venerdì 6 settembre 2013
Spanish ad of the day. IKEA - Empieza algo nuevo / Start something new.
Advertising Agency: *S,C,P,F…, Spain
Creatives: Toni Segarra, David Caballero, Richard Browse
Account Handling: Natalia Cazcarra, Alba Bobillo, Laura del Burgo
Producer: Lorena Toquero
Director: Pep Bosch
Production company: Garlic
Funny ad of the day. GoDaddy Presents - The Baker featuring Jean-Claude Van Damme.
Agency: Deutsch, New York
giovedì 5 settembre 2013
Animal Spot of the day. The Power of Together: Copilots.
Something extraordinary happens when pets and people connect.
Here's a look at some of the moments we've discovered. As part of the Petco family, we would love to hear yours too. Share a photo, story or comment with us below or at facebook.com/petco
Your friends at Petco
Partnership of the day. Android KITKAT 4.4 -- The future of confectionery.
via brandchannel.com
KITKAT's Chief Breaks Officer tells us why KITKAT 4.4 is the future of confectionery.
For more information visit http://www.kitkat.com
Follow KITKAT on G+: http://plus.google.com/+kitkat
Follow KITKAT on Twitter: http://www.twitter.com/KITKAT
Follow KITKAT on Facebook: http://www.facebook.com/kitkat
KITKAT's Chief Breaks Officer tells us why KITKAT 4.4 is the future of confectionery.
For more information visit http://www.kitkat.com
Follow KITKAT on G+: http://plus.google.com/+kitkat
Follow KITKAT on Twitter: http://www.twitter.com/KITKAT
Follow KITKAT on Facebook: http://www.facebook.com/kitkat
Social stuff of the day. MILKA - LAST SQUARE.
Website : http://www.lederniercarre.fr
Download elements : http://bit.ly/LeDernierCarre
Would you buy a chocolate bar with the last square missing?
Well, Buzzman Paris has created a new campaign where it is putting the generosity of Europe to the test. They've taken the last square from over 13 Million Milka Chocolate bars and are giving people the chance to claim their square back or give it to someone else.
To bring life to Milka's brand promise (dare to be tender), Buzzman decided to use the chocolate bar itself as the main media of the campaign. All people need to do is simply pick up a Milka bar and connect through their smartphone, tablet or pc to visit www.LeDernierCarre.fr.There, they'll be able to choose what to do with their last square.
If they decide to be tender and send their last square to someone they'll be able to accompany it with a tender personalized message.
The campaign has been a year in the making, taking Buzzman and Milka a whole year to change the entire chocolate bar manufacturing process. Buzzman and Milka created a unique mould that allowed for the creation of 13 million chocolate bars for France and Germany with the famous square missing.
The tablets will be available in all the participating stores for a whole month starting September 2013.
Crédits :
Annonceur :
Mondelez International -- Milka
- Directrice Marketing Tablettes de chocolat : Anne-Lise Favet-Richard
- Senior Brand Manager Milka : Marie Delpit
- Brand Manager Innovation Milka : Sophie Squillaci, Violaine D'Aillières
Agence
BUZZMAN
- Creative Director : Georges Mohammed-Chérif
- General Manager : Thomas Granger
- Agency Managers : Julien Levilain, Antoine Ferrari, Loïc Coelho
- Copywriter : Miguel Durao
- Art Direction : Clément Séchet, Daniel Evans
- Strategic Planning : Renaud Berthe
- TV Producer : Vanessa Barbel, Elodie Poupeau, Yoann Morin
- Director : Zoé Fisher
- Film Production : GOOD PH
- Digital Producers : Laurent Marcus, François Cavallin
B/W ad of the day. Guinness Wave 2013. The Surge: Created Like No Other | New Advert.
Project: Guinness Quality Surge Campaign Client name & job title: Stephen O’Kelly - Marketing Director, Guinness, Western Europe Nick Britton – Marketing Manager, Guinness, Western Europe Creative Agency: AMV BBDO Creative Director Dave Buchanan Copywriter: Nicholas Hulley Art Director: Nadja Lossgott Agency Planner: Tom White, Rory Gallery Agency Account Man: Amber Glenister, Laura Balfour Project Management: Sarah Benson Designer: Richard Holgate TV Producer: James Robley Media Agency: Carat Media Planner: Chris Kelly Art buyer: Kirstie Johnstone Director: Scott Mortensen and Daren Crawford Photographer: Brian Bielmann Production Co. Producer: NA Post-production Company: AMV LAB Audio Post-production: AMV LAB Digital Design Company: AMV LAB
Credits via lbbonline.com
Funny ad of the day. Skittles - Smile.
Agency: DDB, Chicago
Senior Vice President, Executive Creative Director: Mark Gross
Creative Director, Copywriter: Kathleen Tax
Creative Director, Art Director: Marisa Groenweghe
Vice President, Producer: Will St. Clair
Production Manager: Scott Terry
Vice President, Senior Account Director: Kate Christiansen
Vice President, Account Director: Gwen Hammes
Account Executive: Jennifer Marks
Account Manager: Trace Schlenker
Senior Vice President, Group Strategy Director: David "Chizzy" Chriswick
Creative Director, Copywriter: Kathleen Tax
Creative Director, Art Director: Marisa Groenweghe
Vice President, Producer: Will St. Clair
Production Manager: Scott Terry
Vice President, Senior Account Director: Kate Christiansen
Vice President, Account Director: Gwen Hammes
Account Executive: Jennifer Marks
Account Manager: Trace Schlenker
Senior Vice President, Group Strategy Director: David "Chizzy" Chriswick
Funny campaign of the day. Old Spice Snow Globe | Lizards | Absent | Coach.
Agency: Wieden + Kennedy, Portland, Ore.
Creative Directors: Jason Bagley | Craig Allen
Copywriter: Nathaniel Lawlor
Art Director: Croix Gagnon
Producer: Lindsay Reed
Producer: Jennifer Fiske
Account Team: Liam Doherty | Nick Pirtle
Executive Creative Directors: Joe Staples | Susan Hoffman
Head of Production: Ben Grylewicz
Creative Directors: Jason Bagley | Craig Allen
Copywriter: Nathaniel Lawlor
Art Director: Croix Gagnon
Producer: Lindsay Reed
Producer: Jennifer Fiske
Account Team: Liam Doherty | Nick Pirtle
Executive Creative Directors: Joe Staples | Susan Hoffman
Head of Production: Ben Grylewicz
Production Company: Biscuit Filmworks
Director: Steve Rogers
Executive Producers: Shawn Lacy | Holly Vega
Line Producer: Jay Veal
Director of Photography: Ben Seresin
Director: Steve Rogers
Executive Producers: Shawn Lacy | Holly Vega
Line Producer: Jay Veal
Director of Photography: Ben Seresin
Editorial Company: Rock Paper Scissors
Editor: Adam Pertofsky
Asst. Editor: Marjorie Sacks
Post Producer: Julia Batter
Editor: Adam Pertofsky
Asst. Editor: Marjorie Sacks
Post Producer: Julia Batter
VFX Company: The Mill
Head of Production: Arielle Davis
Producer: Christina Thompson
Coordinator: Ben Sposato
Creative Director: John Leonti
Shoot Supervisor: John Lenoti | Narbeh Mardirossian
Visual Effects Supervisor | Lead Flame Artist: Tim Davies
3D Lead: Lu Meng-Yang
2D Artists: Ben Smith, Narbeh Mardirossian, Adam Lambert
3D Artists: James Ma, Thomas Briggs, Mike Di Nocco, Jason Jasnsky, Brian Yu
Matte Painter: Daniel Thron
Head of Production: Arielle Davis
Producer: Christina Thompson
Coordinator: Ben Sposato
Creative Director: John Leonti
Shoot Supervisor: John Lenoti | Narbeh Mardirossian
Visual Effects Supervisor | Lead Flame Artist: Tim Davies
3D Lead: Lu Meng-Yang
2D Artists: Ben Smith, Narbeh Mardirossian, Adam Lambert
3D Artists: James Ma, Thomas Briggs, Mike Di Nocco, Jason Jasnsky, Brian Yu
Matte Painter: Daniel Thron
Music: Libman Music
Composer | Arranger: Paul Libman
Record | Mix: Avatar Studios
Engineer: Jay Messina
SFX Studio: Lime Studios
Sound Designer: Loren Silber
Composer | Arranger: Paul Libman
Record | Mix: Avatar Studios
Engineer: Jay Messina
SFX Studio: Lime Studios
Sound Designer: Loren Silber
Color Transfer: Company3
Artist: Sean Coleman
Producer: Matt Moran
Artist: Sean Coleman
Producer: Matt Moran
martedì 3 settembre 2013
Campaign of the day. Heineken - DROPPED.
via creativereview.co.uk
All the films in the Heineken Dropped campaign: youtube.com/heinekendropped.
Credits:
Agency: Wieden + Kennedy Amsterdam
ECDs: Mark Bernath, Eric Quennoy
Creative directors: Thierry Albert, Faustin Claverie
Art director: Philip Brink
Copywriter: Hugo van Woerden
Production company: Wefilm
Director: Roel Welling
Episode directors: Joeri Holsheimer, Lennart Verstegen
All the films in the Heineken Dropped campaign: youtube.com/heinekendropped.
Credits:
Agency: Wieden + Kennedy Amsterdam
ECDs: Mark Bernath, Eric Quennoy
Creative directors: Thierry Albert, Faustin Claverie
Art director: Philip Brink
Copywriter: Hugo van Woerden
Production company: Wefilm
Director: Roel Welling
Episode directors: Joeri Holsheimer, Lennart Verstegen
lunedì 2 settembre 2013
Automotive ad of the day. Audi RS 6 Avant TV - Power from a less obvious place.
via adweek.com
Sometimes, power comes from a less obvious place. This commercial shows exactly what we mean, by putting the spotlight on an unsung hero in the boxing ring.
Find out more about the Audi RS 6 Avant here:http://bit.ly/14SZDGn
Arrange a test drive: http://bit.ly/QT7hts
Build your RS 6 Avant: http://bit.ly/19GN5ul
Sometimes, power comes from a less obvious place. This commercial shows exactly what we mean, by putting the spotlight on an unsung hero in the boxing ring.
Find out more about the Audi RS 6 Avant here:http://bit.ly/14SZDGn
Arrange a test drive: http://bit.ly/QT7hts
Build your RS 6 Avant: http://bit.ly/19GN5ul
Agency: BBH, London
Creative Team: Simon Pearse, Emmanuel Saint M'Leux
Creative Directors: Matt Doman, Ian Heartfield
Executive Producer: Ruben Mercadal
Strategic Business Lead: Richard Stainer
Strategist: Edd Southerden
Team Director: Polly McMorrow
Team Manager: Stephen Jones
Additional Production: David Lynch, Georgina Kent
Creative Team: Simon Pearse, Emmanuel Saint M'Leux
Creative Directors: Matt Doman, Ian Heartfield
Executive Producer: Ruben Mercadal
Strategic Business Lead: Richard Stainer
Strategist: Edd Southerden
Team Director: Polly McMorrow
Team Manager: Stephen Jones
Additional Production: David Lynch, Georgina Kent
Production Company: Academy
Director: Jonathan Glazer
Producer: Simon Cooper
Production Manager: Bugs Hartley
Director of Photography: Barry Ackroyd
Visual Effects, Online: MPC, London
Telecine: John Claude, Dirty Looks, London
Editing: Paul Watts, The Quarry
Sound Mix, Design: Ed Downham, Johnnie Burn, Wave
Music: Peter Raeburn, Soundtree
Music recorded at Abbey Road Studios, London
Director: Jonathan Glazer
Producer: Simon Cooper
Production Manager: Bugs Hartley
Director of Photography: Barry Ackroyd
Visual Effects, Online: MPC, London
Telecine: John Claude, Dirty Looks, London
Editing: Paul Watts, The Quarry
Sound Mix, Design: Ed Downham, Johnnie Burn, Wave
Music: Peter Raeburn, Soundtree
Music recorded at Abbey Road Studios, London
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