You never forget your first…Lion. Watch this inspiring story told by Greco Design and find out how winning a Lion can help you grow your business and open a whole new world of opportunities.
In 2015, Cannes Lions will recognise and award the year’s most exciting creative ideas across 16 categories, covering everything from traditional print and film communications to technology and product design.
via adweek.com Discover what Emily, a little girl who is blind, sees when she watches The Wizard of Oz.™ You’ll never see it the same way again yourself. To see more of Emily’s Oz, visit http://xfin.tv/EmilysOzyt. To view with video description click here: http://youtu.be/MaYmVomvtW4
Client: Comcast/XFNITY Sr. Director, Brand Strategy & Communications: Sherri Davis Campaign: Emily's Oz Campaign website: http://emilysoz.com
Agency: Goodby Silverstein & Partners New York
Creative Co-Chairmen: Jeff Goodby, Rich Silverstein Executive Creative Director: Paul Caiozzo Creative Director: Nathan Frank Art Directors: Michael Hagos, Peter Jostrand Copywriters: Josh Chua, Sam Dolphin
Brand and Communication Strategy Group Brand Strategy Director: Conner Huber Brand Strategist: Jane Jun
Business Affairs Senior Business Affairs Manager: Judy Ybarra
Production Director of Broadcast Production: Tod Puckett Executive Broadcast Producer: James Horner Broadcast Producer: Tess Kenner Assistant Broadcast Producer: Charlotte Dugoni
Production Company: Biscuit Filmworks Director: Andreas Nilsson Director of Photography: Matty Libatique Production Designer: KK Barrett Managing Director: Shawn Lacy Executive Producer: Colleen O'Donnell Line Producer: Emily Skinner
Editorial/Finishing: Rock Paper Scissors Editor: Paul Watts Assistant Editor: Christian Oreste Assistant Editor: Rhys Hecox Executive Producer: Eve Kornblum Producer: Jenny Greenfield Producer: Jen Milano
VFX: A52 Lead Flame artist: Stefan Gaillot CG Supervisor: Kirk Shintani 2D VFX Artist(s): Stefan Gaillot, Matt Sousa, Andy Bate, Enid Dalkoff, Steve Wolf, Tiffany Germann 3D Artists: Jose Limon, Joe Paniagua, Jon Balcome, Christian Sanchez, Adam Carter, Paulo Mauro, Vivian Su Producer: Scott Boyajan Executive Producer: Patrick Nugent, Jennifer Sofio Hall
Telecine: Company 3 New York Colorist: Tim Masick Colorist: Rob Sciarratta Executive Producer: Angela Lupo Color Producer: Rochelle Brown
Mix: Heard City Sound Engineer: Keith Reynaud Sound Engineer: Jeremy Siegel Managing Director: Gloria Pitagorsky Senior Producer: Sasha Awn
Sound Design: Jafbox Sound Sound Designer: Joseph Fraioli
End Treatment Graphics: Elevel Post Animator: Jessica Gibson Executive Producer: PJ Koll Producer: Samantha Liss
—Behind-the-Scenes Documentaries Director: Cassie Jaye Directors of Photography: Margaret Parus, Sertac Yildizhan
Editorial Company – Main Documentary Production Company: Rock Paper Scissors Editor: Parker Whipple Producer: Jenny Greenfield Producer: Jen Milano
Editorial Company – Mimi Documentaries Production Company: elevel (Goodby Silverstein & Partners) Editor: Graham Willcox Assistant Editor: Lori Arden Producers: Carley Ridgway, Samantha Liss
via moreaboutadvertising.com Watch star actor Mads Mikkelsen unfold his talent in The Call. Mads’ irresistibly charming role rehearses lines with his beautiful co-star, but suddenly the mood changes. Please share.
Mads about the cooperation with BoConcept: “I rarely take on commercial roles, but this film is different. BoConcept didn’t hire an advertising agency but allowed professional film makers to do what they do best.”
Mads Mikkelsen is internationally famous for his chilling performances as Le Chiffre in the James Bond film Casino Royale and as Hannibal Lechter in the TV-series Hannibal. Read more here: http://boconcept.com
Filmed in Spain in the home of BoConcept Designer Morten Georgsen Director: Dejan Cukic Technical Director: Thomas Busk
The resulting painting is a recreation of Composition II in Red, Blue, and Yellow by Piet Mondrian
The music used in the background is the second movement from Schubert's Symphony No.5 in B flat major - Andante con moto, sourced from the European archive.
Sage advice from chief judge Jim Elliott, incoming Global CCO, Arnold Worldwide, on what not to submit to the 2015 Radio Mercury Awards if you want a chance of winning.
Credits:
Jim Elliott: Jim Elliott Voice over artist: Paul Guyet Script: Robert Rooney, Creative Director, Y&R NY Director Kevin R. Frech Camera: Taylor Christoffel Recording Studio: Sound Lounge Recording Engineer: Collin Blendell Production Company: Logical Chaos Editor: Nick Fehver
‘Keep up’ introduces Honda’s new range of products and continuing innovations all whilst challenging the viewer to push themselves to improve, a philosophy Honda has embraced since the birth of the company.Agency: Wieden & Kennedy London
Director: ManvsMachine
Creative directors: Scott Dungate, Graeme Douglas Creatives: Bertie Scrase, Christen Brestrup, Caleb Al-Jorani Executive creative directors: Tony Davidson, Iain Tait Agency executive producer: Danielle Stewart Group account director: Nick Owen Account director: Alex Budenberg Account manager: Maria Kofoed Head of planning: Beth Bentley Planning director: Martin Beverley TV producer: Jo Charlesworth
Production company: Friend Executive producer: Luke Jacobs Line producer: Luke Jacobs Post producer: Caroline Muhlich Post executive producer: Mike Merron
VFX company: Analog VFX supervisor: Simon Reeves Flame artist: Fabio Zaveti VFX producer: Matilda Woulfe Design/graphics: ManvsMachine
Music+sound company: Wah Wah Composer: Dhruv Ghanekar Sound designer: Anthony Moore Producer: Carmelita Lobo Mix company: Factory Mixer: Anthony Moore
Watch Live Oscar Sunday, February 22, 2015 at 7e/4p.
Client: Academy of Motion Picture Arts & Sciences President: Cheryl Boone Isaacs Chief Executive Officer: Dawn Hudson Chief Marketing Officer: Christina Kounelias Marketing Manager: Ford Oelman
Agency: 180LA Chief Creative Officer: William Gelner Creative Directors: Zac Ryder, Adam Groves Copywriter: Christina Semak Art Director: Karine Grigorian Head of Production: Natasha Wellesley Producer: Nili Zadok Chief Marketing Officer: Stephen Larkin Account Manager: Jessica DeLillo Account Coordinator: Alexandra Conti Planner: Jason Knight
Holding / Goes to / VDay Editorial Company: Exile Edit Editor: Nate Gross (Holding) Editor: Will Butler (VDay; Goes to) Executive Producer: Carol Lynn Weaver Producer: Brittany Carson
Foreign Language Editor: Dave Groseclose Producer: Brian Scharwath
Color, Visual Effects, Finishing: The Mill, Los Angeles Colorist: Adam Scott Color Executive Producer: Thatcher Peterson Color Producers: Natalie Westerfield, Antonio Hardy Color Coordinator: Diane Valera Lead 2-D Artist: Robin McGloin 2-D Artist: Scott Johnson Art Department: Jeff Langlois, Laurence Konishi Executive Producer: Sue Troyan Visual Effects Producer: Kiana Bicoy Visual Effects Coordinator: Jillian Lynes
Recording, Mix Recording Studio: Eleven Sound Mixer: Scott Burns Assistant Mixer: AJ Murillo Producer: Dawn Redmann Executive Producer: Suzanne Hollingshead
YG Round 3 - Sex sellouts from Christian Tough on Vimeo. DDB Sydney via adfreak: "Philip Thomas, CEO of the Lions Festivals: "We love the thinking behind DDB Sydney's idea," he tells AdFreak. "The representation of women in this industry, and in society at large, is something Cannes Lions feels a responsibility to address. Last year, we launched the 'See It Be It' initiative to accelerate creative women's careers in the industry. This year, we've been working hard, together with the industry, on a big idea that we'll be ready to announce in the next two weeks. It's really encouraging to see that the whole industry—veterans, rookies, male and female—is at a stage where we want to fight for the same vision."
IRVINE, Calif., Feb. 19, 2015 /PRNewswire/ -- True sport performance brand ASICS today announced the launch of its 2015 global advertising campaign, 'It's a big world. Go run it.' The creative is designed to inspire sportspeople and fitness enthusiasts around the world to explore new territories and discover the huge variety of ways and reasons to run.
'It's a big world. Go run it.' features an exhilarating TVC, to be aired globally during headline sports events. In addition, there will be a 90-second digital version, print, outdoor, online and in-store executions, and activations at marathons around the globe. The 2015 campaign is ASICS' most ambitious to date.
The TVC features runners of all ages, abilities and cultures challenging themselves on city streets, country roads, forest trails, snow, ice, and mountains - demonstrating the diversity of running and ASICS' expert equipment.
The advert creative starts with a single runner finding a ram's horn on a deserted city street. As he blows into the horn a beckoning call echoes through the streets. More and more runners emerge from roads, deserts, mountains and trails, gathering into running tribes. As the multitude of runners realize their achievement by reaching the summit of a giant mythical mountain, the sound of another ram's horn echoes through the air calling them towards their next challenge.
The TVC promotes the diversity of running, with ASICS bringing every kind of runner together and encouraging them to push boundaries and achieve their goals together.
Shot in New Zealand, the TVC features a host of ASICS sponsored athletes, including world champion triathlete Gwen Jorgensen(U.S.), 100m & 400m Olympic hurdler and sprinter Queen Harrison (U.S.), 800m runner Ryan Martin (U.S.), elite training and fitness athlete Rosario Rios-Aguilar (U.S.) and elite trail runners Sissi Cussot (France) and Genis Zapater (Spain), alongside real running enthusiasts.
As part of the campaign, fifteen short films will also be released throughout the year, in which ASICS sponsored athletes discuss their training routines and diets.
Katsumi Kato, Head of ASICS Global Marketing Division, commented, "Our new advertising campaign signifies a major step in communicating the ASICS brand on a global level. This demonstrates ASICS is the leading running brand, inspiring and helping athletes of all ages and abilities to experience running in all its forms. We believe 'It's a big world. Go run it.' will appeal to all types of runners, whilst also keeping the sport fun and accessible."
The 2015 brand campaign will go live on February 19th, 2015. A number of compelling creative iterations, tailored to each area of ASICS' multi-sport specialism, will be released throughout 2015. A specific tennis campaign, 'It's a Tough Game. Go Smash It.', featuring tennis star Gael Monfils, will be released in May and a rugby-focused campaign will be launched in the second half of the year.
Anima Sana In Corpore Sano, meaning "A Sound Mind in a Sound Body," is an old Latin phrase from which ASICS is derived and the fundamental platform on which the brand still stands. The company was founded more than 60 years ago by Kihachiro Onitsuka and is now a leading designer and manufacturer of performance athletic footwear, apparel and accessories. For more information, visit www.asics.com.
To celebrate the tool that has helped shape creativity, artists from all over the world contributed their most amazing dreams—and their working files with layers.
These PSDs were then animated layer by layer to create a film made in Photoshop. #Photoshop25
Agency: Goodby, Silverstein & Partners Co-Chairman, Creative Director: Rich Silverstein Creative Directors: Adam Reeves, Patrick Knowlton, Will Elliott Associate Creative Directors: Sam Luchini, Roger Baran
Executive Producer: Tod Puckett Producer: Timothy Plain Director of Graphic Services: Jim King Business Affairs Manager: Heidi Killeen
Account Director: Joel Giullian Account Managers: Cassi Norman, Chelsea Bruzzone
Brand Strategy Director: Anne Faricy
Director of Communications Strategy: Christine Chen Senior Communications Strategist: Joe Gruchacz Communications Strategist: Victoria Barbatelli Junior Communications Strategist: Tara Hughes
Production and Postproduction
Directors: Brady Baltezore, Mike Landry
Editorial Company: Rock Paper Scissors Executive Producer: Angela Dorian Producer: Cristina Matracia Editor: Grant Surmi Assistant Editor: Arielle Zakowski
Color: Chris Martin @ Spy Post
Graphics Company: eLevel Studios Executive Producer: PJ Koll Creative Directors: Brady Baltezore, Mike Landry Producer: Luke Dillon
Artists: Nathan Shipley, Kyle Westbrook, Chad Ford, Jessica Gibson, Karim Fawzy, Jon Corriveau, Devin Earthman
Final Mix: Dave Baker
Photoshop Effects Artists: Sam Nordemann, Kleber Lacher, Philip Chudy
Artwork Collaborators: Adhemas Batista Ahmed Emad Eldin Alex Trouchut Alexey Romanowsky Anka Zhuravleva Anthony Hearsey Anton Semenov Artur Szygulski Bill Mayer Brian Miller Chris Slabber Claude Shade Clifton Harvey Cristian Girotto Damián Domínguez Dan Elijah Fajardo David Fuhrer David Mascha David McLeod Edit Ballai El Grand Chamaco Emi Haze Evgeny Kazantsev Fabian Flenker Fede Cook Flora Borsi Foreal Gerrel Saunders Henrique Cassab Jakob Wagner James Roper Jason Seiler Jerico Santander Jimmy Williams jonathan ball Jordan Metcalf José Bernabé Juan Carlos Paz -Bakea k2man* Kittozutto KJA Artists Fredrico Kristina Varaksina La Boca Leandro Senna Lucas Zimmermann Luke Choice Mario Sanchez Nevado Mart Biemans Martin Grohs Maxim Vasilyev Mike Campau Oleg Dou Paolo Todde Pawel Nolbert Peter Stylianou Richard Perez Rik Oostenbroek Romain Laurent Rubén Álvarez Ruslan Khasanov Sasha Vinogradova Stu Ballinger Tejal Patni ThisisMessor Thomas Koch Thomas Muller Tim Tadder Vault 49 Vincent Viriot Zaki Abdelmounim Zooka
CITIZENSHIP IN A REPUBLIC
Theodore Roosevelt
Speech delivered at the Sorbonne
Paris, France
April 23, 1910
The Famous Quote: “The Man In The Arena” "It is not the critic who counts; not the man who points out how the strong man stumbles,
or where the doer of deeds could have done them better. The credit belongs to the man who
is actually in the arena, whose face is marred by dust and sweat and blood; who strives
valiantly; who errs, who comes short again and again, because there is no effort without
error and shortcoming; but who does actually strive to do the deeds; who knows great
enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best
knows in the end the triumph of high achievement, and who at the worst, if he fails, at least
fails while daring greatly, so that his place shall never be with those cold and timid souls
who neither know victory nor defeat." Agency: Publicis
Concept Hybrid technology not only improves environmentally-friendly performance and fuel economy, but is also an advanced technology that provides greater acceleration characteristics for higher speed, amplifying the “Fun to Drive” element. In 2014, Toyota became the first Japanese manufacturer to win the Manufacturers category of the FIA World Endurance Championship (WEC). Using the “sound” of the most advanced racing hybrid, TS040 HYBRID, Toyota brings you the senses of racing reality, of immersion and of elation.
Race Car Audio Samples x Yasutaka Nakata (CAPSULE)! Our music video was produced using immersive audio samples culled throughout the year from the development sites and circuits of Toyota Racing's state-of-the-art hybrid race car TS040 HYBRID, set to take on all challengers in the World Endurance Championship. The music is composed by one of Japan's leading musicians―Yasutaka Nakata of CAPSULE. Dive into the intensely stimulating world of hybrid driving. Headphones are recommended for maximum enjoyment! At the special website, audio samples used for the music video are available in a high-resolution format.
via contagious.com. Download the app here Ray-Ban x Reflections from gents agency on Vimeo. The one-of-a kind Ray-Ban #Reflections app lets you shoot, edit and share unique double exposure pictures using your front and back camera. Drawing on the popularity of fans taking photos with reflections in their Ray-Ban sunglasses, we created the #Reflections app so every selfie now tells a story.
Jesus from 1one production on Vimeo. "Never-seen before original footage of the historic meeting leading to the biggest advertising stunt of all time." Client: 1one Production Agency: lg2 Copywriter: Philippe Comeau Director: Pierre Dalpé DOP: Barry Russell Producer: Jean-René Parenteau Production House: 1one Production Music and Sound Design: 1one Production
My first impression of Dubai was that of super-tall buildings jutting out of the desert sand. However, after 3 months of exploration, research and filming, my lasting impression is of the eternal wonder of the desert and the importance it holds for the Emirati people.
Dubai may be home to the world’s most outrageous skyline but Dubai’s desert dunes and historical creek are where you’ll find its soul.
A special thank you to Dubai Film for making this project possible and for providing the extraordinary access which enabled me to realise this story.
If you want to see more...
An extended version of the airport baggage scene, from plane arrival to luggage cart in 4K here: youtu.be/m8n2o3Qx504?t=29s
And also the creek scene in full, the original of this is 13500px (13.5K) across however in 4k here: youtube.com/watch?v=OAtzRAIpD30
It's UEFA Champions League tonight and a rough and tumble crew of football-mad sailors are heading off shore just as the big game kicks off. Can one man save match night and help his shipmates watch the game in style? Champion The Match. via thedrum.com
