martedì 18 dicembre 2018

Idea of the day. Ford Noise-Cancelling Kennel


Inspired by our Active Noise Control technology we've built a safe quiet space for man's best friend. Read more here 👉 https://ford.to/QuietKennel ___ Follow Ford Europe on social media: ▶ YouTube Sub' 👉 https://ford.to/FordEUsubscribe ▶ Collections 👉 http://ford.to/FordEUcollections ▶ Google+ 👉 https://ford.to/FordEuGooglePlus ▶ Instagram 👉 https://ford.to/FordEUgrams ▶ Twitter 👉 https://ford.to/FordEUtweets ▶ Google News 👉 https://ford.to/EUnews ▶ Your Ford Web Portal 👉https://ford.to/Ford

Quote from Julian Watt, Chief Creative Officer: 
Ford pack their vehicles full of amazing technology to make driving & life inside the car better. The problem with communicating these features however is that their impact is usually invisible. The Interventions content series is a light-hearted way to visually represent Ford’s innovative technology and perspective to progress.

INTERVENTIONS – The Noise-Cancelling Kennel
Advertiser: Ford of Europe
Marketing Communications Director: Anthony Ireson
Brand Content Manager: Lyn West
Senior Manager, Consumer and Social Media: Emmanuel Lubrani 
Social Media Brand Content Manager: Mark Goodey

Agency: GTB
Creative
Chief Creative Officer: Julian Watt
Executive Creative Director: Lazaros Nikiforidis
Group Creative Director: Bryn Attenwell
Associate Creative Director: Marcos Almirante
Copywriter: Alexandru Vasile
Art Director: Yan Cucco
Copywriter: Dan Griffiths
Art Director: Ben Williams

Strategy
Head of Planning EMEA: Matthew Palmer

Account Management
Group Business Director: Anna Stump
Head of Social Media and Digital Experience: Hugo King
Social Media Director: Andrew Swain
Brand Comms Lead (Blended Team): Gina MacCarthy
Senior Account Manager: Alexander Palmer

Production Company: Espada y Santa Cruz Studio
Director: Espada y Santa Cruz Studio 
Production Company Producer: Paloma Adrien Iranzo
Director of Photography: Tulio Ferreira
Offline Editor: Gonzalo P. Martos
Colourist: Tulio Ferreira
Sound Design: Nicolas  Castro
Music: TDL Music

Local Production Company: Content Haus
Director: Loren Colson
Managing Editor: Adrian Higgins

Rapid Innovation Team
Nathan Martin
John Cross
Ant Warne
Charlie Villiers