artificial intelligence and facial recognition technologies help read dogs' preferences for a particular product out of their behavioral reactions; aim is to enhance interaction between pets and tutors and boost online sales. Campaign was created by Ogilvy Brazil.

lunedì 13 maggio 2019

Promo idea of the day. E-Moving Steep Discount


"E-Moving created a website tool that generated discounts for potential customers based on the steep inclines they have to overcome on their journeys to and from work." via contagious.io

Idea of the day. Burger King Mexico - “The Traffic Jam Whopper”



Burger King Mexico - "The Traffic Jam Whopper" from We Believers on Vimeo.


Burger King is aiming to make commutes around the world a little less hellish. For the first time, those stuck in a traffic jam are able to order a Whopper via the Burger King Mexico app and have it delivered right to their vehicle while they slog through traffic.

Burger King fans in Mexico City, which consistently ranks as the most congested city in the world according to TomTom’s Global Traffic Index, can spend up to 5 hours every day stuck in traffic-- making this metropolis the perfect place to test BK’s new hunger-prevention online delivery service.

Creative agency: We Believers New York

mercoledì 8 maggio 2019

Automotive ad of the day. Škoda _ Hesitation Is No Longer An Option


Advertising Agency: Rosapark, France Co-founders: Jean-Patrick Chiquiar, Gilles Fichteberg and Jean-François Sacco Copywriter: Julien Perrard AD: Nicolas Hurez General Director: Sacha Lacroix Advising Director: Romain Bruneau Account Director: Maxime Persuy Account Manager: Audrey Martineau TV production: Élodie Jonquille Digital Strategy Director: Jeanne Neuschwander Social Media Manager: Thomas Vincenti Social Media Copywriter: Julien Thibon Social Media AD: Léo Palti PRODUCTION: HENRY Director: Bart Timmer Producer: Jean-Luc Bergeron Chief Operato: Daniel Landin Chief decorator: David Bersanetti Production Director: Yannick Dupas Soundtrack: Schmooze Post production: Mc Murphy Sound studio: Schmooze

Epic ad of the day. PMU: The Calling


Advertising Agency: Buzzman, Paris, France President and Executive Creative Director: Georges Mohammed-Chérif Vice – President: Thomas Granger Managing Director: Julien Levilain Creation Directors: Louis Audard, Tristan Daltroff Art Directors: Oswald Yvan, Apolline Lemaire Copywriters: Apolline Lemaire, Oswald Yvan Deputy Managing Director: Florent Kervot Account Manager: Clément Chagnaud Account Executive: Soufiane Kechai Social Media Manager: Loris Bernardini Head of Strategic Planning: Clément Scherrer Head of PR & Communication: Amélie Juillet PR & Communication Manager: Paul Renaudineau Head of TV Production & Art Buying: Vanessa Barbel TV Production Assistant: Saveria Besset Head Of Print: Dee Perryman Print Production: Fany Maupou Production: 75 Post Production: Mikros Sound Production: The Director: Matthijs Van Heinjningen Musique Supervisor: Too-Young

Nice ad of the day. Animalife: Karma


Karma from Major West on Vimeo.
Director - PACO CRUZ
Production - MAJOR WEST
Agency - Havas WW
Client - Animalife
Creative Director - PAULO PINTO
Copy - NUNO LEAL
Tv Producer - VANESSA NUNES
Account- MARGARIDA CLARO
CASTING
Main Talent - JOÃO MELO (Agente a Norte)
Police Dog Officer#1 - LUÍS SOARES (PSP Unidade Especial)
Police Dog Officer#2 - VÍTOR SIMÕES (PSP Unidade Especial)
The Police Dog - EAGLE(PSP Unidade Especial)
Baby Dog - FERNANDO SILVA & HÉLIO ADÃO (Centro Canino Alfa Dog)
The Customs Agents#1 - URRYEL TORRES (Bendita Profissão)
The Customs Agents#2 - LEONEL MATEUS (Valente Produções)
Extras - VALENTE Produções
The destroyed Teddy Bear - Ted the Dealer aka The PusherTed
PRODUCTION
Executive Producer - INÊS FERREIRA
Line Producer - TIAGO GUERRA
Cinematography - DUARTE DOMINGUES
AD - JOÃO CAYATTE 
Creative Consultant - TIAGO RIBEIRO 
Production Assistant - ANA FRANCISCA RAFAEL
Production Assistant - MELISSA ERLACHER
Production Assistant - JOÃO MARIA CUNHA
ART DEPARTMENT
Production Designer - SARA LANÇA
Art Director - ANA SOUSA
Art Director - MANUELA SOUSA
Art Director - CÁTIA MENDES
Prop Master - NUNO LOUREIRO
CAMERA CREW
Focus Puller - MARCEL ENCARNAÇÃO
2nd AC - ADRIANA CARVALHO
Video PlayBack - JOANA SILVA
WARDROBE
Stylist - CARLOS SOARES
Stylist Assistant - CLÁUDIA LOUREIRO
Makeup & Hair Stylist - FILIPE SILVA
POST-PRODUCTION
Offline Editor - JOSÉ BARREIROS
Color grading - PAULO INÊS
On line - RODOLFO PEREIRA
Sound Design - ANA CONCEIÇÃO
Post-Production - LIGHT FILM
Sound Design - DIZPLAY
THE PRODUCTION WISH TO THANK
Camera Equipment - MASTERDREAM
Grip Equipment - CONTRACAMPO
Transports - TIRP TRANSPORTES
Production Equipment - MASTERVAN
Aeródromo Municipal de Cascais

mercoledì 24 aprile 2019

Nice ad of the day. Orange - Content Battle


Category Other Client Orange Agency Publicis Conseil, Paris Production Insurrection Country France Uploaded 16 April, 2019 Credits François RousseletDirector Director François Rousselet Fabrice DelacourtExecutive Creative Director Executive Creative Director Fabrice Delacourt Copywriter vincent cusenier Art Director Lucie Valloton Producer Hélène Daubert DoP Mathias Boucard TV Producer Benjamin AUBERDIAC Other credits Planner: Damien Sabatier Account: Marie Wallet, Anne Dauvé, Émilie Jeanneau, Pascaline Montroussier Junior Art Director: Lucie Puybonnieux, Alexandre Perdereau Brand Manager: Gaëlle Le Vu, Quentin Delobelle, Annabel Salesa, Ombline Thomine-Desmazures, Marie Tréguier, Laurence Poucan, Vrej Minassian Editor: Adriana Legay Production Manager: Anne-Laure Godinho Post Production Company: Mathematic SFX: Fabrice Lagayette (Supervisor) Post Producer: Judith Bruneau, Clemence Cuvelier, Nathalie Catanzano Song: 'Green Hornet' - Billy May Sound Company: Prodigious Producer: Boris Nicou, Joël Tessonneau

mercoledì 17 aprile 2019

Ad of the day. Leica - The Hunt


CLIENT ADVERTISER: Leica CREATIVE AGENCY CREATIVE AGENCY: F/Nazca Saatchi & Saatchi CHIEF CREATIVE OFFICER: Fabio Fernandes CREATIVE DIRECTOR: Pedro Prado, Rodrigo Castellari RTV: Elucieli Nascimento, Fernanda Sousa, Giuliano Springhetti, Henrique Tupã, Rafael Paes, Rosana Sallum, Victor Alloza CLIENT APPROVAL: Luiz Marinho ACCOUNT SERVICE: Saulo Sanchez, Gabriela Marques MEDIA: Maurício Almeida CREATIVES: Pedro Prado, Rodrigo Castellari PRODUCTION COMPANY PRODUCTION COMPANY: Stink Films EXECUTIVE PRODUCER: Guilherme Passos, Renata Dumont, Carolina Junqueira DIRECTOR: Kid Burro PRODUCER: Rafael Rocha EXECUTIVE DIRECTOR: Ingrid Raszl EDITOR: Danilo Abraham PRODUCTION DESIGN: Luana Demange CASTING: Carminha Prado and Eduardo Piva (BR), Fernando Camargo (LA) PRODUCTION CO-ORDINATOR: Marcella Feo CINEMATOGRAPHER: Adolpho Veloso ASSISTANT DIRECTOR: Joana Duchiade COSTUME DESIGNER: Marina Vieira PRODUCTION SERVICE PRODUCTION SERVICE COMPANY: Radioaktive Film POST PRODUCTION / VFX POST PRODUCTION COMPANY: Nash COLOURIST: Bleach MUSIC COMPOSER: Kito Siqueira, Roberto Coelho SOUND SOUND COMPANY: Satélite Áudio VOICE OVER: William Mark McCullough SOUND PRODUCTION COMPANY: Satélite Áudio Team

lunedì 8 aprile 2019

Animation of the day. Powered By Honda | Honda Racing F1


"Powered by our people, our passion and pride. Powering four cars, four drivers and two teams. Powering one goal. Powered by Honda. @HondaRacingF1

Digitas UK has created an animated film showing a variety of Honda-powered vehicles and machines racing against each other. It aims to promote Honda’s leading role in Formula One, following the successful launch of its new partnership with Aston Martin Red Bull Racing and its existing partnership with Scuderia Toro Rosso. The high-octane 60, 30 & 15 sec-second film will run across Twitter, Instagram and YouTube. It breaks on 4th April. The film highlights Honda Racing’s new strategic position, “Powered by Honda”, reviving the strapline made famous on the F1 cars that won so many races and championships between 1988 and 1992. The stylised film shows iconic Honda vehicles – performance cars, motorbikes, lawn mowers, speedboats and even an aircraft – all of which share being powered by Honda power units – participating in a race on an F1 racetrack. At the end of the animated sequence, they all morph back into Red Bull and Toro Rosso F1 cars and the film switches to real footage of the cars on a track.

Credits Advertising Agency: Digitas, UK Executive Creative Director: Peter Drake, Creative Team: Alex King, Andrew Jordan Agency Producer: Oana Anghel Animation: Mainframe Mainframe Lead 3D Artists: Jonathan May, Diogo Garmatter, Richard Payne Animation Producer: Phillip Archer Sound: String & Tins Music Composition: Jim Stewart / Sting and Tins SFX: Adam Smyth and Andy Stewart / String and Tins Sound Mix: Adam Smyth / String and Tins

martedì 2 aprile 2019

Copy of the day. The Truth Is Worth It: Fearlessness | The New York Times


A New York Times reporter traveled to Iraq five times and unearthed more than 15,000 documents to detail the Islamic States’ bureaucratic and brutal rule.
Agency Droga5, New York

venerdì 22 marzo 2019

Music video of the day. Gringe - Pièces détachées

Bandits director Lionel Hirlé

Pièces détachées extrait de ENFANT LUNE 🌗 1er album disponible 🔥 http://Gringe.lnk.to/EnfantLune En tournée 🎫 https://gringe.lnk.to/tour Auteur : Gringe Compositeurs : Léa Castel, Yoan « Oddfellow » Chirescu et Anne-Sophie Versnaeyen Instruments additionnels : piano par Léa Castel, violon par Anne-Sophie Versneayen Réalisation : Lionel Hirlé Production Exécutive : Glitch Paris Instagram : https://www.instagram.com/gringe YouTube : https://gringe.lnk.to/youtube Facebook : https://www.facebook.com/Gringeofficiel/ Twitter : https://twitter.com/officielgringe/

venerdì 8 marzo 2019

Automotive ad of the day. Bertha Benz: The Journey That Changed Everything


Agency Antoni Garage
Creative Director Alice Bottaro
Director Sebastian Strasser
Production Anorak Film.
In a time when “car” was not even a word yet, and people relied on horses to pull their wagons, one woman challenged the status quo. To prove to the world that her husband’s invention was the future of mobility, Bertha Benz went on the first long-distance journey with an automobile, facing all kinds of challenges but stopping at nothing. The rest, as they say, is history.

mercoledì 6 marzo 2019

Adland stuff of the day. The One Show 2019 Call For Entries







Entrant: Zulu Alpha Kilo Country: Canada Category: Online Awarded: SHORTLIST Credits: Zak Mroueh / Creative Director / Zulu Alpha Kilo Andrea Por / Art Director / Zulu Alpha Kilo Michael Romaniuk / Art Director / Zulu Alpha Kilo Natalie Theron / Art Director / Zulu Alpha Kilo George Ault / Writer / Zulu Alpha Kilo Gary Watson / Writer / Zulu Alpha Kilo Christina Roche / Writer / Zulu Alpha Kilo Patrick Godin / Writer / Zulu Alpha Kilo David Horovitch / Writer / Zulu Alpha Kilo Revital Grunberg / Agency Producer / Zulu Alpha Kilo Terri Mattucci / Account Team / Zulu Alpha Kilo Matt Sinuita / Account Team / Zulu Alpha Kilo Kevin Swanepoel / Clients / One Show Yash Egami / Clients / One Show Adam Cohen / Clients / One Show Gabriela Mirensky / Clients / One Show Alison Bourdon / Clients / One Show Production House / OPC / Jono Hunter / Director / OPC Harland Weiss / Executive Producers / OPC Donovan M. Boden / Executive Producers / OPC Isil Gilderdale / Executive Producers / OPC Max Brook / Line Producer / OPC James Klopko / Director of Photography / OPC Shasta Lutz / Casting Director / Jigsaw Casting Post Production / Alter Ego / David Whiteson / Compositor / Online / Senior VFX Artist / Alter Ego Eric Whipp / Colourist/Transfer / Alter Ego Julie Neff / Post Producer / Alter Ego Hilda Pereira / Post Producer / Alter Ego Audio Post Facility/Music House / Eggplant Music & Sound / Adam Damelin / Audio Director / Eggplant Music & Sound Nicola Treadgold / Producer / Eggplant Music & Sound Nathan Handy / Engineer / Eggplant Music & Sound Video Post Facility / Editing Company / Zulubot / Brian Noon / Editor / Zulubot