venerdì 13 dicembre 2013

Adland stuff of the day. The Marketers' Anthem.


Here's to the ones who say "I don't want people to wear the T shirt, I want someone to tattoo it on their body". Come on. Someone has probably said that.

Created by Open for Strategy's Marketer of the Year issue.

Social campaign of the day. Embers of Empathy - Red Cross Australia.

Embers of Empathy from David Joubert on Vimeo.
A unique collaboration between one of the world's leading humanitarian organisations and Australia's most renowned fine artists, to raise funds to support people and communities affected by natural disasters.
Agency: George Patterson Y&R Sydney

Video of the day. Over 2 Million Containers, 2,000 Routes - GE.

In an attempt to “artistically demonstrate the complexity involved in the tightly-orchestrated intermodal process that is required to move goods,” GE and Barbarian Group collaborated withReuben Wu, of British band Ladytron, to create a new music video (of sorts) called “Over 2 Million Containers, 2000 Routes.” Read more at

Subscribe to the GE Channel:
Most of the products we see, touch and eat every day are shipped intermodal: a highly orchestrated network utilizing multiple modes of transportation. See how GE Transportation and the Industrial Internet power CSX Transportation's intermodal business, delivering over 2 million containers across 2,000 routes every year.

GE works on things that matter. The best people and the best technologies taking on the toughest challenges. Finding solutions in energy, health and home, transportation and finance. Building, powering, moving and curing the world. Not just imagining. Doing. GE works.

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giovedì 12 dicembre 2013

Clever campaign of the day. The Good Guys Christmas - Unicef Sweden.


Social media campaign of the day. QEELIN CASE STUDY l FRED & FARID SHANGHAI.


Funny ad of the day. Have Sex, Save a Life - HERO Condoms.

This commercial is a play on the HERO "Have Sex, Save a Life" tag line. The doctor and waitress misconstrue this message and assume that they can have sex to save the man choking. Obviously, they cannot save the choking man by having sex, but they can help save a life in a developing country by using a HERO condom.

For every HERO Condom you buy, a condom is given out in a developing country to help reduce the effect of HIV!

Go on, be a HERO!

Have Sex, Save a Life - HERO Condoms!

Funny campaign of the day. Carlton Dry #HELLOBEER


Clemenger BBDO Melbourne

Stop-motion animation of the day. Tim Horton's "Coffee Art" (dir. cut).

Tim Horton's "Coffee Art" (dir. cut) from Alan Poon on Vimeo.
A stopmotion animated coffee spot I co-directed for Tim Horton's. Check out the behind-the-scenes here:
Chief Creative & Integration Officer: Brent Choi
Executive Creative Director: Paul Wales
Art Director: Andy Brokenshire
Copywriter: Jed Churcher
Head of Production: Pam Portsmouth
Account Team: Scott Miskie, Renee Ray, Cameron Stark
Directors: Alan Poon, Eric Malika, Robin Nishio
Animators: Dale Hayward and Evan Derushie
Animation Assistants: Kathy Shultz, Phil Eddolls
Production Assistants: Martin MacPherson, Francesca Cattaneo
Production Company: Common Good / Radke Films
Post-Production: Common Good / Alter Ego/ SAUCE
Production Editing House: Common Good / SAUCE
Production Music House: Grayson Matthews

Prankvertising of the day#2. Heineken | Carol Karaoke


What if you were singing holiday carols to a few friends at a karaoke bar, when suddenly your performance became a concert broadcast before thousands on the Jumbotron at a professional basketball game, in Times Square and on the screens of nearly every New York City taxicab?

TV SPOT: Heineken Carol Karaoke
CLIENT                Heineken
PROJECT NAME    Carol Karaoke

FORMAT    Internet Video
CLIENT CONTACT    Colin Westcott-Pitt, Belen Pamukoff, Bram Reukers
LAUNCH DATE    12/9/13
DURATION OF CAMPAIGN    12/9/13 – 12/31/13
Executive Creative Directors    
Creative Directors    Erik Norin & Eric Steele
Interactive Creative Director    
Copywriter    Will Binder
Art Director    Jared White 
Producer    Orlee Tatarka 
Executive Producer    Nick Setounski
Head of Content Production    Lora Schulson
Brand Strategist    
Account Team    Patrick Cahill, Samantha Wagner, Kristen Herrington
Business Affairs    Lisa Quintela
Production Company    M ss ng P eces
Director    Josh Nussbaum
Executive Producer/COO    Ari Kushner
Executive Producer    Dave Saltzman
Line Producer    Tory Lenosky
Director of Photography    Adam Jandrup
Editorial Company    Joint Editorial
Editor    Kelly Brickner
Post Producer    Michelle Carman
Post Executive Producer    Michelle Carman
Editorial Assistant    Jess Baclesse / Stephen Nelson / Kadie Migliarese
VFX Company    Joint
VFX Lead Flame    Yui Uchida
Telecine Company    Company 3
Colorist    Tom Poole
Mix Company    Plush NYC
Mixer    Rob Fielack
- See more at:

Storytelling of the day. Trisha Silvers - The School the Tsunami built.


After her life was changed in 2004, Trisha Silvers turned tragedy to triumph when she built a school on Phi Phi Island, Thailand, in her late husband's memory.

We join Trisha and head teacher Khun Wan at the Broadbridge Education Centre where the children of Phi Phi island come to learn and play.

Watch her remarkable story and discover how her relationship with the children at the school has helped her heal and given her hope.

Find out more about Companion Stories here:

Find out more about the Samsung GALAXY S4 here:

Client: Samsung Mobile UK Agency: Jam Executive Creative Director: Wayne Deakin Creative Director: Chris De Abreu Head of Film: Drew Wolf Lead Agency Producer: Veronica Saez Creatives: Luke Norton, Drew Wolf Community Manager: Sophie Mindell Account Director: Juyong Kim Head of Planning: Iain Matthews Planner: Helen Spencer Creative Service Director: James Pais Project Manager: Adam Green   Production Company: Annex Films Producers: Annex Films Director: John X Carey Editor: Annex Films - See more at:

Prankvertising of the day. Don't Drink and Drive.

"A US man who has had five drink driving arrests is the victim of a sobering joke when friends convince him he's been in a coma for 10 years in an effort to change his behaviour". Read more here

Contact Info: 
Don't forget your Thumbs and Please Share!
Special thanks to Chris and Matt of for the medical gear!
Tom and Jim teach an alcoholic a lesson after his fifth DUI.
DON'T Drink and Drive!
Subscribe now at for more awesome pranks!

Don't miss the Clean Southern Comedy Tour featuring Tom Mabe! See more at

Christmas ad of the day. WestJet Christmas Miracle: real-time giving.

Thanks to a team of merry WestJetters and the power of technology, we've learned that miracles really do happen. See how we did it, and learn how you could win airfare for two by sharing this video on Twitter:

Special thanks to our friends at studio m for helping to put this video together!

Connect with WestJet:

Social ad of the day. IF ONLY FOR A SECOND // Mimi Foundation // EN.

The site of Mimi Foundation 

20 cancer patients participated in a unique makeover experience. 
They were invited to a studio. Their hair and makeup were completely redone.

During the transformation, they were asked to keep their eyes shut.
A photographer then immortalized the moment they opened their eyes.

This discovery allowed them to forget their illness, IF ONLY FOR A SECOND.

NSFW ad of the day. Get NAKED : Four Seasons Condoms #GetNAKED.


mercoledì 11 dicembre 2013

Adweek's Ads of the Year: How Many Do You Recognize? 48 great spots from 2013

Social ad of the day. Le Monde en face : Harcèlement à l'école - France 5 (BA)


Diffusion le mardi 29 octobre à 20h40 sur France 5

Production : Les Télécréateurs
Conception & Réalisation : Vincent Lobelle
Chef opérateur : Nicolas Loir
Musique : Michael Andrews featuring Gary Jules "Mad World" (alternate version)
Direction artistique France 5 : Eric Rinaldi

Stop-motion video of the day. Back to the Future with the new Louis Vuitton Technical Cases.

Discover the new Technical Cases collection for iPhone5, iPad and iPad Mini now at

The new Louis Vuitton softcases offer a unique match between technique and style. The wide palette of colourful shades is completed with three emblematic Louis Vuitton signatures in selected calfskin leather, offering a perfect hold and protection for your device

Testimonial ad of the day. Verizon Droid Commercial - 48 Hours / starring Edward Norton.

via MAA

Just your average karaoke-blasting, great escaping, ferret-winning 48-hours. #fortyeight
The 48hr battery could outlast you.

Agency Mcgarrybowen

Experiment of the day. Hysterical Literature by Clayton Cubitt. NSFW

via - FAQ - visit the website - by Clayton Cubitt

Digital stuff of the day. GTI + Underworld -- Play the Road Official Video.

Volkswagen Golf GTI + Underworld have collaborated on a project that synchronises driving and music in real time. Play the road generates music via a phone app that's connected to the GTI's onboard computer, reading the driver's location and movements to compose music live.

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You can also find us on Facebook and Twitter:

Client: Volkswagen
Agency: Tribal DDB
Producer: Lucy Westmore
Creative Director: Simon Poett
Creatives: Sam Turk & Paul Robbins
Production Company: B-Reel
Director: Anders Hallberg
Producer: Trine Pillay
DOP: Peter Riis
Editor: Walter Mauriot
Post House: Circus
‘PLAY THE ROAD: How We Reinvented Driving Music’
Director: Ed Sayers
Producer: Trine Pillay
DOP: Nick Rutter
Editor: Adam Buckmaster
Post House: Circus
Agency: Tribal DDB
Producer: Lucy Westmore
Creative Director: Simon Poett
Creatives: Sam Turk & Paul Robbins

Social ad of the day. Shhhhut Down Fat Talk - Special K. / Campaign for real beauty, reloaded.


From "joking" about cankles to destructive self-deprecation, fat talk has become part of ordinary conversation, spoken without a second thought. 

We believe that fat talk is a barrier to managing our weight and, when 93% of women are doing it, we're all further from reaching our goals. 

We've proven a positive approach is the key to weight management success. So we showed women what fat talk really sounds like. Let's join together to silence negativity and shout for positivity. 

Shhhhut down fat talk at
Join the conversation at: #FightFatTalk
Follow us on Twitter at:

Short of the day. Animating Noam Chomsky | An Afternoon With Michel Gondry.

Spend an afternoon with Michel Gondry in his Brooklyn home as he discusses his latest project, "Is the Man Who Is Tall Happy?" (available now on iTunes: and the animation techniques he used to bring his conversations with Noam Chomsky to life. 

Watch the trailer and get showtimes here:

Thumbnail image: Sundance Selects, 2013

Read more:

Animation of the day. Toshiba Encore advert - Look Closer. See More.


Toshiba's 20.32 cm (8") Encore Tablet is everything you need for work and play whether it's browsing the web, enjoying the best of Xbox entertainment with music, games and video or staying productive with Office Home & Student 2013. It's packed with power and performance with the full Windows 8.1 experience, Intel Atom Quad Core processor and a range of connectivity options including expandable storage. InstantGo technology means that Encore goes from standby mode to on in under 300 milliseconds and stays connected to your network to sync your tiles, apps, mails and data even when the tablet is on standby. Encore is also truly optimised for Skype with dual microphones for greater clarity and noise reduction, and built in front and rear HD cameras. All this in a device you can hold and use comfortably in one hand. Toshiba Encore. Get More.

More information:

McCann and Psyop

martedì 10 dicembre 2013

Automotive campaign of the day. 2014 Cadillac CTS Sedan / Garages - Moon.

Client: Cadillac
Agency: Rogue (Hill Holliday, Lowe Campbell Ewald)
Spot: "Moon"
Chief Creative Officer: Lance Jensen
Executive Creative Director, Copy: David Banta
Group Creative Director, Art: Kevin Daley
Group Creative Director, Copy: Jeff Baxter
Creative Director, Art: Bob Gates
Director of Creative Production: Bryan Sweeney
Executive Broadcast Producer: Scott Hainline
Account Team: Cliff Stevens, Megan Wiggin, Emily Shahady, Kalyn Barnum
Production Company: RESET
Executive Producer: Jeff McDougall
Head of Production: Amanda Clune
Bidding Producer: Jen Beitler
Producer: Karen Sproul
Director: Garth Davis
Managing Director: Dave Morrison
Staff Coordinator: Heinrich Meyer
Production Supervisor: Jessica Lee
Edit House: The Whitehouse Post
Editor: Rick Lawley
Executive Producer: Lauren Hertzberg
Licensed Music: NASA Audio File and Ulrich Schnauss "Stars"
Executive Post Producer: Kirsten Anderson
Conform & VFX Company: Brickyard
Spot: "Great Things Happen in Garages"
Chief Creative Officer: Lance Jensen
Executive Creative Director: David Banta
Group Creative Director: Kevin Daley
Copywriter: David Banta
Art Director: Kevin Daley
Director of Creative Production: Bryan Sweeney
Account Team: Cliff Stevens, Melissa Buck, Emily Shahady
Project Manager: Julie Heger
Planner: Anne Feighan, Allie Pirolli
Production Company: Station Film
Executive Producer: Stephen Orent, Caroline Gibney, Michael Di Girolamo
Producer: John Madsen
Director: Dom & Nic
Cinematographer (DOP): John Lynch
Line Producer: Angela Jones
Edit House: Final Cut
Editor: Rick Russell
Executive Producer: Lauren Bleiweiss
Post Producer: Beth Fitzpatrick
Licensed Music: "Do You Remember Rock 'n' Roll Radio" by the Ramones
Publisher: WB Corp ℅ Warner Chappell Music
Master: Warner Music Group/ Rhino: Music Producer
Sound Engineer: Brian Heidebrecht, Soundtrack Boston
Post Supervisor: Ellen Schmitt
Post Producer: Kirsten Anderson
VFX Company: Brickyard
VFX Team: Sean Mclean, Jimi Simmons, Geoff Mcauliffe
Animation Director: Anders Beer
Other Credits: Andy Rhodes (production design)

Tribute of the day. The Economist for Nelson Mandela.

"the Economist has an interesting connection with Mandela. When he was incarcerated on Robben Island the only reading materials allowed were academic works as the prisoners were allowed to study. Someone persuaded the prison authorities (clearly not the sharpest knives in the box) that The Economist was a weekly economics textbook rather than a political news weekly." read more at MAA

Music video of the day. David Bowie - I'd Rather Be High - Venetian Mix (Wasted Edit)


Director: Tom Hingston
Producer: Jacob Swan Hyam
Exec producer: Svana Gisla
Production: Black Dog Films
Editors:  Amanda James @ Final Cut And Owen Oppenheimer @ The Quarry
Production and clearing assistant: Stephanie Werrell-Smyth
Archive researchers: Sara Garcia Andersson, Matt Bowron, Jess Waterhouse
Grading/VFX: Markus Lehtonen & Yusuke Murakami @Tom Hingston Studio
Additional online: Electric Theatre Collective
Conform: Unit Post

Social ad of the day. Egypt PSA: Put yourself in her shoes, instead of finding ways to blame her.

UN Women's Egypt country office has produced a new public service announcement through its "Safe Cities: Free from Violence against Women and Girls" project to highlight threats and unwanted advances impact Egyptian women and girls. Aimed at raising awareness among both women and men, the PSA is filmed as a direct invitation to men and boys to put themselves in women's place and to stop blaming them for sexual harassment under that very slogan: "Put yourself in her shoes, instead of finding ways to blame her!"

lunedì 9 dicembre 2013

Clever ad of the day. Pantene Philippines | #WhipIt | Labels Against Women


It's time we put an end to labels against women.
Pantene believes that when you stand strong, you shine.

BBDO Guerrero in Manila

Automotive ad of the day. McLaren P1™ vs. the Nürburgring-Nordschleife.

Agency VCCP

What is it that brings us back here? What drives us to go faster, push harder and brake later? Just to lap the Nordschleife in under 7 minutes....

"Directed by Dan Gifford and set to the soundtrack of ‘Dem Worlds’ sung by artist Emika, the film tries to convey an ethereal quality, bridging the power, beauty and rawness of the moment." Read more at

The McLaren P1™ is the most technologically advanced car ever produced in the UK and is the result of 50 years of race-winning success and technical expertise, from the most successful name in global motorsport.
At the launch of the McLaren P1™ at the 2013 Geneva Motor Show, McLaren stated that with all the skill and dedication put into this vehicle there was no doubt that the car would complete a lap of the Nordschleife in under seven minutes. No mean feat for a stripped out racing car, let alone a road-legal production car.
The Nordschleife is widely known to be the most demanding and difficult racing circuit in history, too challenging for Formula 1™ and with some of the most notorious corners in racing, it is the ultimate test in ability for any car. Three time Formula 1™ world champion Jackie Stewart named the Nordschleife ‘The Green Hell’ due to the daunting challenge given the amount of turns and sheer elevation of this track.
To try and capture the intensity of the challenge and the sheer beauty of this groundbreaking car being pushed to its limits, creative agency VCCP joined McLaren on this project to create a dynamic film to celebrate the new McLaren P1™ joining the exclusive sub-seven minute club, the one remaining performance target set by McLaren for this remarkable vehicle.
Dan Gifford, the film’s director, has received critical acclaim for over 100 commercials. In 2011 he collected two Silver Sharks at Kinsale and the Grand Prix for Best Film at the Eurobest Awards and has also won a silver Lion at Cannes 2012.
The soundtrack to the film is a mixture of the haunting tones of ‘Dem Worlds’, sung by artist Emika who is an English electronic musician of Czech origin and laid over with the notes of the  McLaren P1™ bringing an ethereal quality, bridging the power, beauty and rawness of the moment.

domenica 8 dicembre 2013

Christmas ad of the day. Oreo Cookie Balls Song feat. JINX.

Wonder if we gave an Oreo to a classic holiday recipe? Your parties might start goin' off the hook, yo. Upcoming rap sensation and MTV favorite JINX drops a seasonal rhyme to get you in a cookie ballin' state of mind.
Client: Oreo, Mondelez International
Senior Director, Oreo and Chips Ahoy: Janda Lukin
Brand Manager, Oreo: Kristin Hajinlian
Agency: The Martin Agency, Richmond, Va.
Chief Creative Officer: Joe Alexander
Senior Vice President, Group Creative Director: Jorge Calleja
Vice President, Creative Director: David Muhlenfeld
Creative Director: Magnus Hierta
Vice President, Planning Director: John Gibson
Strategic Planner: Gigi Jordan
Group Account Director: Darren Foot
Account Supervisor: Laurel Busony
Account Executive: Molly Holmes
Broadcast Senior Vice President, Managing Director: Steve Humble
Senior Broadcast Producer: Kathy Lippincott
Junior Broadcast Producer: Maggie Shifflett
Group Project Manager: Giao Roever
Animation Company: Hue & Cry, Richmond, Va.
Lead Animator: Andrew Prousalis
Animation Artists: Matt Deans, Georgiy Kuznetsov, Stephen Loveluck, Ryan Musselman, Liam Ward
Audio Post Company: Amplified Wax
Engineer: Jimmy Hill
Music: English Major
Composer, Arranger, Mixer: David Muhlenfeld
Voiceover Talent: Jinx

Sport ad of the day. adidas Brazuca - 2014 FIFA World Cup Ball.

Agency:TBWA/Chiat/Day Los Angeles
Production Company:Stopp
Agency:DDB & Tribal Amsterdam