martedì 20 maggio 2014

Prankvertising of the day. Ubisoft - Watch Dogs / AMAZING STREET HACK

via adsoftheworld.com

An amazing smartphone app turns common people into powerful hackers and hidden cameras record their reaction as they unwillingly hack a street of Los Angeles. You won't believe what they do when the police show up! 
Experience the power of hacking in Watch Dogs on May 27, 2014.

Advertising Agency: BETC, Paris, France
Agency Management: Jean-Charles Caboche, Tiphaine Du Plessis, Thomas Boutte, Damien Clanet
Creative Director: Stéphane Xiberras
Art Director: Benjamin Le Breton
Assistant Art Director: Antoine Coucoureux
Copywriter: Arnaud Assouline
Traffic: Agnès Rollin
TV Producer: Michel Teicher
Production House: Rita Films
Sound Production: THE
Director: Cécilia Verheyden
Published: May 2014


domenica 18 maggio 2014

Simple ad of the day. Leroy Merlin - Selfie


via MAA

French ad of the week. Citroën - The Sleeping Supporter


Advertising Agency: Les Gaulois, Puteaux, France
Creative Directors: Gilbert Scher, Marco Venturelli, Luca Cinquepalmi
Art Director: Marie Donnedieu
Copywriter: Ouriel Ferencz
Director: Eric Lynne



Small ad of the week. The Coca-Cola Mini Kiosk


Ogilvy & Mather Berlin

Food stuff of the day. A.1. Sauce: New Friend Requests


A.1. Sauce and steak have always been inseparable...until now. A.1. is ready meet new foods, and it's time to tell steak...it's complicated.
Advertising Agency: CP+B, Los Angeles, USA
Executive creative director: Jason Gaboriau
Creative director: Robin Fitzgerald
Associate creative directors: Mike KohlbeckerDafna Garber
Senior art director: Mary Dauterman
Senior copywriter: Chelsea O'Brien
Photographers: Mike KohlbeckerMary Dauterman
Food stylist: Debi Halpert Storosh


Digital stuff of the day. ALTPHABET Video Case History



Advertising Agency:Saatchi & Saatchi, Milan, Italy
Executive Creative Director:Agostino Toscana
Creative Director:Manuel Musilli
Copywriter:Leonardo Cotti
Art Director:David Denni, Alessio Bianconi
Web Developer:Dario Cataldi
Account Manager:Ilaria Lorenzetti
Account Executive:Giuseppe Colasurdo
Head Of Interactive Production:Silvio Coco