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A little girl is daydreaming about driving the ultimate machine, her mother's BMW. Her parents watch the scene, but instead of waking her up abruptly, the mother goes to her BMW that's parked outside. The sound of the engine wakes the little girl up.
Credits:
Production Company / Producer: Paranoiia Productions
Creative Director / Copywriter / Director: Ignacio Sepulveda
Producers: Fabien Colas
Cinematographer: Kai Krause
Production Designer: Miranda Lorenz
Sound Designer: Jeffrey Phaklides
With "Bayerische Motoren Werke", Serviceplan and BMW create a bold new brand appearance to accompany the model offensive of the automotive manufacturer in the luxury segment.
www.serviceplan.com
