Ads of the week. Hornbach - HP - Audi - PlayStation - Orange - New Yorker - Peugeot - Royal Dutch Army.

Hornbach - Finish It!

Agency: Heimat, Berlin - Creative Director: Guido Heffels - Art Directors: Tim Schneider, Mike Brand - Copywriters: Till Eckel, Alexander Ardelean - Agency Producer: Kerstin Breuer - Production Company: Markenfilm, Berlin - Director: Carl Erik Rinsch - Producer: Lutz Müller - DOP: Javier Aguirresarobe - Editor: Pablo Plant - Visual Effects: Furia, Barcelona - Sound Design: Mosermeyer, Berlin

HP - Jerry Seinfeld
Della campagna abbiamo già parlato approfonditamente qui.
Andate sulla pagina Youtube della Goodby, Silverstein and Partners per godervi tutti gli spot della campagna che non abbiamo avuto modo di vedere insieme.

Agency: Goodby, Silverstein and Partners, San Francisco - Co-Chairman, Creative Director: Rich Silverstein - Partner, Creative Director: Steve Simpson - Group Creative Directors: Mike McKay, Stephen Goldblatt - Copywriter: Paul Charney - Art Director: Stefan Copiz - Producer: Cathleen Kisich - Production Company: HSI, Los Angeles - Director: Joseph Kahn - DP: Dan Ming - Line Producer: Jonathan Winter - Executive Producer: Michael McQuhae - Editor: David Blackburn @ Cosmo Street - Visual Effects Supervisor: Jean Marc Demmer - Executive Producer: Baptiste Andrieux - Art Director: Yann Mallard - Producer: Marsi Frey - Inferno Artists: Stefan Galliot, Nicolas Cadorette Vigneau - 2D Artists: Joe Chiao, Shelby Wong, Eliza Pelham Randall, Amalia Luyet-McMahan - 3D Supervisor: Fred Hopp - 3D Artists: Vania Alban-Zapata, Mathias Jourdes, Olek Lyzwanski, Shuichi Nakahara, Chien-I Kao, Zach Tucker, Rob Stauffer - Sound Design Company: Mit Out Sound - Sound Designer: Ren Klyce - Company: POP Sound - Engineer: Peter Rincon

Audi - Construction
La regia è del fratello minore di Michel Gondry, Olivier. Lo spot è stato fatto sulla "scia" - è proprio il caso di dirlo - del video di Tiga "You Gonna Want Me ", girato dallo stesso Olivier.

Agency: BBH, London - Production Company: Partizan, London - Director: Olivier Gondry - Producer: Russell Curtis - Production Manager: Paul Weston - Production Designer: Byron Broadbent - Motion Control Operator: Ben Goldschmied - Post-Production Supervisor: Hitesh Patel

PlayStation - Universe of Entertainment
Un lavoro straordinario del "genio" dell'animazione Superfad, Los Angeles. Andate sul sito www.superfad.com per vedere altri suoi lavori.

Agency: TBWA\Chiat\Day, Los Angeles - Executive Creative Director: Rob Schwartz - Creative Directors: Brett Craig, Nick Davidge - Art Director: Jamin Duncan - Copywriter: Allan Manaysay - Executive Producer: Anh-Thu Le - Producer: Jane Krull - Production Company: Superfad, Los Angeles - Music: "Ladies and Gentlemen" by Saliva - Music Supervisor: Aaron Jacoves @ Blast! Music Management - Music Editing: Elias Arts LA

Orange - Macaulay Culkin
Sono anni che questa campagna va avanti e forse sta diventando ripetitiva. Segnalo i tre soggetti che hanno vinto il "Cannes Gold Lion for the campaign" nel 2004: Carrie Fisher, Roy Scheider, Spike Lee. E i tre che hanno preso il Bronze Lion nel 2005: Verne Troyer, Sean Austin, Patrick Swayze.

Agency: Mother, London - Creative Director: Mother - Art Director: Mother - Copywriter: Mother - Agency Producer: Mother - Production Company: Epoch Films, London - Director: Stacy Wall - Producer: Rob Godbold - Editor: Sam Sneade - Post Production: Glassworks - Audio: 750mph

New Yorker - Closet
Andate sul sito della casa di produzione per scaricare il video. Un po' PlayStation, ma bellissimo. Degno di nota anche un altro soggetto sempre per New Yorker: "Atomic". Che chicca.

Director: Eric Hillenbrand - Production: TwinFilm - Producer: Ulrika Akerlind; Thomas Habermeyer - Director of Photography: Martin Ruhe - Post Production: Syndicate - Editor: Dirk Vaihinger - Brand: New Yorker Jeans

Peugeot Denmark - Waiting
Watch it here.

Agency: Uncle/Grey - Agency Producer: Jan Pedersen - Creative Director: Per Pedersen - Creative: Jesper Hansen; Michael Paterson - Director: Jonas Arnby - Production: Moland Film Company - Producer: Sandra Heavey - Director of Photography: Philippe Kress - Post Production: Duckling - Editor: Martin Schade

Royal Dutch Army - Banana

Agency: Publicis - Production Company: Czar.NL - Creative Director: Marcel Hartog, Jeroen van Zwam - Art Director: Jeroen van Zwam - Copywriter: Marcel Hartog - Director: Brecht van Hoenacker - Account Director: Michiel Dammen, Jeroen v.d. Brink - Agency Producer: Manon Langelaar - Editor: Dieter Dievendaele - Sound Designer : Marcel Bultman - Sound Design Company: FC Walvisch