My Predictions.: 12/10/14

venerdì 17 ottobre 2014

Funny campaign of the day#2. Here's a potential fail put to good use - Re-born To Be Alive

If you are going to do stupid things, at least become an organ donor. Because as a donor, you can donate up to 8 organs and save up to 8 lives. The brain however cannot be donated. And in some cases that's a good thing.
Become a donor now at www.reborntobealive.be

"Duval Guillaume came up with this campaign for Re-born To Be Alive. It wants to make people aware of the fact that one donor can save up to eight lives. The brain however cannot be donated. And in some cases that’s a good thing – as this video shows.

Every year people die waiting for an organ donation. The waiting list is too long. The donor list too short. The Belgian non-profit organisation Re-born To Be Alive wants to raise awareness about organ donation and make the topic more easy to discuss."

PSA of the day. Superheroes: Eyewitness Reports

A group of journalists investigate multiple sightings of ‘flying superhero figures’.
See the touching stories from real children who have been saved by these mysterious heroes...

From Save the Children and BAFTA award-winning creative agency Don’t Panic

Find out how to be a Superhero: http://www.savethechildren.net/racefo...

On October 17th, in a global campaign, thousands of children in over 50 countries will take to the streets in running races, to help amplify the voices of millions children living in the world’s most unforgiving environments.

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"The film supports Save the Children's Race for Survival campaign, and its release is timed to coincide with today's UN International Day for the Eradication of Poverty. (This marks the third stirring Save the Children effort for Don't Panic and Unit 9, which previously teamed up for "Reverse" and "Most Shocking Second a Day," both of which dealt with the conflict in Syria. The pair also collaborated on "Everything Is Not Awesome," a film for Greenpeace calling on Lego to end its relationship with Shell.)" Read more at adfreak

Funny campaign of the day. Glass O-I - Glass is life #escogevidrio

#escogevidrio La vida nos da opciones y tenemos el poder de escoger lo mejor. Cuando tomamos decisiones equivocadas, las mismas situaciones nos dan una lección.
Escoge bien en www.escogevidrio.com

Agency: DDB
Geo: Colombia
O-I: Glass is life, 5
Advertising Agency: Doremus / DDB Colombia

giovedì 16 ottobre 2014

Social ad of the day. Unquiet Film Series - Uncomfortable Truths

via lbbonline.com and creativereview.co.uk

"Find out more: http://www.foreverunquiet.co.uk

Behind everyday encounters can be hidden uncomfortable truths - The Sunday Times investigates and exposes."

Grey London

Director: Phil Lind

Production company: Betsy Works.

ADVERTISER

BRAND: Unquiet Film Series

ADVERTISER: Sunday Times

MUSIC AND SOUND

AUDIO POST PRODUCTION: Arge

POST PRODUCTION / VFX

VFX SUPERVISOR: Matt Lawrence

POST PRODUCTION HOUSE: Sarah Antrobus & Sian Hagan

FLAME: Marcus Dryden & Dean Wyles

COLOURIST: Vicki Matich

PRODUCTION COMPANY

PRODUCER: Dawn Christy

DIRECTOR: Phil Lind

PSA of the day. David's story: Road safety campaign

Hard-hitting footage of a fatal collision in Norfolk has been released by police in a bid to get motorcyclists and drivers to think seriously about road safety. Viewers are warned that this video contains content which some may find distressing, but it does not show any graphic images of the rider during or after the collision and they are given the option to refrain from viewing.
More info here

Funny ad of the day. Get Lolli - The Instagram Horror Game (Chupa Chups Halloween 2014)

via lbbonline.com

Join Finger’s quest to rescue Lolli from the haunted house! Grab your phone and play “Get Lolli”, the first choose-your-own-adventure game on Instagram. Help us to find Lolli at instagram.com/getlolli
#GetLolli