sabato 9 maggio 2015

Emotional ad of the day. #CountingTheDays Huggies Presents: Meeting Murilo

via demilked.com

The excitement of embracing your baby for the first time is unique. For her it was even more special. This is the true story of Tatiana, who is #CountingTheDays to embrace the little Murilo. Huggies is a brand concerned about every moment between a mother and a son, including one of the most important: the first time they meet.

venerdì 8 maggio 2015

Music video of the day. Noah: Flaw


via nowness.com

The Japanese siren gets lost in Takcom's digital playground
From the idyllic southern prefecture of Aichi, Japan, Noah’s dreamscape R&B sees the vocalist and composer draw inspiration from both her snowcapped, ethereal hometown and contemporary electronics. “Flaw” contrasts Noah’s luna sound with director Takcom’s jarring deus ex machina in the form of a ghostly dancer amid shimmering landscapes. Takcom, aka Takafumi Tsuchiya’s, digital alchemy connects the dots between his varied collaborators, from avant-garde cult artist Daito Manabe through to the hyper J-pop of Perfume, one of Japan’s most internationally successful girl bands. Signed to Tokyo’s acclaimed independent label Flau, headphones await Noah’s forthcoming celestial pop debut, Sivutie.


Protest of the day. Holograms for freedom

Via lbbonline.com: "Garlic TV carried out the protest’s production, with 2014 Oscar-nominated director Esteban Crespo."



On April 10th, 2015, 17,857 people protested in front of the Spanish Parliament in the only way the Gag Law allowed them to. Turned into holograms.

It was the first Hologram Protest in History. Help us make it the last one.

http://www.hologramsforfreedom.org

https://secure.avaaz.org/es/ley_morda...

DDB Spain

ADVERTISER

ADVERTISER: No Somos Delito (We Are Not Crime)

CREATIVE AGENCY

PRODUCER: Elena Carrasco

HEAD OF TV / PRODUCTION: Enrique Feijóo

HEAD OF ART: Cristina Rodríguez

EXECUTIVE CREATIVE DIRECTOR: Guillermo Santaisabel / Javier Urbaneja

CREATIVE TEAM (CONT.): Rocío Lumbreras, Xiana Santos

CREATIVE TEAM: Yolanda San Román, Claudia Estrella

CREATIVE AGENCY: DDB Spain

COPYWRITER: Daniel Rodríguez

CHIEF CREATIVE OFFICER: Jose María Roca de Viñals

ACCOUNT MANAGER: Mariona Cruz / Gabriela Castro

PRODUCTION COMPANY

PRODUCTION COMPANY: Garlic.tv

giovedì 7 maggio 2015

Music video of the day. The Chemical Brothers - Go by Michel Gondry


‘GO’ Directed by Michel Gondry, Partizan Films - taken from the new album ‘Born In The Echoes’ – out 17th July 2015
Pre-order the album on iTunes http://po.st/BITEdlx | Official Store http://po.st/ChemsStore | Google Play http://po.st/BITEdlxGP | Share /stream the track on Spotify http://po.st/GOsp

Join The Chems online:
https://www.facebook.com/ChemicalBros
https://twitter.com/chembros
https://instagram.com/thechemicalbrot...
https://www.youtube.com/user/Chemical...
http://www.vevo.com/watch/GBUV71500482


Chinese ad of the day. Changyou online game developer







Del Campo Saatchi & Saatchi and Saatchi & Saatchi Greater China

ADVERTISER

ADVERTISER: Changyou

CREATIVE AGENCY

PRODUCER: Adrian Aspani / Felipe Calviño / Ran Yin

EXECUTIVE CREATIVE DIRECTOR: Ariel Serkin / Juan Pablo Lufrano /Rafael Santamarina

CREATIVES: Carlos Lanús / Diego Gueler / The Perlorian Brothers

CREATIVE AGENCY: Del Campo Saatchi & Saatchi / Saatchi & Saatchi Greater China

CHIEF CREATIVE OFFICER: Maxi Itzkoff / Mariano Serkin / Carol Lam / Fan Ng

ACCOUNT DIRECTOR: Ana Bogni / Michael Lee / Irene Shum /Rebecca Liu

MUSIC AND SOUND

SOUND DESIGN: La Casa Post

MUSIC PRODUCTION: Circle of Sound

OFFLINE

EDITOR: Alejo Hoijman

POST PRODUCTION / VFX

POST PRODUCTION HOUSE: Pickle House

PRODUCTION COMPANY

PRODUCTION COMPANY: PRIMO

PRODUCER: Victoria Piantini

EXECUTIVE PRODUCER: Caro Cordini

DOP: Charly Ritter

DIRECTOR: Nico Perez Veiga

Nice ad of the day. #TextsFromMom





Moms have a way with words – especially when they text them. Head to Twitter and follow @SamsungMobileUS. Then, show off your mom’s funniest texts using hashtag #TextsFromMom for a chance to win a Galaxy S 6 edge. http://smsng.us/1P0qsWf
Agency: R/GA

Weird ad of the day. GALHOP beer




Creatives: Gibbo e Lori Director: Ali Ali CDP: The Big Mama DOP: Luca Belluccini Executive Producer: Valentina Fronzoni Editor: Francesca Ferri Photographer: Stefano Casiraghi Sound Engineer: Ricky Milano, Omnibus Studio Special Effects: Fabrizio Banti, Videozone VFX Consultant: Tameem Youness Post Production: Luca Parma, Corte 11 Voices: Ceccon&Balbontin

Anthem of the day. Coke - Choose Happiness. What Are You Waiting For?


For 129 years, Coca-Cola has been providing uplifting refreshment and moments of
happiness. With Choose Happiness, Coca-Cola is motivating people to go further: to realize that it is not only about seeing the glass half full, but to take action to fill the glass up themselves. 
Young people are the directors of their own happiness and they represent a new generation who instinctively choose to be happier. 

The song ‘What Are You Waiting For?’ was specifically written for the campaign and is performed by Amsterdam-based rapper and producer HT, who has previously worked with Hip Hop royalty DJ Grandmaster Flash, Rakim and Jungle Brothers. Coca-Cola partnered with HT because of his unique talent, and his work with Universal Zulu Nation - an international hip hop awareness group with a mission to use music to help young people find a better path through education, mentoring and community awareness programs.

Check us out on Facebook for any updates: http://www.facebook.com/cocacola
Follow us on Instagram: http://instagram.com/cocacolaeu

Client: Coca-Cola
Agency: Ogilvy & Mather, Amsterdam
Chief Creative Officer: Ogilvy Darre van Dijk
Sr. Copywriter Ogilvy: Jesse Ridder
Sr. Art Director Ogilvy: Jurriaan van Bokhoven
Agency Producer Ogilvy: Pirke Bergsma
Client Services Director Ogilvy: Annelouk Kriele
Account Director Ogilvy: Frouke Vlietstra
Director Caviar: Arnaud Uyttenhove
Executive Producer Caviar: Eva van Riet
Producer Caviar: Lynn Bernaerts
Producer Caviar: Neil Cray
DOP: Dimitri Karakatsanis
Editor the Whitehouse: Martin leRoy
Editor Gentlemen's Club: Will Judge
Editor Kapsalon: Brian Ent
Colourist Glassworks: Scott Harris
Colourist Glassworks: Matt Hare
Flame Glassworks: Kyle Obley
Nuke Glassworks: Jos Wabeke
Executive Producer Glassworks: Jane Bakx
Producer Glassworks: Christian Downes
Sound engineer Wave: Randall McDonald
Music Ogilvy: Darius Dante
VO: Haris Trnjanin (HT)
Client Coca-Cola: Guido Rosales

Automotive ad of the day. Honda Civic - Feeling


Honda believe that above all things, engineering should help create cars that are a joy to drive. This was the guiding principle behind the design of the new Civic range, because the most powerful thing you can build is a feeling.
Client: Honda Europe
Agency: Wieden & Kennedy London
Creative director: Scott Dungate
Copywriters: Ben Shaffery, Max Batten
Executive creative directors: Tony Davidson, Kim Papworth, Iain Tait
Agency executive producer: Danielle Stewart
Group account director: Nick Owen
Account director: Alex Budenberg
Account manager: Maria Kofoed
Head of planning: Beth Bentley
Planning director: Martin Beverly
TV producer: Michelle Brough
TV production assistant: Tom Dean
Production company: RSA Films
Director: Johnny Hardstaff
Executive producer: Kai Hsiung
Line producer: Annabel Ridley
Director of photography: Martin Ruhe
Editorial company: Work Post
Editor: Art Jones
VFX company: MPC
VFX supervisors: Adam Crocker, Anthony Bloor
Flame artist: Adam Crocker
VFX producer: Dionne Archibald
Lead 3D: Anthony Bloor
Colorist: Jean¬Clément Soret
Music and sound company: Nate Connolly, Mutant Jukebox
Sound designer: Sam Ashwell
Sound studio: 750mph
Producers: Shervin Shaeri, Mutant Jukebox
Mix company: 750mph
Mixer: Sam Ashwell
Producers: Sam Robinson, Mary-Ann D'Cruz


mercoledì 6 maggio 2015

Outdoor of the day. #LookingForYou

#LookingForYou from #LookingForYou on Vimeo.

For those shoppers who took a leaflet from a Battersea Dogs Home volunteer, a special surprise was in store.
"OgilvyOne worked on the project with Framestore, RFIDiom and Exterion Media" via  adweek.com

lunedì 4 maggio 2015

Royal ad of the day. Pampers | #everybaby is a prince or princess


On May 2nd 2015, the world celebrated the birth of a very special baby. We wanted to get involved in the celebrations too. But rather than just celebrate one baby, we celebrated thousands born on that very same day.

Because to us, every baby is a prince or princess.

Share your own stories #everybaby


Italian ad of the day. The Bullshit Face Project - Reporter senza frontiere.


THE BULLSHIT FACE PROJECT: larte in difesa della libertà di stampa.


In occasione della Giornata Mondiale della Libertà di Stampa, l’organizzazione “Reporter senza Frontiere” lancia un’iniziativa dal linguaggio fortemente provocatorio.
“The Bullshit Face Project” nasce con l’obiettivo di richiamare l’attenzione del pubblico sul pericolo di un’informazione parziale e faziosa: quotidianamente, infatti, gli esponenti politici, a prescindere dal loro orientamento e dalla loro posizione, rilasciano in completa libertà dichiarazioni più o meno verosimili. Dichiarazioni che, in assenza di un accurato lavoro di verifica da parte di giornalisti e reporters, i cittadini sono costretti a considerare attendibili, anche quando si tratta di vere e proprie “bullshit”. Da qui l’idea di raccogliere 5 kg di veri escrementi di mucca e utilizzarli come materia prima per realizzare i ritratti di sette politici e relative dichiarazioni. Un progetto artistico unico del suo genere, da cui è nata una campagna stampa di forte impatto realizzata da Salvatore Zanfrisco (illustratore e art director), sotto la direzione creativa di Sergio Spaccavento.
link video: https://youtu.be/wiZrqwE9tAY

Credits:
Client: Reporter Senza Frontiere
Vicepresidente Reporter Senza Frontiere: Domenico Affinito
Creative Director: Sergio Spaccavento
Illustrator/Art Director: Salvatore Zanfrisco
Fotografo: Giuseppe Toja
Regia: Alessio Dogana





Casa di produzione: Beemotion

Safe ad of the day. Volkswagen - Reduce Speed Dial


Can a child's drawing make a parent a safer driver? See how Volkswagen installed a simple reminder of a loved one, that slowed drivers at the exact moment they thought of speeding. 

One family had no recorded speed infringements after the installation of the personalised speed dial.
One family reduced their top speed by 19kmh from a max of 123km to a max of 104km.
Half of the drivers’ maximum speeds reduced after fitting their personalised speed dial.
Three out of the four drivers reduced their incidence of speeding in 100km zones by 50%.

Overall, all of the families reduced their speed in multiple driving situations.

Filmed in Auckland, New Zealand
Directed by Luke Bouchier

More about the experiment:
http://www.volkswagen.co.nz/reducespe...

Don't miss future Volkswagen innovations:
http://www.facebook.co.nz/VolkswagenNZ

Colenso BBDO

domenica 3 maggio 2015

UK ads of the day. Guardian - Own your weekend or someone else will.




BBH London

ADVERTISER: The Guardian

CREATIVE AGENCY

TEAM MANAGER: Peter Blaseby

TEAM DIRECTOR: (Exec) Jessica Geissendorfer

STRATEGY DIRECTOR: Achim Schauerte

STRATEGIST: Gail Anderson

PRODUCTION ASSISTANT: Sarah Cooper

PRODUCER: Natalie Parish

CREATIVE DIRECTOR: Joakim Borgstrom

CREATIVE AGENCY: BBH London

CREATIVE: Jack Smedley & George Hackforth-Jones

BUSINESS DIRECTOR : Zoe Verrion

MUSIC AND SOUND

SOUND DESIGN: Factory

OFFLINE

EDITOR: Bill Smedley @ Work Post

POST PRODUCTION / VFX

POST PRODUCTION HOUSE: MPC

PRODUCTION COMPANY

PRODUCTION COMPANY: Outsider

PRODUCER: Benji Howell

DOP: Alex Melman

DIRECTOR: James Rouse

Heartwarming ad of the day. True Move H - ใจ...ที่สุดแห่งการสื่อสาร : Compassion is true communication

via fastcompany.com

ทรูมูฟ เอช เชื่อเสมอว่า การให้ คือการสื่อสารที่ดีที่สุด เรื่องราวในภาพยนต์สะท้อนแนวคิดถึงการให้ใ­นขั้นสูงสุด นั่นก็คือการให้ “ใจ” เพียงแค่ใจนั้นมีเจตนาที่จะให้ และให้...โดยไม่หวังผลตอบแทน ไม่ต้องมีแม้คำพูด ถึงเราจะต่างชาติ ต่างภาษา ต่างสังคม ต่างความคิด ต่างวัฒนธรรม

มีเพียง “ใจ” เท่านั้นที่จะสื่อสารและเชื่อมต่อเรากันได­้ เพราะ ใจ...คือที่สุดของการสื่อสาร พบกับความหมายที่แท้จริงของการให้ได้ที่https://www.thetruemeaningofgiving.co...

ทรูมูฟ เอช การให้ คือ การสื่อสารที่ดีที่สุด


TRUE MOVE H unfailingly believes that giving is the best form of communication. The theme of the television commercial dramatizes the noblest form of giving, which is to give with the heart. When the heart gives without expecting anything in return, there is no need for words despite our differences in terms of race, language, society, ideas and culture.

Ultimately, only the heart can communicate and connect us all, because the heart is simply the ultimate form of communication.

Discover the true meaning of giving at https://www.thetruemeaningofgiving.co...