Ad of the day. Nike - Find your greatness #2 - Jogger Nathan Sorrell.

More info about Nathan Sorrell, the protagonist, here. Watch all the commercials of the campaign here.

Ad of the day. Nike: Find Your Greatness.

"There are no grand celebrations here, no speeches, no bright lights, 
But there are great athletes. 
Somehow we’ve come to believe that greatness is reserved for the chosen few, for the superstars. 
The truth is, greatness is for all of us. 
This is not about lowering expectations; 
It’s about raising them for every last one of us. 
Because greatness is not in one special place, and it is not in one special person. 
Greatness is wherever somebody is trying to find it."


Find Your Greatness at http://gonike.me/findgreatness
Share your greatness at http://twitter.com/nike

Agency:

Wieden + Kennedy Portland

Client:

Nike

Global Creative Director:

Ryan O'Rourke

Global Creative Director:

Alberto Ponte

Interactive Creative Director:

Dan Hon

Copywriter:

Brock Kirby

Senior Art Director:

Sezay Altinok

Art Director:

Sara Phillips

Senior Agency Producer:

Erika Madison

Co-Senior Agency Producer:

Jennifer Dennis

ECD:

Mark Fitzloff

ECD:

Susan Hoffman

Agency Head of Production:

Ben Grylewicz

Production Company:

Park Pictures

Director:

Lance Acord

Director:

Seb Edwards

EP:

Mary Ann Marino

Director of Photography:

Lance Acord

Director of Photography:

Mattias Montero

Line Producer:

David Mitchell

Line Producer:

Michaela Johnson

Production Supervisor:

Jason Groves

Production Supervisor:

Lucy Glyn

Editorial Company:

Spot Welders

Editor:

Robert Duffy

Editor:

Patrick Murphree

Post Producer:

Patrick McElroy

Post Producer:

Carolina Wallace

Post Executive Producer:

David Glean

Assistant Editor:

Patrick Murphree

VFX Company:

A52

VFX Executive Producer:

Jennifer Sofio Hall

VFX Producer:

Scott Boyajan

2D VFX Artist:

Paul Yacono

2D VFX Artist:

Cameron Coombs

2D VFX Artist:

Andy Rafael Barrios

Composer:

Great Jones

Composer:

Nicholas Wright

Music Producer:

Sara Matarazzo

Music Producer:

Search Party Music

Sound Designer:

Brian Emrich

Mix Company:

Lime Studios

Mixer:

Sam Casas

Mixer:

Loren Silber

Mixer:

Dave Wagg

EP:

Jessica Locke

Mario - Post It Life.

"Tweet: http://bit.ly/marios_world 
I'm on Facebook: https://www.facebook.com/thefinalcutking
Mario comes to life with with thousands of Post It Notes in this stop motion animation. 
Rad music by Andrew: http://www.youtube.com/forgetrackaudio1024

There's a chat feature at http://finalcutking.com and I will be on throughout the day for a livechat!
*Thanks to VFX Bro for helping me snap these photos....took ninja like patience.

Behind the Scenes - http://finalcutking.com/mario-behind-the-scenes/

Can you get past the first level of this mario game? 
http://finalcutking.com/play-mario/"

Interactive social film of the week. The Beauty Inside.

The Beauty Inside is an interactive social film, presented by Intel and Toshiba, directed by Drake Doremus, starring Mary Elizabeth Winstead, Topher Grace, and all of YOU. It's Hollywood's first film that gives the audience a chance to play the lead role. Audition Now at http://www.facebook.com/thebeautyinsidefilm/

Stop-motion animation of the week. HEAD OVER HEELS - Trailer.

HEAD OVER HEELS - Trailer from Timothy Reckart on Vimeo.

WINNER:
BEST FIRST ANIMATION, Galway Film Fleadh, 2012
BEST FILM (Jury Prize), BEST FILM (Audience Prize), BEST STUDENT FILM (Audience Prize), Anima Mundi, 2012

OFFICIAL SELECTION:
Cannes Film Festival, Cinefondation 2012
Edinburgh Film Festival, 2012 (Nominated for Best British Short Film)
Seoul International Animation Festival (SICAF), 2012
Hiroshima International Animation Festival, 2012

SYNOPSIS:
After many years of marriage, Walter and Madge have grown apart: he lives on the floor and she lives on the ceiling. When Walter tries to reignite their old romance, their equilibrium comes crashing down, and the couple that can’t agree which way is up must find a way put their marriage back together.

headoverheelsfilm.com

Written & Directed by TIMOTHY RECKART
Produced by FODHLA CRONIN O'REILLY
Cinematographer CHLOË THOMSON
Production Designer ELEONORE CREMONESE
Editor JAMES TAYLOR
Sound Designer AXLE KITH CHEENG
Music Composed & Performed by JERED SORKIN
SFX Supervisor JENNIFER GROVES
VFX Supervisor & Colourist HELEN BROWNELL
Production Manager LIZZIE BULL
Script Editor TOM HILL

© National Film & Television School 2012

Animated short of the week. Belly by Julia Pott.

Belly from Julia Pott on Vimeo.

"I can feel you in my Belly

For full festival and award info visit: juliapott.com/Belly

Credits:

A film by: Julia Pott
Production: Royal College of Art
Sound Design: Joseph Tate
Animation Assistance: Robin Bushell
Eammon O’Neill
Ben Cady
Voices: Olivia Gurney Randall
Cornelius Clarke
Joseph Tate
Robert Blythe
Laurence Weedy"