martedì 11 giugno 2013

Sport ad of the day. Nike TW '14: The Sport of Golf.

via adweek.com

"I treat golf as a sport. I let other people treat it like a hobby." 
—Tiger Woods

The new TW '14. For the athlete in every golfer.


Agency: Wieden + Kennedy, Portland, Ore.
Creative Directors: Don Shelford + Rob Thompson
Copywriter: Tom Sebanc
Art Director: Derrick Ho
Producer: Felicia Glover
Account Team: Scott Sullivan + Karrelle Dixon
Executive Creative Directors: Joe Staples / Susan Hoffman
Agency Executive Producer: Ben Grylewicz
Production Company: Bob Industries
Director: Brad Parker
Executive Producer: TK Knowles
Line Producer: Melissa Murphy
Director of Photography: Morgan Susser
Editorial Company: Joint Editorial
Editor: Kyle Valenta
Post Producer: Lauren Pullano
Post Executive Producer: Patty Brebner
VFX Company: The Mission
Executive Producer: Michael Pardee
VFX Supervisor: Mark Kolpack
VFX Producer: Ryan Meredith
CG Lead: Pitor Karwas
VFX: Rob Trent
Music Composer: Philip Glass
Sound Designer: Jeff Payne
Song (if applicable): "67 Cities"
Mix Company: Eleven Sound
Mixer: Jeff Payne
Producer: Caroline O'Sullivan

Idea of the day. Studio Brussel, Song For Life.

via contagiousmagazine.com
Studio Brussel, Song For Life from Bram Ceuppens on Vimeo.

Cute ad of the day. Oreo - Bedtime.


Wonder if a girl gave an Oreo to her Dad - would he let her stay up past bedtime? See how sharing an Oreo can let wonder loose in our latest Wonderfilled commercial, featuring a new twist on our favorite song.
Client: Mondelez International/Oreo
Global Marketing Communication: Jill Baskin
Brand Marketing Director: Janda Lukin
Brand Manager: Kristin Hajinlian
Senior Assoc. Brand Manager: Susan Burris
Spot: "Bedtime"
Agency: The Martin Agency, Richmond, Va.
Chief Creative Officer: Joe Alexander
Group Creative Director: Jorge Calleja
Creative Director: David Muhlenfeld
Creative Director: Magnus Hierta
Senior Art Director: Brig White
VP/Planning Director: John Gibson
SVP/Executive Producer: Steve Humble
Senior Broadcast Producer: Kathy Lippincott
Broadcast Producer: Heather Tanton
Broadcast Junior Producer: Caroline Helms
Group Account Director: Rich Weinstein
Account Supervisor: Laurel Busony
Account Executive: Molly Holmes
Project Manager: Chloe Bos
Senior Business Manager: Amy Trenz
Group Talent & Music Director: Juanita McInteer
Production: Smuggler
Executive Producer/Partner: Patrick Milling Smith
Production/Animation: Psyop
Creative Directors: Todd Mueller & Kylie Matulick
Flame Lead: Kim Stevenson
Exec Producer: Luisa Murray
Producer: Shannon Alexander
Editor: Brett Nicoletti
2D Animators: Kendra Ryan, Dylan Spears
Colorist: Kim Stevenson
Audio Post Company: Elias Arts
Original Music and Lyrics: David Muhlenfeld (English Major, LLC)
Composer: Fritz Doddy
Executive Producer: Kala Sherman

Funny campaign of the day. Tango - #ARGH.





Tango's back on telly, and sharing the pure orange intensity inside every can. Just a taste of Tango turns its drinker into a giant ARGHing bodybuilder. 

#ARGH

Find Tango on:

Facebook - http://www.facebook.com/youvebeentangoed
Twitter - https://twitter.com/DrinkTango


Credits via campaignlive.co.uk
BBH creative team
Gary McCreadie
Wesley Hawes
BBH creative directors
Justin Moore
Hamish Pinnell
BBH deputy executive creative director
David Kolbusz
BBH producer
Glenn Paton
BBH assistant producer
Jemima Bowers
BBH team director
Alex Monger
BBH team manager
Maggie Grigorian
BBH strategic business lead
Becky Russell
BBH director of engagement planning
Kevin Brown
BBH strategist
Tom Callard
Production company
Biscuit Filmworks
Director
Tim Godsall
Executive producer
Orlando Wood
Producer
Rick Jarjoura
DoP
Steven Keith Roach
Post-production
The Mill
Editor
Tim Hardy
Stitch
Sound
Factory

Ad of the day. Southern Comfort | Shampoo | Whatever's Comfortable.

Another masterpiece after "the beach"

"Shampoo," a commercial featuring the song "The Beat" by Lou Johnson.
Southern Comfort. Whatever's Comfortable.


Agency:
Wieden + Kennedy New York
Client:
Southern Comfort
Executive Creative Director:
Scott Vitrone
Executive Creative Director:
Ian Reichenthal
Creative Director:
Jimm Lasser
Creative:
Nick Kaplan
Creative:
Jeff Dryer
Producer:
Orlee Tatarka
Head of Content Production:
Lora Schulson
Director:
Tim Godsall
Executive Producer:
Mackenzie Cutler
Assistant Editor:
Ryan Steele
Post Executive Producer:
Sasha Hirschfeld
VFX Company:
The Mill
Head of Production:
Sean Costelloe
Senior Producer:
Charlotte Arnold
Producer:
Orlaith Finucane
CD/Lead Flame Artist:
Jade Kim
Nuke Compositor:
John Mangia
Nuke Compositor:
Sabrina Tenore
CG Artist:
Emily Meger
CG Artist:
Laurent Giaume
CG Artist:
Ari Hwang
VFX Supervisor:
Peter Smith
VFX Supervisor:
Peter McAuley
Song:
The Beat
Artist:
Lou Johnson
Music Supervisor:
Andrew Charles Kahn
Music Supervision Company:
Good Ear Music Supervision
Mix Company:
Sonic Union
Mixer:
Steve Rosen

Cool ad of the past. Celebrating 10 years of Honda Cog.

via adweek.com




Advertising Agency:  Wieden+Kennedy, London
Creative Director:  Tony Davidson, Kim Papworth
Copywriter:  Ben Walker
Art Director: Matt Gooden
Production Company:  Partizan, London
Director:  Antoine Bardou-Jacquet
Year: 2003


Read more about the campaign here