venerdì 20 dicembre 2013

Social ad of the day#2. "The anti cancer paste up".


Agency: JWT
Client: A.C.Camargo Cancer Center
Account team: Yves Rodrigues, Fábio Bastouly
Title: Tinta Contra o Câncer
CCO: Ricardo John
Head of Art: Fabio Simões
Creative Director: Hernan Rebalderia e Santiago Dulce
Copywrite: Lucas Tristão 
Art Director: Filipe Cuvero, Brunno Cortez 
Agency Production Director: Marcia Lacaze
Agency Production: Fafa Oliveira
Film Production Company: Bando
Director: Pedro Gomes
Sound Production Company: Shuffle Áudio
Advertiser's Approval: Irlau Machado, Adriana Braga, Luciana Del Nero, Danielle Lago.

Social ad of the day. The Unexpected Choir - A.C.Camargo Cancer Center,


Versão em português:
A choir made by twelve laryngectomy patients, victims of cigarette, have surprised the audience of MASP's auditorium that was waiting for the USP (São Paulo University) Choir, one of the most famous of São Paulo city. Created for A.C. Camargo Cancer Center, the action was about having the songs "All you need is Love" and "She loves you", dos Beatles, interpreted by the patients. The objective was to aware people about the main risk factor of larynx cancer: smoking. Accompanied by audiologists from the institution, the patients that integrate the "Sua Voz Choir" (most of them with more than 60 years old) used esophageal voice, prosthesis, electronic larynx (vibrator), oral speech and sound's articulations.

JWT Brazil

Print experience of the day. Moto X Ad - WIRED Interactive Print Ad


The Moto X customization experience comes to WIRED magazine in the world's first interactive print ad. Select copies of the January edition of WIRED magazine contain a special surprise - the very first interactive print experience. Yep, you read that right. You can start designing your Moto X right in the magazine. It's an ad that's as unique as you are, for a phone that's truly yours. 

See more design options at:

Prankvertising of the day. Yovis - The great escape.

"Siete sicuri di poter partire serenamente per le vostre vacanze? Yovis Viaggio, il probiotico creato per contrastare la diarrea del viaggiatore, dimostra ai viaggiatori in partenza dall'aeroporto di Milano Malpensa che una vacanza senza Yovis Viaggio non è una vacanza, ma un viaggio inquietante in un solo e unico luogo."
Advertising Agency: Publicis, Milano, Italia
Executive Creative Directors: Bruno BertelliCristiana Boccassini
Art Director: Alessandro Candito
Copywriter: Paolo Bartalucci
Director: Claudio Gallinella
Account supervisor: Federica Stragapane
Production: Bedeschi Film

giovedì 19 dicembre 2013

Viral of the day. Greetings from Chuck (The epic christmas split)


Animation of the day. FLOATING ISLANDS from Fabrica.

FLOATING ISLANDS from Fabrica on Vimeo.
Millions of people abandon their countries each year in search of a better life, from Africa to Europe, the Caribbean to the United States, North to South Korea. In transit their status and human rights become negligible as they become illegal immigrants. What motivates them is usually universal; poverty, war, fear. They travel by foot, hide inside cars, are shipped in trucks and buses, and many travel by boat. In our globalised world the boundaries are open for trade but closed for immigration, their numbers are reported aligned with political motivations, the complexity of the individual story and its outcome, whether dead or alive, is skimmed over as the next news piece is ranked precedence. Based on quotes and testimonials, this hand drawn animation focuses on what happens while floating in the no man's land of open waters.
Tomás Pichardo is an animator from the Dominican Republic, an Altos de Chavón School of Design graduate and a research fellow at Fabrica. This is the first installment of a research project that will explore the movements of illegal immigrants around the world.
Directed and animated by Tomás Pichardo
Music by Jhon William Castaño Montoya
Voices: Argentina Gómez, Tomás Pichardo, Namyoung An, Deniz Donmez and Coleman Guyon

Social ad of the day. ISPCC - Missing Children Hotline - Molly.

ISPCC Molly from Blinder on Vimeo.
Client: ISPCC - Missing Children Hotline

Agency: Ogilvy & Mather
Co-Production companies - Assembly & Blinder
Director and writer - Richie Smyth
Producer - Rebecca Bourke
Copywriter - Des Kavanagh
Art Director - Laurence O'Byrne
Account Director - Irene Chaney
Agency Producer - Paul Ellis
Creative Director - Mike Mesbur
Editor - Ivan Andrijanic
Sound - Gareth Averill
Post Production Producer - Derek Doyle
Online - Shayne Murphy
Grade - Matt Branton
Post Production House - Windmill Lane

Cute ad of the day. Alto Palermo HandMa.

  • AgencyY&R Argentina
  • CountryArgentina
  • Uploaded13 December, 2013

  • Executive Creative Director
    Martín Mercado

  • Executive Creative Director
    Martín Goldberg

  • Executive Creative Director
    Diego Tuya

  • Executive Creative Director
    Darío Rial

  • Art Director
    Martín Stuart

  • Copywriter
    Alejandro Devoto

Sport ad of the day. "Jogo Bendito" -- Pope Francis - New comercial of TyC Sports for 2014 World Cup

TyC Sports presents "Jogo Bendito", the comercial with we kick off our coverage of the 2014 World Cup. The words of the Pope Francis in the World Youth Day in Rio de Janeiro become a encourage message for the Argentinian team and people.ç

The best in sports is in TyC Sports. Subscribe!

Youtube -
Facebook -
Twitter -
Google+ -

Agenzia: Young & Rubicam
Cliente: TyC Sports
Prodotto: Promo dello Schermo Coppa del Mondo
Titolo: Jogo Bendito/Jogo Bendito Saluto /Jogo Bendito Silenzio
ECD: Martín Mercado/Dario Rial/Diego Tuya/Martín Goldberg
Creative: Nicolás Massimino / Nicolás Ochoa
Client Service Director: Eugenia Slosse
Account Executive: Victoria Rossetti
Responsabile di Produzione: Luis Pompeo
Producer: Agustín Borgognoni
Edizione: Guillermo Paz/Maximiliano Scheggia 
Post Produzione: Daocho Gabriel Mongardi
Suono: Twins
Responsabili dal cliente: Mariano Malvasio, Mariano Ezequiel Gonzalez, Daniela Gaspar

mercoledì 18 dicembre 2013

Hilarious video of the day. Fireplace For Your Home - Official Trailer - Netflix - HD

A classic tale of logs and fire like you've never seen it before. Stream "Fireplace For Your Home" on Netflix this holiday season.

Available in original Crackling Fireplace and new Crackling Yule Log Fireplace.

Caution: Not a reliable source of heat.

The Director of this modern classic represents the creme de la creme of fireplace filmmakers. Stream "Fireplace For Your Home" on Netflix this holiday season.

Available in original Crackling Fireplace and new Crackling Yule Log Fireplace.

Client: Netflix
Agency: Muh-Tay-Zik | Hof-fer
Director, Executive Creative Director: John Matejczyk
Head of Production: Michelle Spear
Associate Creative Directors: Josh Bogdan, Tony Zimney
Copywriter: Jonathan Hirsch
Account Supervisor: Carolina Cruz-Letelier
Assistant Account Manager: Emily Mee
Production: Muh-Tay-Zik | Hof-fer
Director of Photography: Chris Wilson
Art Director: Jonathan Nicholson
Producer: Alex Smith
Editing: Beast
Editor: Matt O'Donnell
Colorist: Eric Pascua
Motion Graphics: Spencer Seibert
Executive Producer: Jon Ettinger
Senior Producer: Kristen Jenkins
Audio: One Union
Senior Engineers: Andy Greenberg, Eben Carr

Sponsorship of the day. "2014 Fifa Worldcup" TVC official Itau Bank: The great transformation.

Advertising Agency: Africa, Brazil
Copywriter: Aricio Fortes
Art Directors: Sergio Gordilho, Paulo Coelho
Executive Creative Director: Sergio Gordilho
Creative Directors: Sergio Gordilho, Aricio Fortes, Paulo Coelho
Agency Producers: Rodrigo Ferrari, Alessandra Pais
Client Services: Celina Esteves, Rodolfo Campitelli, Heloisa Pupim, Bruno Barella
Media: Luiz Fernando Vieira, Francisco Custodio, Paulo Ilha, Pedro Eustachio
Planning: Ana Paula Cortat, Marina Pires, Gabriel Caramelo
Production Company: Killers
Director: Claudio Borrelli
Director of Photography: Ted Abel Pedro
Art Director: Marines Mencio
Executive Production: Julia Tavares
Editing: Claudio Borrelli, Marcelo Cavalieri
Post Production: Casablanca
Sound Production: Tesis
Sound Producers: Silvio Piesco, Marcos Vaz

Crazy ad of the day. Le Théâtre de la Bastille - EDGAR & KELLY.

Watch it here
  • Agence publicitaire :LEO BURNETT
  • Type de produit :DIVERTISSEMENT
  • Directeur de la Création :XAVIER BEAUREGARD
  • Directeur Artistique :JÉRÔME GONFOND
  • Concepteur Rédacteur :HADI HASSAN-HELOU
  • Pays :FRANCE
  • date de diffusion :DÉCEMBRE 2013

Digital stuff ad of the day. Life Size Scalextric with Renault ZOE Electric Cars.

"The video, created by Scorch London, and planned by Manning Gottlieb OMD, shows two Zoe models driven by remote control from inside a helicopter following the electric cars above the city." Read more at

Two 100% electric Renault ZOEs race on a giant Scalextric track on the streets of London.

Discover more about the Renault ZOE at

This video was filmed in safe conditions on closed roads.

Epic ad of the day. #GALAXY11: The Beginning.

Get the full story:

Our best, our bravest, our team. The world's greatest football players have joined together to fight for Earth.

Do you remember this? Nike - Good vs Evil

Christmas ad of the day. Harley Davidson - The Sound of the Festive Season.


Agency: Big Communications, London
Creative team: Katie Bradshaw, Ryan Griffiths, Stuart Perry
Director: Paul Griffin
Producer: Blue Gecko Studios

Underwear ad of the day. Tommy John Upgrade.

Agency SS+K

Is there a double standard when it comes to men's and women's underwear? Find out at

martedì 17 dicembre 2013

Outdoor of the day. Protégeons les Humanitaires - Action contre la Faim.


Sri Lanka, 2006: 17 humanitaires d'Action contre la Faim ont été assassinés. Sept ans plus tard, leurs meurtres restent impunis.

Suite à ce drame, ACF a dû mettre fin à son action dans le pays. Sans nouvelles perspectives d'ouverture d'une enquête internationale, TBWA\PARIS accompagne ACF dans la sensibilisation de l'opinion publique sur les violences contre les humanitaires : des actes qui privent in fine les populations dans le besoin.

TBWA organise alors une installation racontant une histoire tragique : un humanitaire d'ACF, abattu d'une balle en pleine tête. La balle traverse le quai sur plusieurs affiches, explosant tour à tour des symboles de l'aide apportée aux plus démunis.

Les usagers du métro sont invités à apporter leur soutien à la protection de l'aide humanitaire en signant la première pétition 4X3.

Découvrez le rapport complet d'ACF sur :

TBWA Paris

Christmas ad of the day. Apple - Holiday - TV Ad - Misunderstood

Interesting video of the day. Special Effects Reveal Everyday Patterns | Cy Kuckenbaker's San Diego Studies

Filmmaker Cy Kuckenbaker's San Diego Studies, are short films designed to visualize data through internet documentary. By creating short composites of hours of footage, he is able to reveal the unobservable patterns of everyday San Diego. 

Watch Cy's "Midday Traffic Time Collapsed and Reorganized by Color: San Diego Study #3" here:

For more awe-inspiring photography stories, click here:


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Social ad of the day. "what would you do with $25,000" - by Casey Neistat.

"help the children effected by typhoon Haiyan by giving to Unicef

the whole story; i often get solicitations for work, all kinds of companies, people, organizations etc asking if i would be interested in making a video for them. i was really concerned after the typhoon, as anyone with a heartbeat was. left with the frustration and guilt i often feel when i learn of other people suffering, a guilt for not being able to help more. i had made donations but it's hard to see or feel the effects of ones contributions. a few days later i was contacted by 20th Century Fox, they wanted to know if i could make a promotional film to get the word out about Ben Stiller's great new movie The Secret Life of Walter Mitty. Mitty is a movie about chasing a dream and they wanted me to make a movie about chasing a dream. I am a big dreamer but at that time only one thing came to mind; if i could do anything in the world right now what would it be? that's to help the victims of the typhoon. i, someone crassly, replied to 20th Century Fox that the only movie i wanted to make is one where i give away the budget to those in need. i still don't understand how or why but they agreed. i jumped on a plane with my best friend and fellow adventurer Oscar and we flew to Manila. there was little time to think or plan before we left, actually we did zero planning before we left. my original thought was that we'd connect with an NGO already in place, a non-profit that's already doing a lot of good, and i'd simply hand them a check. but that turned out complicated and it sort of felt like the non-profits we contacted did not want to link up with us. so on a whim we decided to launch our very own relief mission. it was complicated and at first improbable but with the help of an extremely loving group of locals, all who were total strangers, we were able to stretch the production budget really far. beyond the food distributed in the video we also worked with a local nurse and purchased a lot of medicine and medical supplies, as well as providing tools to village leaders to be shared within the village and aid in the rebuilding process. 

never have i met such people with the resilience of these typhoon victims. there was one thing that stuck out, one big huge tiny thing, that was; of everyone we were face to face with, thousands of people, not once, at anytime for any reason did anyone complain. no one. their focus was on rebuilding and healing, not sympathy.

big thank you to Fox and Ben Stiller for not freaking the fuck out when they saw what i did with their money."

Long ad of the day. "Home to You" - Airbnb welcomes the Ultimate Traveler - ORIGINAL Version

No creatures on earth travel quite like birds do. They soar the skies, then land in new places. They see the world from a different perspective, one to which all real travelers aspire. This film is a celebration of our passion for travel and the kind of hospitality that makes people feel at home anywhere. #birdbnb

Watch the full film and behind-the-scenes footage:

Subscribe to our YouTube channel:

Like AirBnb on Facebook:

Follow Airbnb on Twitter:

See some great Airbnb spaces on Instagram:

Client: Airbnb
Agency: Pereira & O’Dell
Chief Creative Officer - PJ Pereira
VP & Executive Creative Director - Jaime Robinson
Associate Creative Director - Rafael Rizuto
Associate Creative Director - Eduardo Marques
Art Director - Rafael Rizuto
Copywriter - Eduardo Marques
VP, Client Services - Gary Theut
Account Director - Marisa Quiter
Senior Account Executive - Jen Wantuch
VP, Strategy - Nick Chapman
Director of Strategy - Molly Cabe
Associate Strategist - Beth Windheuser
Associate Strategist - Sara Lezama
VP, Media Strategy - Joshua Brandau
Associate Media Director - Jasmine Summerset
Media Strategist - Liz Wood
VP, Production - Jeff Ferro
Senior Broadcast Producer - Susan Crimley
Senior Broadcast Producer - Elisa Moore
Senior Integrated Producer - Victoria Whitlow
Senior Interactive Producer - Erin Davis
Director of Business Affairs - Kallie Halbach
Production Co: Tool of North America
Director – Alma Har’el
Director of Photography – Edu Grau
Executive Producer – Danielle Peretz
Executive Producer – Brian Latt
Line Producer – Christopher Leggett
Editorial Company: Therapy Studios
Editor – Lenny Mesina
Assistant Editor – Thomas Tedesco
Editorial Producer – Allegra Bartlett
VFX: The Mill
Title Design/Motion Graphics – Erik Buckman
Lead Artist – Tara Demarco
2D smoke artists – Tim Robbins, Robin McGloin, Scott Johnson
Producer – Jessica Ambrose
Color: Company 3
Colorist: Beau Leon
Producer: Liza Kerlin
Sound Designers: Dror Mohar, Branden Spencer
Mix: Dror Mohar
Independent Artists:
Production Designer/Lead Artist - Joshua Stricklin
Colorist – Grace Alie
Miniature Prop Artist – Brooke Ashe
Miniature Expert – Paul Wendling
Birdhouse Specialist – Mike Bowen
Ornithologist – Carolyn Atherton
Singer and songwriter – Zach Shields

lunedì 16 dicembre 2013

Funny video of the day. Happy Holidays from Victors & Spoils.


Self promo of the day. "Luxury Defined" - The 1996 Maxima GLE Sport Sedan.

"Recently, Orlando-based Ikonik Studios filmmaker Luke Aker created a luxury car ad to sell his 1996 Nissan Maxima, as reported over at HappyPlace, and it’s pretty clever and hilarious." Read more at

See the listing at:

The time has come for me to sell my beloved 1996 Maxima, a faithful car that now has to go. Of course, I can't send it off without a proper goodbye. So in my spare time I decided to make this little ditty. Because marketing. 

This car is actually for sale. If interested email me. Best Offer.

Visit my personal website at:

Richter: Recomposed by Max Richter: Vivaldi, The Four Seasons - Summer 3
Vivaldi, The Four Seasons - Summer 3




Agency: Fred & Farid Shanghai
Brand: Vicomte A.
Executive Creative Directors: Fred & Farid
Creative Director: Gregoire Chalopin
Copywriter: Laurent Leccia
Art Director: Laurent Leccia
Brand supervisors: Arthur de Soultrait, Julie Clerambourg
Producer: Sacha Guyon, Bastien Chanot
Development & Production: Lumini

Spec ad of the day. Beans.


Written and directed by Animator Alvise Avati and produced by Animation Director Eamonn Butler. Beans, a short film with an unexpected ending, showcases Cinesite's creature animation skills. We hope you have fun watching and sharing it!

Nice ad of the day. Coca Cola Life - Ser Padres.


Santo Buenos Aires
Director Pucho Mentasti