Ads of the week. Doritos - Association France Alzheimer - State Street - T-Mobile - MTV - Luvs - DVR - Brandt - Toyota - Tampax.

Doritos: The Call

Agency: BBDO Argentina
Executive Creative Director: Ramiro Rodriguez Cohen,
Rodrigo Grau
Art Director: Bruno Acanfora
Copywriter: Ariel Abramovici
Head Of Production: Veronica Zeta
Agency Producer: Peli Soutric
Production Company: Rebolucion
Director: Luciano Podcaminsky
Producer: Patricio Alvarez Casado
Director of Photography: Atahualpa Rojas
Editor: Diego Panich
Post Production: Metrovision
Music Company: Supercharango
Sound Design: No Problem

Association France Alzheimer - Fortunately

Agency: Saatchi & Saatchi Paris France
Creative Director: Christophe Coffre
Art Director: Florian Roussel
Copywriter: Guillaume Blanc
Director: Nacho Gayan
Production Company: Stink

State Street: Buried Treasure

Agency: The Gate Worldwide
Agency Producer: Bob Samuel
Creative Director: David Bernstein; Bill Schwab
Creative: David Bernstein; Bill Schwab
Director: The Guard Brothers
Production: Absolute Post; Smuggler
Producer: Gustav Geldenhuys
Director of Photography: Joost van Gelder
Editor: Chuck Willis

T-Mobile: Pool

Agency: MUW Saatchi & Saatchi
Creative Director: Rasto Michalik
Creative: Milan Bielik; Denisa Pajkosova; Mario Poor; Peter Rajcak; Ivo Zemanovic
Director: Roman Valent
Production: Hitchhiker Films
Producer: Biba Bilcikova
Director of Photography: Juraj Chlpik

MTV: Gym Class

Agency: La Comunidad
Creative Director: Ramiro Raposo; Fernando Sosa
Creative: Agustina Anguita; Julian Tachela
Director: Jose Prat
Production: The Lift
Producer: Valeria Chavez; Avelino Rodriguez
Post Production: Cinecolor

MTV: Model

Agency: La Comunidad
Creative Director: Ramiro Raposo; Fernando Sosa
Creative: Agustina Anguita; Julian Tachela
Director: Jose Prat
Production: The Lift
Producer: Valeria Chavez; Avelino Rodriguez
Post Production: Cinecolor

Luvs: New Kid

Agency: Saatchi & Saatchi
Agency Producer: David Perry
Creative Director: Gerry Graf
Creative: Harold Einstein; Gerry Graf
Director: Harold Einstein
Production: Station Film
Producer: Eric Liney
Director of Photography: Tom Houghton
Editor: Ian Mackenzie

DVR: Metamorphosis

Agency: Scholz & Friends Berlin
Creative Director: Nils Busche
Creative: Felix John
Director: Daniel Benmayor
Production: Markenfilm Berlin
Producer: Nele Jürgens; Florian Zizmann
Director of Photography: Juanmi Azpiroz
Post Production: Furia Digital
Location Service: Moonlighting Chile
Editor: Marc Soria
Music: Ben Boysen, HECQ

Brandt: Wake up calls

Agency: DDB Paris
Production Company: U-Turn PH
Director(s): Fabien Teichner
Creatives: Schmooze (Music + Sound Production)
Alexandre Hervé (Executive Creative Director)
Fabien Teichner (Art Director)
Fabien Teichner (Copywriter)
Elisabeth Fabri / Constance Guillou (Agency Producer)

Toyota: Flying Fox

Agency: Saatchi & Saatchi Auckland
Production Company: Flying Fish New Zealand
Director(s): Gregor Nicholas
Creatives: John Toon (DoP)
Mike O'Sullivan (Executive Creative Director)
Tim Huse (Art Director)
Hywel James (Copywriter)
Jane Mill (Agency Producer)
Mark Matthews (Producer)
James Moore (Executive Producer)

Tampax: Zack Johnson

Agency: Leo Burnett, Chicago
WW Chief Creative Officer: Mark Tutssel
Chief Creative Officer: John Condon
Executive Creative Director: Becky Swanson
Creative Director: Dave Loew, Jon Wyville
Copywriter: Dave Loew
Art Director: Jon Wyville
Head of Production: Chris Rossiter
Agency Producer: David L. Moore, Rob Tripas
Production Company: Smuggler, NY/LA
Executive Producer: Patrick Milling Smith, Brian Carmody, Lisa Rich, Allison Kunzman
Line Producer: Cory Berg
Director: Randy Krallman
DOP/Lighting/Cameraman: Jo Willems
Production Designer: Jason Schuster
Editing Company: The Whitehouse
Editor: Matt Woods, Matt Walsh
Post Production: The Filmworkers Club
Digital Shop: Domani Studios
Music House: Human

Virals of the week. Samsung - Post-it.

Samsung unboxing WB1000


Post-it - Deadline


The making of

Directed by Bang-yao Liu
Music by Röyksopp (http://royksopp.com)
Sound design by Shaun Burdick

Cannes 2009. Predictions Reel by Leo Burnett.

Via Leo Burnett Lisbon's Blog



1)"Go On Lad", Hovis - MCBD Londres (UK)
2)"Fate", Nike / Wieden + Kennedy Portland (USA)
3)"Naturists", Comfort Detergent / Ogilvy & Mother (UK)
4)"Foam City", Sony / Fallon (UK)
5)"The Best Job In The World", Tourism Queensland / CumminsNitro
6)"Chorus", FLAT-TV Loewe Individual Compose / Scholz & Friends
7)"Oasis - Dig Out Your Soul", Warner Brothers Records / BBH NY
8)"Dance", T-Mobile / Saatchi & Saatchi (UK)
9)"Fight", Volkswagen Golf / DDB (UK)
10)"Break The Cycle", Barnardo's / BBH (UK)

11)"Everybody Against Everybody", Amnesty Internacional / Leo Burnett Lisboa

12)"Whopper Sacrifice", Burger King / Crispin Porter + Bogusky Boulder
13)"Kiss Cam", Mentos / BBH (UK)
14)"Secrets and Lies", Levi Strauss / BBH (UK)
15)"Get It On", Durex / Fitzgerald + CO Atlanta (USA)
16)"Break Up Service", Adidas Safety Collection / TBWA (UK)
17)"Hotel 626", Doritos / Goodby, Silverstein & Partners SF (USA)
18)"Thread - This Is Not A Jersey", Adidas All Blacks / TBWA\Tequila Auckland
19)"There Can Only Be One", NBA / Goodby, Silverstein & Partners SF (USA)
20)"Love At First Flight", Virgin Atlantic 25 YEARS / RKCR / Y&R (UK)
21)"Doghouse", JCPenney / Saatchi & Saatchi NY (USA)
22)"Now Widget", Sprint / Goodby, Silverstein & Partners SF (USA)
23)"Melody of Life", Thai Life Insurance / Ogilvy & Mother Bangkok
24)"House of Cards", Shelter / Leo Burnett (UK)
25)"Whopper Virgins", Burger King / Crispin Porter + Bogusky Miami (USA)
26)"Dog Fish", Volkswagen / Almap BBDO (BRASIL)
27)"The Great Schlep", Jewish Council for Education & Research / Droga5 NY (USA)
28)"Empanada", Pepto Bismol - P&G Lapiz / Leo Burnett Chicago (USA)
29)"Versailles / Mafia", CANAL+ / BETC Euro RSCG París (FRANCIA)
30)"Whodunnit?", Transport for London / WCRS Londres (UK)
31)"Wario Land Shake It!", Nintendo / Goodby, Silverstein & Partners SF (USA)
32)"Bruce Lee Ping Pong", Nokia N96 / JWT Beijing (CHINA)
33)"Diesel SFW XXX", Diesel / The Viral Factory Londres (UK)
34)"Man Made Machines", Himani / Publicis Ambience Mumbai (INDIA)
35)"Carousel", Philips / Tribal DDB Amsterdam (HOLANDA)
36)"Unbox The Box", Audi Q5 / BBH (UK)

37)"Ephemeral Museum", Pampero Rum - DIAGEO / Leo Burnett Lisboa (PORTUGAL)

38)"So Cute", Axe Shower Gel / Ponce Buenos Aires (ARGENTINA)
39)"Here I Am: Conversations From The Inside", Nike Women / W+K Amsterdam (HOLANDA)
40)"Beauty Bowling", Esthe Wam - Hair Removal / Ogilvy & Mather Tokyo (JAPON)
41)"Share Our Billboard Campaign", James Ready / Leo Burnett Toronto (CANADA)
42)"Scooter", Telus - Canadian Film Centre / Doug Agency Toronto (CANADA)
43)"eco:Drive", Fiat / AKQA Londres (UK)
44)"Tailor", Skittles / TBWA\Chiat\Day NY (USA)
45)"Woman Whisperer", Carlton Mid / Clemenger BBDO Melbourne (AUSTRALIA)
46)"Kinetic Sculpture", BMW / ART+COM Berlín (ALEMANIA)
47)"Absolut Machines", Absolut Vodka / TBWA\París (FRANCIA)
48)"Pure Waters", James Boag's Draught / Publicis Mojo Sydney (AUSTRALIA)

49)"The Hope Store", Red Cross Portugal / Leo Burnett Lisboa (PORTUGAL)

50)"Obama For America", Presidential Candidate Barack Obama / Obama For America (USA)

Click here to read the interview of Leo Burnett Worldwide Chief Creative Officer Mark Tutssel