My Predictions.: 02/10/16

mercoledì 5 ottobre 2016

Road safety ad of the day. THINK! Cycle Safety: Hang back from lorries turning left

via adfreak

THINK! Cycle Safety 2016 campaign. This campaign reminds cyclists about the dangers of getting caught between a lorry and a left turn – the area where most collisions happen

Agency: AMV BBDO
Creative Directors: Steve Jones / Martin Loraine
Creatives : Nick Hurley / Nadja Lossgott
Agency Producer: Greg Kates

Production Company: Bold Company
Director: Tom Haines
Producer: Dave Knox
DP: David Procter
1st Ad: James Amos Production
Designer: Marco Puig
Costume Designer: Natalie Willis
Camera Equipment: MovieTech Lighting Equipment:
Panalux Editor: Dan Sherwen / Paul Moth

Edit House : Final Cut
Post Production: The Mill
Producer : George Reid
Colorist: James Banford
FX Supervisor: Ben Turner

Nice ad of the day. Life by you, Phone by Google

Life by you. Phone by Google. Learn more at https://madeby.google.com/

martedì 4 ottobre 2016

Emotional ad of the day. IKEA - Welcome Home

Mother London

IKEA - Welcome Home - TV Advert 60” #WonderfulEveryday
Subscribe to IKEA UK here: https://goo.gl/VQNfHf
Click here to find out more: http://www.IKEA.co.uk/wonderfuleveryday

It’s funny how little we think about lighting, when it actually makes so much of a difference. Lights can change our surroundings and improve our moods. They can comfort your little ones when they go to sleep, help you focus when it’s late, or create a more intimate atmosphere in any room. In the next installment of the Wonderful Everyday campaign we see a young boy transform his mother’s journey home with lights, showing that life really is better at
the flick of a switch.

Find out more from IKEA and #WonderfulEveryday below;

Subscribe to the IKEA UK YouTube channel: https://www.youtube.com/IKEAUK
Like us on Facebook: https://www.facebook.com/IKEAUK
Follow us on Instagram: http://www.instagram.com/IKEAUK
Follow us on Pinterest: http://www.pinterest.com/IKEAUK
Follow the hashtag #WonderfulEveryday

The IKEA TV Ad soundtrack is Lighthouse by Patrick Watson from the album Adventures in Your Own Backyard.

The advert was directed by Frederic Planchon at Academy.

Ad of the day. TalkTalk TV ad: Family Matters

via adfreak

A TalkTalk family let us install cameras into their home and film them ‘fly-on-the-wall’ style to see just how much being connected matters.

It turns out it matters much more than we could have ever known.

Brand: TalkTalk
Managing Director - Consumer: Tristia Harrison
Marketing Director: David Parslow
Head of Creative: Paul Godfrey
Head of Brand: Mark Moloney
Brand Manager: Jeanine Peters

Agency: CHI&Partners
ECD: Jonathan Burley
Creative Partner: Micky Tudor
CD: Jim Bolton
Creatives: Danny Hunt, Dan Watts, Rob Webster
Head of Art: Marc Donaldson
Head of Art Buying: Emma Modler
Lead Designer: Loty Ray
CSO: Neil Goodlad
Planner: Simon Ringshall, Katherine Barnett
Producer: David Jones
Creative Producer: Ruby Hill
Production Assistants: Hannah Greene, Alfie Glover-Short
CEO: Nick Howarth
Business Director: Tom McCoy
Account Directors: Catrin Tyler, James O'Reardon
Account Managers: Maddison Done
Account Coordinator: Joel Kaas

Production Company: Park Pictures
Director: Tom Tagholm
Executive Producer: Stephen Brierley
Producer: Fran Thompson
Production Manager: Ananda Grace
Director of Photography: Luke Scott
Camera and Sound: Jon Boyce & Team at Transmission TX
Transcoding of Rushes: Mark Purvis, Mission Digital

Visual Post Production: MPC
Post Production Producer: Amy Richardson
VFX Artist: Bruno Fukumothi
Colourist: George Kyriacou

Editing Company: Stitch
Editor: Tim Hardy

Audio Company: Pinewood Studios
Sound Supervisor: Glen Gathard
Sound Editor: Adam Bourne
Re-Recording Mixer: Peter Hanson
Foley Mixer: Jemma Riley Tolch
Foley Artist: Pete Burgis

Music Company: Leland Music

Media Agency: m/SIX
Media Planner: Matthew White

Social Media Agency: Nonsense
PR Agency: MHP Communications

Copy of the day. Ikea: Kitchen Confession

People share real short-cuts, cheats and secrets they have in their lives in and around the kitchen because the kitchen should be an open place, where it’s ok to do things the way you like and feel comfortable. Confessing makes us all feel a little better. Nobody's perfect.

Agency Acne Production Acne Country Sweden Uploaded 29 September, 2016 Credits Director Tommy Carlsson Director Christian Karlsson Creative Director Johan Holmgren Creative Christian Karlsson Creative Tommy Carlsson Producer Tim Mardell Executive Producer David Olsson DoP David Hellman Other credits Final Art: Oliver Juan

Insight of the day. Le Trèfle - Wild Trip

Agency Leo Burnett france Country France Uploaded 29 September, 2016 Credits Vincent LobelleDirector Director Vincent Lobelle Executive Creative Director Xavier Beauregard Art Director Laëtitia Chretien Copywriter Jean-François Le Marec Agency Producer Antoine Grujard

lunedì 3 ottobre 2016

Automotive ad of the day. SEAT - Imaginary Friend

LOLA MullenLowe Barcelona is behind a new global campaign for the SEAT Leon, one of the brands most iconic cars.

“Imaginary Friend” will launch in Spain and Germany in September, and later in other countries where the brand is present.

The TVC revolves around the close relationship between a father and a son who has an imaginary friend. The design and technology of the model are central to the story as they help to strengthen the bond and complicity between the father and son under the concept Kid Approved Technology.