venerdì 3 luglio 2015

Real story of the day. Duracell: The Teddy Bear

via adweek.com

“The Teddy Bear” is inspired by the true story of a deployed dad, his young daughters, and the teddy bear that keeps them together.

Join Duracell in donating to the USO and help thousands of military children cope during their parents' deployment: http://www.uso.org/ 

Featuring Hilary Swank
Song: Waiting by Alice Boman


Nice ad of the day. Braun Rasierer - Ready for the next level


Als Junge spielt man Spiele, als Mann spielt man mit richtigen Dingen. Was auch immer kommt, mit Braun bist Du #readyforthenextlevel. Mehr erfahren unter: http://youtu.be/fq1fsMxSqZQ
Creative Agency: Abbott Mead Vickers BBDO
Creative Director: Mike Hannett / Dave Buchanan
Creative: Mike Crowe / Rob Messeter
Account Director: Dan Russell
TV Producer: Suzy McGregor
Film Production: Caviar
Director: Keith Schofield
Producer: Neil Cray
Editor: Ryan Boucher @ MSE
VFX: Cat Scott (Executive Producer) / Bethaney Phillips (Producer)
VFX Shoot Supervisor: Chris Scott
Colourist: Seamus O'Kane @ The Mill
3D VFX: David Hempstead
Animation: Andrew Wood
Sound Design: Mark Hellaby @ 750MPH
Music Production: Leland Music


giovedì 2 luglio 2015

Nice ad of the day. The Fat Jewish is Big Data featuring Todrick as Hadoop


Big Data a.k.a The Fat Jewish and his partner in knowledge Todrick Hall are sharing some wisdom for what your customer really needs. Aggregating big data analytics for your clients requires a special force. Check them out as they drop massive analytical intelligence in this newly released rap video. 

This video was created and produced by Viacom Velocity, subscribe to Velocity's channel for more videos : http://bit.ly/1RwpxsD

EVP/Viacom Velocity Creative: Niels Schuurmans
EVP/Viacom Velocity Integrated: Dario Spina
VP/Viacom Velocity Creative Director: Beth Trentacoste
VP/Viacom Velocity Social and Earned Media: Lydia Daly
Sr Director, Production Management: Jeff Woodton
Production Coordinator: Miriam Rattes
Production Company: WW7
Director: Cameron Harris
Writers: Cameron Harris, Mike O'Connell, Beth Trentacoste, Niels Schuurmans
Executive Producers: Brent Stoller, Beth Trentacoste, Niels Schuurmans
Producer: Sheree Shu
Director of Photography: Max Gutierrez
Production Designer: John Flanagan
Editor:  Josh Hegard
Music: trusoundnewyork
Composers: Paul Conte and Camus Celli
EVP/Viacom Velocity Creative: Niels Schuurmans
EVP/Viacom Velocity Integrated: Dario Spina
VP/Viacom Velocity Creative Director: Beth Trentacoste
VP/Viacom Velocity Social and Earned Media: Lydia Daly
Sr Director, Production Management: Jeff Woodton
Production Coordinator: Miriam Rattes
Production Company: WW7
Director: Cameron Harris
Writers: Cameron Harris, Mike O'Connell, Beth Trentacoste, Niels Schuurmans
Executive Producers: Brent Stoller, Beth Trentacoste, Niels Schuurmans
Producer: Sheree Shu
Director of Photography: Max Gautierrez
Production Designer: John Flanagan
Editor:  Josh Hegard
Music: trusoundnewyork
Composers:  Paul Conte and Camus Celli

Fast ad of the day. Nike - Find Your Fast


Find your fast at NIKE.COM/ZOOM

An exploration of speed with Kobe Bryant, Serena Williams, Wayne Rooney, Rafael Nadal, Richard Sherman, Odell Beckham Jr., Marcus Mariota, Mo Farah, Allyson Felix, Dion Phaneuf, Katarina Johnson-Thompson, Shelly-Ann Fraser-Pryce, and Shane O'Neill.

via adfreak

Déjà vu of the day. ALDI - Ready when you are not vs. Pampers Pooface

More info about Aldi here and about Pampers here

Pampers Pooface from Saatchi & Saatchi London on Vimeo.


mercoledì 1 luglio 2015

Animation of the day. Clash of Clans "Magnificent 25"

Clash of Clans "Magnificent 25" from Stephen DeLalla on Vimeo.

Outdoor of the day. The Great Escape | Bündner entführen Städter in die Berge - Graubünden Tourism

Jung von Matt/Limmat

Graubünden Tourismus bringt den hektischsten Ort der Schweiz und den ruhigsten Ort der Schweiz zusammen. Dies über eine elektronische live Plakatstelle am Zürcher Hauptbahnhof, die gestresste Städter ins bündnerische Vrin entführt.

Graubünden Tourism is bringing together the most hectic and most peaceful places in Switzerland – via an electronic live billboard at Zurich Central Station that will transport stressed-out city dwellers to the Graubünden village of Vrin.

Unsere Website: http://www.graubuenden.ch/bergdorf
Jetzt Fan werden: http://www.graubuenden.ch/facebook
oder http://www.google.com/+graubuenden
Newsletter abonnieren: http://www.graubuenden.ch/newsletter
Folge uns auf Instagram: @graubuenden
oder Twitter: @graubunden


Nice ad of the day. French Health Department: The Man Who Died The Most


Advertising Agency : DDB, Paris
Executive Creative Director : Alexandre Hervé
Copywriter : Alexis Benoit
Art Director : Nicolas Malcorps
Account Supervisor : Jean-Luc Bravi, Marine Hakim, Melissa Frédéric
Strategic Planner : Sébastien Genty
Advertiser’s Supervisor : Isabelle Trema, Fabienne Tong, 
Rachel Baloste
Prod Compagny : Wanda
Director : Steve Rogers
Sound Production : THE


domenica 28 giugno 2015

Cool ad of the day. If Carlsberg Did Haircuts...

72andSunny Amsterdam 

If Carlsberg did a Youtube description of a haircuts film it would probably be intriguing and mysterious, tease you with the prospect of a film filled with delicious beer, razor sharp comedy, the most precise wet shaves known to man, reinventions of the barbershop quartet and the world’s coolest dog, but still have have no spoilers, and basically be the best Youtube description of a haircuts film in the world.

http://twitter.com/carlsberg
http://www.facebook.com/Carlsberg
http://po.st/CarlsbergBeerBeauty



Cannes Lions Radio Grand Prix. SoundCloud - The Berlin Wall of Sound

credits via canneslionsarchive.com

CONTRIBUTING COMPANIES
GREY GERMANY , Germany
entrant Company
GREY GERMANY , Germany
advertising Agency
GREY GERMANY , Germany
advertising Agency
MOKOH MUSIC , Germany
production Company
STUDIO 206 , Germany
production Company
CREDITS
Fabian Kirner GREY Germany
Chief Creative Officer
Oliver Handlos GREY Berlin
Executive Creative Director
Achim Weber GREY Berlin
Creative Director
Jan Lucas GREY Berlin
Creative Director
Patrick Petzold Studio 206
Sound Designer
Sébastien Alazet Studio 206
Sound Designer
Stefan Notthoff GREY Berlin
Account Director
Matthias Meusel GREY Berlin
Managing Director
Stephan Moritz Studio „Mokoh Music“
Producer
Thom Cummings SoundCloud
General Manager
Ben Posener

Hero of the day. How to dock like a boss


This video was made for AV-OG-TIL a Norwegian NGO, working to reduce the harmful effects of alcohol. The aim is to raise awareness around the dangers of intoxication while operating a boat, driving a car, when pregnant or together with children. Docking is an art form best practiced sober.

Music is a remix: https://soundcloud.com/suonho/jimi-he...


Brilliant stuff of the day. what3words Cannes Lions Innovation Grand Prix



Lullaby of the day. #BetterForBaby Pampers | Hush Little Baby | #BetterForBaby


Babies bring out the best in all of us. 

That’s why there’s nothing we wouldn’t do to make life #BetterForBaby. 

Download the lullaby: https://soundcloud.com/pampershushlit...

Share how you make life #betterforbaby –https://twitter.com/intent/tweet?url=...
See how we make life #betterforbaby - http://www.pampers.com/en-us/about-pa...

Together we can make life #betterforbaby

Subscribe to get notified when new Pampers videos are uploaded!
http://www.youtube.com/subscription_c...

Other Pampers Channels:
Website: http://www.pampers.com/
Facebook: https://www.facebook.com/Pampers
Twitter: https://twitter.com/pampers
Google+: https://plus.google.com/u/0/103592546...

This video is a Pampers commercial inspired by the baby lullaby, hush little baby don't you cry

On June 23, Pampers North America released a new online film recognizing that babies bring out the best in all of us, which is why there’s nothing we wouldn't do to make life #betterforbaby.
The idea for this program came from research the Pampers team conducted over the past year. The team spent a lot of time with moms across the U.S. – talking with them in their homes – and one consistent theme from these conversations was the powerful impact their babies have as positive change agents in their lives. Pampers was completely inspired by the idea that even though babies are small, they are powerful agents of change.
That’s what the Pampers #BetterForBaby film is all about: the profound impact babies have on our lives. 
Pampers believes it’s a universal truth that when a baby comes into your life, you want to be a better person for that baby. Babies bring out the best in each of us. They make our lives better. And that’s why there’s nothing we wouldn’t do to make life better for babies. Each verse in Pampers’ new film, a lullaby set to “Hush Little Baby,” is a pledge to do something better for baby.
The Pampers Better for Baby film ends with this pledge: “Together we can make life #betterforbaby.” Pampers hopes the Better for Baby film inspires people to share what they already do – and what they might begin doing – to make life better for the babies in their lives. Pampers invites you to share your pledges using the hashtag #betterforbaby.
As a brand that has supported the happy, healthy development of babies for more than 50 years, Pampers is committed to doing its part. For example, the brand donates millions of diapers each year to families in need through Feeding America, partners with UNICEF to help eliminate maternal and newborn tetanus in 15 countries, and supports premature babies and their families with special Pampers preemie diapers and other resources via Graham’s Foundation. With the introduction of this film, Pampers has made additional contributions to each of these organizations.
So if you enjoyed the special lullaby above, share it with your friends, and join the conversation about what you and others can do to be #BetterForBaby!
- See more at: http://news.pg.com/blog/pampers-betterforbaby-film#sthash.KvV1sE0d.dpuf

Adorable ad of the day. A Boy and His Dog Duck. IAMS. Good for Life.


Some bonds are truly unbreakable. Like the one between a boy and his dog Duck. To keep him healthy and active at every stage of life, there's IAMS. Ideal nutrition so you can always look forward to what's next. Discover IAMS for Life at http://bit.ly/K9Zo7m
DDB New York

Emotional ad of the day. #ProudToLove - Celebrating Marriage Equality and LGBT Pride Month


YouTube is #ProudToLove the LGBT community and marriage equality. 
SHARE THIS VIDEO: https://youtu.be/WSiehK2asbI
MUSIC: Until The Shadows -- from Random Forest by Echelon Effect

Over the last 10 years, everyone from moms to presidents have uploaded videos in support of LGBT awareness, to stand up against bullying and discrimination, and to say together, as a community, that marriage equality matters.

That’s why we are so excited by the U.S. Supreme Court’s decision to recognize the constitutional right of all couples to marry. In recognition of Pride Month, and of this historic decision, we want to celebrate the many individuals and communities that have helped inspire change: 

JOIN IN: Who, what, or why are you #ProudToLove? 
Upload a video or share a post with #ProudToLove in the title so others can find it.

SUBSCRIBE: http://yt.be/spotlight/subscribe

----------------------------------------­­­­­------------------------------------­-­-­-­-
FEATURED VIDEOS (IN ORDER OF APPEARANCE):

Ingrid Nilsen - https://youtu.be/Eh7WRYXVh9M
ConnorFranta - https://youtu.be/WYodBfRxKWI
Troye Sivan - https://youtu.be/JoL-MnXvK80
Benji Choi - http://www.youtube.com/watch?v=VPVQ7F...
ImFromDriftwood - https://youtu.be/6B6abyTQMlA
JoeyGraceffa - https://youtu.be/z1PoNhYb3K4
MAKERS - https://youtu.be/dRu6XFUSYq0
Janet Mock - https://youtu.be/kmqi3LaTef4
AdamJernberg - http://www.youtube.com/watch?v=g8HUEH...
mallow610 - https://youtu.be/GESBUlXBCvE
The Rhodes Bros - http://www.youtube.com/watch?v=L3K0CJ...
Human Rights Campaign - https://youtu.be/1hlCEIUATzg
Greenwich Diva Store - https://youtu.be/akBtrO4Xw0I
Loren Baldwin - https://youtu.be/yoJto7OXSFo
Jesse Duke - https://youtu.be/K_nMHDA-lFk
Marisa Eaton - http://www.youtube.com/watch?v=NfC_mx...
Ashley Mardell - https://youtu.be/CzFVmareXZE
MarkE Miller - https://youtu.be/q-v52jP6ZQY
flashmobtheworld - https://youtu.be/kWvu61uhyvE
NYSenate - https://youtu.be/dCFFxidhcy0
BriaAndChrissy - https://youtu.be/0XUv0q5TYbE
ElloSteph - https://youtu.be/zlBrHC3Q_Jg
Tyler Oakley - https://youtu.be/9vc7IeTk2_o
Gigi Gorgeous - https://youtu.be/hU7mPpRU7_I
Arielle Scarcella - https://youtu.be/tDj3udTewvg
Kingsley - https://youtu.be/4MhA2_OWLzk
wickydkewl - https://youtu.be/2sQJTGbA_kA
Iowa House Democrats - https://youtu.be/FSQQK2Vuf9Q&feat...
Synon - https://youtu.be/A8JsRx2lois
John Argos - https://youtu.be/rfobL3900wI
GLAAD - https://youtu.be/0CZs7alxbbA
xtraonline - https://youtu.be/b_D-S5zFD44
Human Rights Campaign - https://youtu.be/xUNT8v6a8PQ
WAHouseVideo - https://youtu.be/jPSaCumuEyw
Associated Press - https://youtu.be/tHCHj8kOHoo
Lindsey Anderson - https://youtu.be/HAxKA-MoUts
DrivingEquality - https://youtu.be/EudNq10B824
American Foundation for Equal Rights - https://youtu.be/S7lcrEndnbM
andiebean13 - https://youtu.be/PVoPrcalH40
HowHeAsked.com - https://youtu.be/qQbTVu92lDk
Jo Englesson - https://youtu.be/krqyp-XWTyA
Spencer Stout - https://youtu.be/l4HpWQmEXrM
Absolut - https://youtu.be/9lLKQ8A5660
POPSUGAR Girls' Guide - https://youtu.be/rkSQaCo0WXI
Andrea Rizzo - https://youtu.be/Mgtb_ye6_Rw
hashtagTheGirls - https://youtu.be/yPmz92-P6dg
Jules H - https://youtu.be/QKzhzi4QZdY
Sarah + Laura - https://youtu.be/mXiSSKhnKt0
Ray Roman - https://youtu.be/P-WZ4aZyotU
Harshal Sanghavi - https://youtu.be/TuSrgW744qg
PastorAprilGismondi - https://youtu.be/9xlAjkHcYGs
FanSupported - https://youtu.be/Y_bwA_l7npQ
Virgil Wong - https://youtu.be/DnR3l0Oj1MM
Michael & Luigi - https://youtu.be/beHVWsVdJ3Y
Reyhan nur - https://youtu.be/3dR8NZtJXtM
OhanaFilmsMaui - https://youtu.be/rRwbN8HFqJA



Cute ad of the day. McDonald's 'Lonely Hearts'



Client – Alistair Macrow & Stephen Hill – McDonald’s UK
Creative Agency – Leo Burnett
Creative Team – Mark Franklin & Rob Tenconi
Creative Directors – Matt Lee & Pete Heyes
Executive Creative Director – Justin Tindall
Agency Producer – Lou Pegg
Media Agency – OMD
Planner (Media Agency) – Chloe Grainger
Director – Sean Meehan
Lighting Cameraman – Sean Meehan
Production Company – Bold
Production Company Producer – Dave Knox and Sam McGarry
Editor – Sam Gunn @ Whitehouse Post
Post-production – MPC
Post Producer – Daffyd Upsdell
Telecine – Jean Clement Soret
Flame – Marcus Moffat
Audio post-production – Wave
Sound Engineer – Tony Rapaccoili
Music Composition –  MPM London