Italian ad of the day. Think new - Keyline.

Think new - Keyline from Inventori di Mondi on Vimeo.

Think New è il video celebrativo dell'azienda Keyline, leader in Italia nella produzione e distribuzione di chiavi e macchine duplicatrici.

This project was entirely made by INVENTORI DI MONDI
inventoridimondi.com
facebook.com/InventoridiMondi

Directed by
Daniel Bedusa

Art direction
Danilo Bubani and Alessandro Alpago

Camera
Tommaso Mattia Del Prete

Photography
Paco Matteo li Calzi

Music and sound
Maurizio Bergmann

Voice
Alex Warner

Actor
Giulio Sartor

Post production
Daniel Bedusa

Graphic design
Francesco D'urso
Andrea Dell'Anna

Illustration
Cosima Mattioli

Copywriting
Roberto Ottolino

Outdoor of the day. Coke - The poster that turned into wrapping paper.

via thedrum.com

Coca-Cola Open Happiness: with Christmas only a few days away, Coca-Cola and Duval Guillaume Modem have created a special outdoor billboard together with Clear Channel.

As the brand that stands for "Open Happiness", Coca-Cola believes there's no better time to open happiness than with Christmas. But to open happiness... you need to wrap it first. That's why we created a billboard made entirely of wrapping paper, allowing people passing by to tear off a piece of paper to wrap their presents. The iconic line "open happiness" is printed on this specially crafted wrapping paper, because nothing says it more like a present waiting to be opened.

The billboards were installed in the shopping malls of Belgium's largest cities right before Christmas.http://www.duvalguillaume.com/news/20...

Agency: Duval Guillaume Modern

Automotive ad of the day. VW - 'Teddy Tragedy'

This ad documents the tragic love story of two car accessories, who are destined to be forever apart. Volkswagen's Automatic Distance Control helps you to keep your distance from the vehicle in front. Find out more about the new Volkswagen Golf and its product features here: http://www.volkswagen.de/de/models/go...

Learn more about Volkswagen's innovative assist systems at:
http://www.volkswagen.de/de/technolog...

Country: UK
Agency: adam&eveDDB

Sport ad of the day. Gatorade - Hard Work

via thedrum.com
Whether you're a professional or an everyday athlete, "Hard Work" celebrates the dedication, persistence and repetition of athletes around the world who all know what it takes to win. Featuring Dwyane Wade, Serena Williams, Derek Jeter and Robert Griffin III, Gatorade celebrates a day-in-the-life of athletes by showcasing the hours and relentless practice they all put in prior to competing. #WINFROMWITHIN

Agency TBWA\Chiat\Day
Directed by Josh Melnick and Xander Charity from Radical

Video of the day. character of a typeface.

via thecuriousbrain.com
character of a typeface from gil on Vimeo.
Created by 
Wanho Gil

Worst ad of 2013. Samsung - Are You Geared Up?

via mediabistro.com

Sport ad of the day. Gatorade - Peyton Manning - 51 And Counting.

via mediabistro.com

Gatorade tells the story of Peyton Manning breaking the NFL single-season touchdown record by showing 51 passes with one single throw.

Client: Gatorade

Campaign: Peyton 51 & Counting

Creative Agency: TBWA\Chiat\Day Los Angeles

Chief Creative Officer: John Norman

Group Creative Director: Brent Anderson

Creative Director: Gustavo Sarkis

Copywriter: Scott Cleveland

Art Director: Pierce Thiot

Executive Producer: Brian O’Rourke

Producer: Ashton Dunn

Group Planning Director: Scott MacMaster

Planning Director: Martin Ramos

Junior Planner: Matt Bataclan

Managing Director: Peter Ravailhe

Group Account Director: Blake Crosbie

Management Supervisor: Magda Huber 
Account Supervisor: Marc Johns

Business Affairs Manager: KK Davis

Broadcast Traffic: Jerry Neill

Stock Footage: AP Images

Editorial Company: Arcade Edit

Editor: Christjan Jordan

Assistant Editor: Ryan Andrus

Managing Partner/EP: Damian Stevens

EP: Nicole Visram

Post Producer: Gavin Carroll

Online Editorial: Timber

Creative Director: Jonah Hall

Head of Production: Michael Theurer

Greetings of the day. Written in the Stars, by AKQA.

http://stars.akqa.com/ 

Share your holiday greetings in the sky with "Written in the Stars" - created by AKQA and composed by 3D of Massive Attack.

Christmas ad of the day. Helpouts by Google: "Kris"

A holiday story of help, progress, and success. 
Learn more about how Helpouts can help you at helpouts.google.com

Agency: Anomaly

Greetings of the day. publicisgroupewishes2014.com

publicisgroupewishes2014.com from Bridget Jung on Vimeo.

Gather your friends #TheMoreTheMerrier

After hacking the YouTube functionality last year, Maurice Lévy is back again with a new
year corporate speech that features 2 Chinese dragons, a confetti storm, cheerleaders and
much more.

This year, in light of the expected Publicis Groupe and Omnicom Group merger of equals, we decided to celebrate along the theme of: THE MORE THE MERRIER!

The idea for this year’s experience is simple: The more people that join in during the video,
the merrier it will become.

So, we got our geeks to develop a fancy facial detection algorithm that allows a webcam
to count how many people are actually watching the video together.

If you watch the video by yourself you won't notice anything out of the ordinary, but if you add one friend you'll see Maurice Lévy delivering his corporate speech in a confetti storm. Bring a few more colleagues and you may see gospel singers, cheerleaders, Chinese dragons and a few other surprises as Maurice Lévy tries to keep his cool. We really thought of everything, so try and see what happens even when there’s no one behind the screen.

Gather some friends and watch what happens here:
publicisgroupewishes2014.com/

Download the SoundCloud track, “The More The Merrier” here:
soundcloud.com/publicisgroupe/themorethemerrier/s-IJbTs

#TheMoreTheMerrier

Campaign of the day. 56th GRAMMY Awards - Music Unleashes Us

via mediabistro.com

TBWA\Chiat\Day LA

Chief Creative Officer: John Norman

Executive Creative Directors: Fabio Costa, Patrick O’Neill

Creative Directors: Bob Rayburn, Rick Utzinger

Senior Art Director: Jenn Tranbarger

Senior Copywriter: Anne Sanguinetti

Art Director: Brianna Lohr

Account Directors: Michele Tebbe, Michael Peditto

Account Supervisor: Daryl Conui

Assistant Account Executive: Alex Belliveau

Group Planning Director: Rad Tollett

Associate Director, Communications Strategy: Ian Carey

Adland stuff of the day. Hater Translator.

via adweek.com

'Tis the holiday season, so let there be peace and goodwill on ad blogs. Introducing the Hater Translator, Mullen's gift to the advertising community. Through a patented device created in-house by some guy in the IT department, mean-spirited comments can be instantly replaced with messages of hope. For a little while at least. http://www.hatertranslator.com

Christmas ad of the day. Meijer Ad - "Spread the Spirit".

via adweek.com

Agency: The Distillery Project in Chicago