domenica 20 aprile 2014

Social ad of the day. Rage against the dying of the Light - Abbott Fund


Abbott Fund Adverts & Commercials Archive
Rage against the dying of the Light

After 9 interesting days in Dar es Salaam, shooting a small documentary for New York City agency 'Agenda:' and their client Abbott Fund Tanzania.

I wanted to put together some of the most representative shots and wrap the whole thing in a more 'commercial' style package.
Rage against the dying of the Light it's a small anthem to the extraordinary job of all the amazing people working at the Muhimbili National Hospital, saving everyday dozens of peoples lives.

Special thanks to the small local crew we had and the very talented Brooke Blair, of Blair Brothers Music for his outstanding and inspirational music !!

music by Blair Brothers.
blairbrothersmusic.com
Client: Abbott Fund
Agency: agenda:NY
Production Company: Hostage Films
EP: Melissa Beth
Director: Ruben Latre
Music: Brooke Blair, Blair Brothers

The Online Advert titled Rage against the dying of the Light was done by Agenda advertising agency for brand: Abbott Fund in United States. It was released in the Apr 2014.


Do not go gentle into that good night

  by Dylan Thomas

Do not go gentle into that good night,
Old age should burn and rave at close of day;
Rage, rage against the dying of the light.

Though wise men at their end know dark is right,
Because their words had forked no lightning they
Do not go gentle into that good night.

Good men, the last wave by, crying how bright
Their frail deeds might have danced in a green bay,
Rage, rage against the dying of the light.

Wild men who caught and sang the sun in flight,
And learn, too late, they grieved it on its way,
Do not go gentle into that good night.

Grave men, near death, who see with blinding sight
Blind eyes could blaze like meteors and be gay,
Rage, rage against the dying of the light.

And you, my father, there on the sad height,
Curse, bless, me now with your fierce tears, I pray.
Do not go gentle into that good night.
Rage, rage against the dying of the light.

- See more at: http://www.poets.org/viewmedia.php/prmMID/15377#sthash.wQg5x9sb.dpuf

sabato 19 aprile 2014

Simple campaign of the day. Wonder Bread

via adweek.com





Client: Wonder Bread
Agency: The Hive, Toronto
Executive Creative Director: Simon Creet
Associate Creative Directors: Brad Van Schaik, Klint Davies
Director: Shin Sugino
Postproduction: AXYZ
Sound: Grayson Matthews
Producer: Jennifer Cursio
Planner: Michelle Prowse
Account Director: Skye Brain

Automotive ad of the day. 2015 Dodge Challenger - New York Auto Show - NYIAS - Wisdom

via adfreak

We've learned a lot in 100 years and it shows in the latest additions to our lineup.

venerdì 18 aprile 2014

Fashion ad of the day. Hermès x Man on the Move by Romain Laurent

Hermès x Man on the Move by Romain Laurent from SoLab on Vimeo.

Video Directed by Romain Laurent
Cinematography by Julien Meurice
Featuring Jérémie Bélingard
Produced by Nicolas Tiry & Edouard Chassaing
Line Producer: Yannick Roux
Post Production by Reepost
Production by Solab
Agency: AM-PM

French ad of the day. HOP! - Un appel qui sort de l'ordinaire


Client: HOP! Agency : Les Gaulois Creative Directors : Marco Venterulli, Luca Cinquepalmi TV Producer : Sarah Bouadjera Exec Producer : Tatiana Pierre Producer: Bram Sterckx DOP: Pieter Van Alphen
Director: Cecilia Verheyden

Music video of the day. Coldplay - Magic (Official video)


The first single from the album Ghost Stories, out 19 May 2014. Pre-order now from iTunes (and get Magic today) athttp://smarturl.it/ghoststories or pre-order on CD athttp://smarturl.it/ghoststoriescd

Director - Jonas Åkerlund. Actress - Zhang Ziyi.

MAGIC
Call it magic
Call it true
I call it magic
When I'm with you 
And I just got broken 
Broken into two
Still I call it magic 
When I'm next to you

And I don't and I don't and I don't and I don't
No, I don't it's true
I don't, no I don't, no I don't, no I don't
Want anybody else but you
I don't, no I don't, no I don't, no I don't
No, I don't it's true
I don't, no I don't, no I don't, no I don't
Want anybody else but you

Call it magic
Cut me into two
And with all your magic
I disappear from view
And I can't get over
Can't get over you
Still I call it magic
Such a precious jewel 

And I don't and I don't and I don't and I don't
No, I don't it's true
I don't, no I don't, no I don't, no I don't
Want anybody else but you
I don't, no I don't, no I don't, no I don't
No, I don't it's true
I don't, no I don't, no I don't, no I don't
Want anybody else but you

Want to fall, fall so far
I want to fall, fall so hard
And I call it magic
And I call it true
I call it magic

And if you were to ask me
After all that we've been through
Still believe in magic?
Yes, I do
Of course I do



Credits

Artist: Coldplay
Song: Magic
Record Label: Parlophone Records

Director: Jonas Âkerlund
Producer: Svana Gisla and Scott Purrouy for Black Dog Films
EP: Phil Harvey and Dave Holmes
DOP: Par Ekberg
Production Designer:  Emma Fairley
Stylist: B. Âkerlund

Editorial: Jump Editorial
Editor:  Luis Moreno
Lead Assistant:  David Johnston
VFX Supervisor: Jon Dean
Assistant: Adrianna Merlucci
Executive Producer:  Alexandra Leal

Finishing: Poetica
Executive Producer:  Alexandra Leal

Telecini: Pana at NHB Berlin
Graphics: Robin Olofsson
Sound Design: Weston Fonger
- See more at: http://lbbonline.com/news/jonas-akerlunds-magic-silent-film-for-coldplay/#sthash.Snfo3AiK.dpuf