venerdì 24 maggio 2013

Automotive ad of the day. Moonlight, Volkswagen Beetle Convertible.


Brighten your night with the Volkswagen Beetle Convertible. 
Learn how at http://web.vw.com/convertible/beetle/

Animated ad of the day. VisitEngland - Wallace & Gromit.

via adweek.com


Agency: 4VE, London
Production Company: Aardman Animations
Director: Merlin Crossingham
Creative Director/Art Director: Gary Marjoram
Creative Director/Copywriter: James Maclean
Agency Producer: Jane Edwards
Aardman Producer: Helen Argo
Account Director: Britt Sarony
Project Manager: Ailsa Wakley

giovedì 23 maggio 2013

Google video of the day. Building the Web Together.

via creativereview.co.uk

B-Reel credits
CD: Patrick Ehrlund 
Designer: Matt Delbridge 
Producer: Rakel Smith

Music video of the day. Etta Bond: Under The Knife (Channel 4, Random Acts).

via creativereview.co.uk
Etta Bond: Under The Knife (Channel 4, Random Acts) from Jeremy Cole on Vimeo.
The Making of "Etta Bond: Under The Knife" (Behind The Screens) from Jeremy Cole on Vimeo.


A collaborative film made with UK singer Etta Bond, for Channel 4. Shot in one take and split into 1374 layers in After Effects.
You can see the making of here: vimeo.com/66304079

Digital stuff of the day. Run That Town - Trailer.



Take control of any neighbourhood in Australia in this strategy game with a twist. Approve projects for your actual town - from the practical to the preposterous. Consult with the locals. Tackle incidents. Read about your exploits in the local paper. But be warned, your decisions can have a huge impact on your popularity. How long will you survive in office? Will you be showered with praise, or run out of town?

Find out with Run That Town.
http://runthattown.com.au

Agency: Leo Burnett Australia 
Creative/art director: Zaid Al-Asady
via creativereview.co.uk
"Leo Burnett has launched a SimCity-style strategy game, Run That Town, using census data collated by the Australian Bureau of Statistics. The game allows players to take control of an Australian neighbourhood of their choice and use census data to decide how best to develop it... the agency developed the game on behalf of Australian Bureau of Statistics to encourage more Australians to engage with census data."

Comparative ad of the day. Microsoft vs. Apple - Windows 8: Less talking, more doing.

via businessinsider.com

See more at http://windows.com/compare

Animal Spot of the day. Mating Season | Channel 4.

Join the Facebook Group of Animal Spot, the first International Advertising Festival on and with Animals.
via lbbonline.com

Meet Arthur. He's a Galapagos Tortoise. They have long relationships with the same partner, often lasting over 100 years. With his long-term relationship having come to an end, watch Arthur go on an emotional journey to find love in the 21st century, and through his eyes, see just how complex the dating landscape has become.

Mating Season explores the complications of forming relationships in 2013 with a collection of documentaries and dramas that take a look at modern day relationships.

Music by Orbital's Paul Hartnoll.

#mating

#itscomplicated



Agency: 4creative
Creatives:  Chris Bovill, John Allison, Molly Manners and Alice Tonge
Directors: Chris Bovill and John Allison
Executive Producer: Shananne Lane
Producer: Nicola Brown
Business Director: Olivia Browne
Editor: Dan Sherwen @ Final Cut 
VFX: MPC
VFX Producer: Marianna Bruynseels
VFX Supervisor: Michael Gregory
CG Supervisor: Fabian Frank 
VFX Team: Sean Ray, Chris Antoniou, Grant White, Gian-Luigi Granieri, Tom Harding, Chris Fraser, Jama Djurabaev, Levente Peterffy, Jacob Oommen, Sugumar S, Venkatesh R, Vivekananthan R, Sumesh Chammancheri
Grade: MPC
Colourist: Jean-Clement Soret 

Slow motion video of the day. First Taste / TEDx Sydney 2013.


Tasty video bit at #TEDxSydney 2013.

Video by Saatchi & Heckler


"TEDx Sydney 2013 was probably full of great ideas, speakers, and presentations, but it’s a two-and-a-half-minute video about babies and food that wound up stealing the show. “The First Taste,” created by Saatchi & Saatchi Sydney and Heckler, shows young children reacting to their first experiences with unusual foods like anchovies, gherkin, and Vegemite." Via mediabistro.com

mercoledì 22 maggio 2013

Social ad of the day. How to literally stop people from driving drunk?


Publicis Brussels

Video art of the day. Repopulate -- Blake Shaw Video Painting Tel Aviv / Jerusalem 2013 (THE BRIDGE Preview).

via woostercollective.com
Repopulate -- Blake Shaw Video Painting Tel Aviv / Jerusalem 2013 (THE BRIDGE Preview) from SWEATSHOPPE on Vimeo.

In April 2013 Blake Shaw traveled with Jay Haze to the Occupied Palestinian Territory for his first trip to launch "The Bridge", a new telecommunication art project to facilitate real-time artistic collaborations amongst people across borders using 'Nomad.OS' a live-streaming software he is currently developing.
In this video he takes portraits of refugees from Balata, Al-Jalazone, and Al-Am'Ari refugee camps and uses video painting to paint their portraits onto historical sties in the Israeli cities of Jerusalem, Tel Aviv, and the old city of Jaffa in an effort to symbolically return the image of these refugees to their ancestral homes.
Video Painting is a technology developed by Blake Shaw and Bruno Levy aka SWEATSHOPPE that uses custom interactive software, video projection, and electronic paint rollers outfitted with LEDs to create the effect of painting videos on walls. The technology allows them to explore the relationship between video, architecture, and mark making and create video collages in real-time.
Music by Jay Haze aka Dub Surgeon
Special thanks to Jay Haze, Koan Baysa, Jack Persekian, Neda Mansouri, The Goethe Institut, Lolita Brayman, Public Art Lab Berlin, Efy Tal, the Khouriya family, Al-Qattan Foundation, Yafa Cultural Center, Edie Rush, Yoram Aharony, all of the people of Palestine, all Israelis against the occupation, and everyone who has helped support this project thus far, and will continue to help support building "The Bridge" in the future.
Directed and produced by Blake Shaw
For inquires into "The Bridge" please email blake@sweatshoppe.org
For video painting inquiries please email contact@sweatshoppe.org
Website for "The Bridge / Nomad.OS" coming soon at brdg.net

Relaxing ad of the day. Vodafone - Lake.


Grey London has launched the second in a series of ads to promote Vodafone's best-value RED plan in multiple markets. Titled 'Lake', the campaign follows last month's emotive 'The Kiss'.

Ad of the day. British Army - "boots".

via creativereview.co.uk



Agency: JWT London
Executive Creative Director: Russell Ramsey
Creative Directors: Adam Scholes & Hugh Todd
Art Director: Giles Hepworth
Copy Writer: Bill Hartley
TV Producer: Carley Reynolds
Director: Simon Ratigan
Production Company: HLA
Producer: Mike Wells
Production Manager: Daniel Carter
Director Of Photography: Martin Hill
Editor: Adam Spivey @ The Playroom
Post-Production: Finish
Sound: Sam Ashwell @ 750MPH


Fashion video of the day. Love Hangover by Ellen von Unwerth.

via highsnobiety.com
Love Hangover by Ellen von Unwerth from Galore Mag on Vimeo.

Sport ads of the day. Nike Free Cat Flap - Nike Free Toy Claw.

via adweek.com

When things don't go according to plan, gymnast Gabby Douglas gets flexible in the Nike Free TR Breathe Shoe.

http://gonike.me/nikefreetrbreathe



Ashton Eaton and Allyson Felix learn just how flexible the Nike Free 5.0 is.

http://www.nike.com/Free


Global Creative Directors: Alberto Ponte, Ryan O'Rourke
Copywriters: Jeff Salomonsson (Cat Flap, Toy Claw), Dylan Lee (Toy Claw only)
Art Director: Sara Phillips
Senior Producer: Jennie Lindstrom
Associate Producer: Kirsten Acheson
Account Team: Catherine Wolpe, Vanessa Miller
Executive Creative Directors: Joe Staples, Susan Hoffman
Executive Producer: Matt Hunnicutt
PRODUCTION
Production Company: Furlined
Director: Adam Hashemi
President: Diane McArter
Executive Producer: Eriks Krumins
Line Producer: Pete Vitale (Toy Claw, Cat Flap)
Director of Photography: Toby Irwin
EDITORIAL
Editorial Company: Rock Paper Scissors
Editor: Kirk Baxter
Asst. Editor: Nate Gross
Post Producer: Toby Louie
Post Executive Producer: CL Weaver
COLOR/TELECINE
Company: CO3
Colorist: Sofie Borup
VFX
VFX Company: The Mill
Creative Director: Phil Crowe
Lead Flame: Sarah Elm
2D VFX Artists: Remedy Huynh / Patrick Munoz / Drew Huntley / Elad Offer
VFX Producer: Christina Thompson
VFX Production Coordinator: Samantha Axelrod
MUSIC
Music Company: Search Party (Toy Claw only)
Composer: Jesse Novak
Music Producer: Sara Matarazzo
SOUND DESIGN
Sound Design Company: Trinitite Inc (Toy Claw + Cat Flap)
Sound Designer: Brian Emrich (Toy Claw + Cat Flap)
MIX
Mix Company: Lime Studios
Mixer: Rohan Young
Asst. Mixer: Jeff Malen
Producer: Jessica Locke

martedì 21 maggio 2013

Funny ad of the day. Red Cross - Disastrous Babysitters.

via AdRANTs

BBDO Atlanta

Contagious stuff of the day. Protoleaf SOIL RESTAURANT - Sky Brazil #SkyRec - The Beer Turnstile Antarctica.

Thanks to Contagious

More info here
Protoleaf is a Japanese gardening soil brand. Concerns about nuclear radiation from Fukushima had caused consumers to question soil safety -- even in store-bought products. We wanted to let our stakeholders, including consumers and trade, recognize the surprising quality and safety of the product.
What if the soil was so safe, you could actually eat it? To showcase our soil quality and safety, TBWA\HAKUHOD opened "The Soil Restaurant" with a Michelin 3-star chef who created a full course meal using Protoleaf Soil as the main ingredient. The restaurant was open to the public and charged $110 per person.
Customers and Media ate it up: The Soil Restaurant was widely reported on in Japan, and the news spread to over 20 countries globally, including features on CNN and the Discovery Channel. With zero media investment, we clearly demonstrated the product safety to the world. Total free media exposure amounted to approximately US$8,900,000. As a result, consumers felt safe to buy soil again, and sales surged 130% versus the previous year. People could return to gardening and producing their own food.
Agency: TBWAHakuhodo (Tokyo)
Executive Creative Director: Kazoo Sato
Creative Director: Tomoki Harada
Copywriter: Tomoki Harada, Chino Yamaguchi 
Art Director: Keisuke Shimizu,Nozomi Imaoka 
PR: Takahiro Miura, Miho Majima (vector)



Sky Brazil #SkyRec

More info here
To support Sky TV's goal to make sure nobody misses a Sky hdTV programme, AgenciaClick Isobar created the first twitter hashtag ever to work as a record button. In doing this, Sky's media profile becomes a service, giving new purpose to social networks for broadcasters, brands and beyond.



The Beer Turnstile Antarctica

During the Carnival in Rio de Janeiro, the high consumption of alcoholic drinks is the main responsible factor for the increase in traffic accidents. Drunk drivers are directly involved in the increase of 50% of fatal accidents during this time of the year.
Antarctica's objective, the most consumed beer brand and sponsor of the event, was to make its consumers arrive safely at home after drinking.
We developed The Beer Turnstile. A new underground turnstile for which the ticket was an empty Antarctica beer can. Via optical reading, the can was scanned and the passage freed. The person just needed to save the last beer can and use it to get home safely
Advertiser: AmBev
Title: The Beer Turnstile 
Product: Antarctica
Creative Director: Luiz Sanches
Creative Director: Marcos Medeiros e André Kassu
Creation: Tiago Pinho e Pedro Paes
Art Assistent: Heitor Buchalla
Agency Producer: Vera Jacinto, Rafael Motta, Henrique Danieletto e Diego Villas Boas
Technology Director: Fernando Boniotti
Digital Producer: Thalles Freitas 
Production: Frank Morais
Programming: Cricket
Production Company: Beltrano Digital
Director: Carla Nobre
Music: Equipe Loud
Photo: Gabriel Boieras
Editor: Guilherme Bechara
Account Supervisor: Fernanda Antonelli, Mariana Silveira, Ana Clara Grana, Fabricio Aurichio, Yoshiko Saito, Gabriel de Barros Barreto e Karen Pardo
Special Projects: Gaetano Lops, Rodrigo Novaes de Souza
Media: Paulo Camossa, Fabio Cruz, Carlos Nunes e Felipe Braga
Advertiser's Supervisor: Mateus Schroeder e Taciana Avila

Funny campaign of the day. Powerful Yogurt - Find your inner abs.





Agency: The Vidal Partnership
Country: United States
Chief Creative Officer: Gustavo Lauria
Copywriter: Santiago Luna Lupo, Gustavo Lauria
Art Director: Percy Bustos
Agency Head of Production: Meiling Macías-Toro
Production Company: Fulano Films / Flamboyant Paradise
Director: Rene Sampaio / Javier Lourenço
Editing Company: Wild(child) Editorial, USA
Editor: Diego Panich
Post Production: Flamboyant Paradise


Amarcord of the day. Virgin Records - 40 Years Of Disruptions.

via creativereview.co.uk


Celebrating 40 years of the iconic Virgin Records label. 
Sign up to get more information on Virgin 40 events athttp://www.virgin40.com #Virgin40

Follow
https://twitter.com/virginrecordsuk
https://www.facebook.com/VirginRecordsUK


lunedì 20 maggio 2013

Campaign of the day. NEW AXE Hair Styling by BBH London.






Agency: BBH London
BBH Creative Team: Matt Fitch & Mark Lewis and Harry Orton and Robin Warman
BBH Creative Director: David Kolbusz
BBH Producer: Charlie Dodd
BBH Strategic Business Lead: Ngaio Pardon
BBH Strategy Director: Dan Hauck
BBH Strategist: Tim Jones
BBH Team Director: Heather Cuss
BBH Team Manager: Cressida Holmes Smith
Production Company: Outsider and Station Films
Director: Harold Einstein
Executive Producer: Eric Liney
Producer: Jon Stopp/Richard Packer
DoP: Danny Cohen
Post Production: The Mill
Editor/Editing House: The Mill
Sound: Factory

Weird campaign of the day. Campaña de sensibilización FAD número 43.



Advertising Agency: Bungalow25, Spain

Ad of the day. Coca-Cola Small World Machines - Bringing India & Pakistan Together.

via adweek.com


http://www.coca-colacompany.com/stori...

In March 2013, Coca-Cola set out to break down barriers and create a simple moment of connection between two nations -- India and Pakistan. The initiative "Small World Machines" provided a live communications portal between people in India and Pakistan and showed that what unites us is stronger than what sets us apart. The key to engaging with each other through the machines was simple: people in India and Pakistan could complete a task, like touching hands, drawing peace, love, and happiness symbols -- together.

CLIENT/AD OR CAMPAIGN: The Coca-Cola Company
AGENCY: Leo Burnett Chicago & Sydney
GLOBAL CHIEF CREATIVE OFFICER: Mark Tutssel
CHIEF CREATIVE OFFICER: Andy DiLallo
EXECUTIVE CREATIVE DIRECTORS: Dave Loew, Jon Wyville
CREATIVE DIRECTORS: Grant McAloon, Vince Lagana
ART DIRECTOR: Justin Carew
COPYWRITER: Iggy Rodriguez
DESIGNERS: Omari Miller, John-Henry Pajak, David Mugford
DIRECTOR - CREATIVE TECHNOLOGY: Chad Mirshak
CREATIVE TECHNOLOGISTS: Brendan Crich, Keong Seet, Scott North
EXECUTIVE DIRECTOR OF PRODUCTION: Vincent Geraghty
DIRECTOR OF PRODUCTION OPERATIONS: Michael Shanahan, Amir Mireskandari
EXECUTIVE PRODUCER: Adrian Gunadi
PRODUCER: Stephen Clark, Michelle Browne
EXECUTIVE STRATEGY DIRECTOR: Wells Davis
STRATEGY DIRECTOR: Olivier Tse
EXECUTIVE ACCOUNT DIRECTOR: Bob Raidt
ACCOUNT SUPERVISOR: Katie Nikolaus
DIRECTOR: Patrick Fileti
DOP: Patrick Fileti
EDITOR: Patrick Fileti
2ND UNIT DIRECTOR: Angus Forbes
2ND UNIT DOP: Angus Forbes
TECHNOLOGY PARTNER/COMPANY: The Super Group
PRODUCTION COMPANY: Highlight Films
MUSIC COMPANY: Song Zu

Get your personal assistant for Cannes Lions Festival now.

via mediabistro.com

Visit the Personal Assistant de Cannes Lions Facebook page for more info:
https://www.facebook.com/PersonalAssistantdeCannes

Funny campaign of the day. Language of the Domestic Jungle - Presented by Clorox & Onion Labs.

via mediabistro.com
ick-tionary
Poopocalypse

There's the average diaper disaster, and then there's the big daddy. The Onion Labs take a look at this rare Category 5 baby blowout known as Poopocalypse, and it is enough to bring a human to its knees. There's no way to stop it, but one can prepare. Using Clorox® Regular-Bleach1 gets surfaces and whites back to normal in no time.

Grueslime

In the average human home, a stealthy adversary lies in wait. The Onion Labs takes a look at this mysterious sticky substance as it strikes, grossing out its victims when they least suspect it. Its name is Grueslime. And the cleaning and germ-killing power of Clorox Clean-Up® Spray is the human's best defense.

Animal Spot of the day. PETA - 98% Human. The end of wild animals in film and tv is coming.

Via adweek.com
Join the Facebook Group of Animal Spot, the first International Advertising Festival on and with Animals.
greatapepledge.org


Get a behind-the-scenes look at '98% Human', a powerful video created by BBDO that sheds light onto the turmoil faced by great apes used by the entertainment industry.
 http://www.peta.vg/g4



Agency: BBDO, New York
CCO: David Lubars
ECD: Toygar Bazarkaya
Copywriter ACD: Alessandro Fruscella
Art Director ACD: Daniel Aykurt
Account Director: Ben Griffiths
Account Executive: Alfredo Lang
SVP/Group Executive Producer: Brian Mitchell
Senior Producer: Tara Leinwohl
SVP/Director Music Production: Rani Vaz
Client Contact: Julia Gallucci
Production Company: The Mill
Director: Angus Kneale
Director of Photography: Maryse Alberti
Producer: Nic Barnes
Head of Content: Ian Bearce
Line Producer: Richard Schwab
Production Coordinator: Tia Perkins
Production Designer: Joseph Polacik
Casting Director: Kristen Paladino/Paladino Casting
Actor: Ryan Garbayo
Postproduction: The Mill
Creative Director: Angus Kneale
VFX Supervisor: Vince Baertsoen
Head of Production: Sean Costelloe
Producer: Colin Blaney
Lead Compositor: Kyle Cody
VFX Editor: Ryan McKenna
CG Artists:
Lead CG Artist: Vince Baertsoen
Lighting: Thomas Bardwell, Kevin Ives
Animation: Alex Allain, Henning Koczy, Navdeep Singh
Rigging: Peter Agg
Modeling: Paul Liaw, Olivier Varteressian
TD: Dave Barosin, Jimmy Gass

Colorist: Fergus McCall
Editing: Lost Planet
Editor: Max Koepke
Assistant Editor: Alessandra Lacorazzo
Producer: Lisa Barnable
Executive Producer. :Krystn Wagenberg
Sound: Sonic Union
Audio Mixer: Paul Weiss
Sound: Henryboy
Sound Designer: Bill Chesley
Producer: Kate Gibson
"The Great Ape Pledge" website
Client: PETA
Agency: BBDO NY
CCO: David Lubars
CEO: Toygar Bazarkaya
Copywriter ACD: Alessandro Fruscella
Art Director ACD: Daniel Aykurt
Art Director: Quoc-Chau Doan
Account: Ben Griffiths
Online Designer: Quoc-Chau Doan – Czar Dizon
Online Producer: Diana Try
Online Production Company: TheColorField
Client contact: Julia Gallucci, Dan Matthews


domenica 19 maggio 2013

Social ad of the day. ONG Viva Rio - Flooding

via bestadsontv.com


  • AgencyDim&Canzian
  • CountryBrazil
  • Creative Director
    Bruno Salgueiro
  • Executive Creative Director
    Michele D'Ippolito
  • Creative Director
    Gabriel Araújo
  • Art Director
    Thiago Nabisco
  • Copywriter
    Samuel Segatelli

Funny ad of the day. Polycell - 'No More Unsightly Cracks'.

The new advert from Polycell 'No More Unsightly Cracks'. Our new Quick Drying Polyfilla Spray helps repairs hairline cracks with one quick and easy application. 

For more information on the product please vist the AkzoNobel website: 
http://www.polycell.co.uk/products/po...
Client: Polycell
Agency: 18 Feet & Rising
Creative Director: Stephen de Wolf
Creatives: Alex Delaney & Oli O'Neill
Agency Producer: Emily Hodgson Julia Methold
Account Director: Adrienne Little
Strategic Business Lead Rob Ward
Director: Simon Willows
Production Company: Blink
Production Company Producer: Tiernan Hanby
Executive Production Company Producer: James Bretton
Editor: Mark Aarons
Post Production Company: The Electric Theatre Company
Post Production Company Producer: Helen Sutermeister
VFX Supervisor: Andrew Stewart
Colourist: Steffan Perry @ Framestore
Sound Engineer: Tony @ Wave Studios