Toyota: Is That the Lineman?

"During televised soccer games, viewers are used to the camera cutting to other action, such as a coach shouting from the sideline. It struck the Conill creatives that they could buy the space along the bottom of the TV screen and insert entertaining 15-second videos that looked like they were part of the game". Read the article here
Watch the video here

Client: Toyota - Agency: Conill

Microsoft - Pride. Alex, did you really approve this ad?

Client: Microsoft - Agency: Crispin, Porter + Bogusky

Ads of the week. Extended Stay Hotels - Gilde - VW - Hovis - Airborne - Audi - Peugeot - Apple.

Extended Stay Hotels: So Relaxed

Agency: Toy, New York - Ecd: Ari Merkin - Copywriter: Ari Merkin - Art Director: Tiffany Mckee - Agency Producer: Cheri Anderson - Account: Jamie Rosen - Production Company: Biscuit Filmworks USA, Los Angeles - Director: Noam Murro - Executive Producer: Shawn Lacy - Producer: Jay Veal - Dp: Toby Irwin - Editorial Company: Bikini
Editorial Editor: Avi Oron - Post-Production Facility: Nice Shoes - Colorist: Lenny Mastrandrea - Online: John Shea - Music: "Stride La Vampa," Extreme Music - Audio Post: Big Yellow Duck - Engineer: Lou Esposito

Gilde: Frisbee

Agency: Bates United - Agency Producer: Steve St Peters - Creative: Petter Andersen; Lars Holt - Director: Jesper Ericstam - Production: Social Club - Producer: Christian Rehnfors - Director of Photography: Henrik Stenberg - Editor: Fredrik Karlsson - Music: Lill Lindfors

Volkswagen: Rampant

Agency: Crispin Porter + Bogusky - Co - Executive Creative Director: Andrew Keller - Creative Director: Scott Linnen/Tony Calcao - Associate Creative Director: Omid Farhang - Art Director: Tim Eger - Copywriter: Andrew Goldin - Group Executive Integrated Producer: Matt Bonin - Sr. Integrated Producer: Amanda Ormerod
Production Company: Smuggler - Director: Chris Smith - Executive Producer: Brian Carmody/Patrick Milling Smith - Producer: Laurie Boccaccio - Director of Photography: Max Malkin - Post Production: Riot - Editorial Company: No6 - Editor: Jason MacDonald/Chan Hatcher - Music: Beacon Street, Noisola and stock - Executive Integrated Music Producer: Bill Meadows

Volkswagen: Intervention

Agency: Crispin Porter + Bogusky - Co - Executive Creative Director: Andrew Keller - Creative Director: Scott Linnen/Tony Calcao - Associate Creative Director: Omid Farhang - Art Director: Tim Eger - Copywriter: Andrew Goldin - Group Executive Integrated Producer: Matt Bonin - Sr. Integrated Producer: Amanda Ormerod - Production Company: Smuggler - Director: Chris Smith - Executive Producer: Brian Carmody/Patrick Milling Smith - Producer: Laurie Boccaccio - Director of Photography: Max Malkin - Post Production: Riot - Editorial Company: No6 - Editor: Jason MacDonald/Chan Hatcher - Music: Beacon Street, Noisola and stock - Executive Integrated Music Producer: Bill Meadows

Hovis: Go On Lad

Agency: Miles Calcraft Briginshaw Duffy - Agency Producer: Lorraine Geoghegan - Creative Director: Danny Brooke-Taylor - Creative: Danny Hunt; Gavin Torrance - Director: Ringan Ledwidge - Production: Rattling Stick - Producer: Sally Humphries - Director of Photography: Alwin Kulcher - Post Production: The Mill - Editor: Richard Orrick (Work Post) - Music: Working for a Nuclear Free City - Brand: Hovis

Airborne: Sebastian

Agency: BBH, New York - Executive Creative Director: Kevin Roddy - Creative Director: Matt Ian, Amee Shah - Art Director: Kris Wixom, Caprice Yu - Copywriter: Alisa Wixom, Tim Geoghegan - Head of Broadcast: Lisa Setten - Senior Producer: Laura Ferguson - Assistant Producer: Orlee Tatarka - Production Company: HSI Productions, New York - Director: Ryan Ebner - Executive Producer: Michael McQuhae - Line Producer: Ken Eggett - DP: Brendan Steacy - Post-Production: Cosmo Street - Editor: Aaron Langley - Assistant Editor: Willow Robin - Producer: Amy Febinger - Colorist: Billy Gabor @ Company 3 - Inferno Artist: Bridget Fullan @ Riot - Producer: Alex Decaneas - Sound: Sound Lounge Mixer: Peter Holcomb - Music: Singing Serpent - Executive Producer: Glen Galloway - Composer: Chris Fulford-Brown

Audi (Germany): Fountain

Agency: Heimat Werbeagentur GmbH - Creative Director: Jürgen Vossen - Production Company: @radical.media, Sydney - Director: Christopher Riggert - Executive Producers: Moritz Merkel & Christiane Dressler - Producer: Moritz Merkel - Director of Photography: Sebastian Pfaffenbichler - Editorial House: The Tait Gallery - Editor: Danny Tait - Visual EFX: Resolution Design - Music: Sound Reservoir (Alex Gomez)

Peugeot: Post Production

Agency: BETC Euro RSCG, Paris - Agency Producer: F. Brovelli, Solène Frank - Creative Director: Rémi Babinet - Copywriter: Jean-Christophe Royer - Art Director: Eric Astorgue - Production Company: Les Télécréateurs, Paris - Director: Stylewar - Music: Requiem - Dies Irae, G. Verdi - Music Publisher : Kapagam

Apple Macintosh: Editorial

Agency: TBWA\Media Arts Lab - Chief Creative Officer: Lee Clow - Executive Creative Directors: Duncan Milner, Eric Grunbaum - Creative Director: Jason Sperling - ACD/AD: Chuck Monn, Jamie Reilly - Sr. CW/CW: Krista Wicklund, Kevin Tenglin - Lead Interactive Designer: Ryan Conlan - Broadcast Producer: Serena Auroux - Interactive Producer: Joannah Bryan - Production Co.: Epoch Films - Director: Phil Morrison - DP: Peter Donahue - Editorial Co.: Mad River Post - Editor: Ben Foushee - Post Co.: Mork and Lys Brandon Sanders - Post Co.: Company 3 Stefan Sonnenfeld

Microsoft Vista - New Family.

"Microsoft comes forward with its second Windows commercial, starring the same Jerry Seinfeld and Bill Gates. The video is a bit longer and also funnier than people expected, lasting for four and a half minutes filled with the comedian’s trademark humor and also Gates’ input, which gets better as he gathers experience in front of the camera."
The article continues @ eFluxMedia.

"Continua la messa on line dei nuovi spot Microsoft con protagonisti Bill Gates e Jerry Seinfeld. Il nuovo episodio (titolo "New Family", più simile ad un episodio di una sit-com per lunghezza, 4,5 minuti, e taglio filmico che ad uno spot) mostra i due amici alle prese con una famiglia normale, tipicamente americana che, almeno così si comprende, li ha ospitati a casa propria. Tra nonne che non prendono molto la loro presenza, cene cinesi in consegna con imbarazzati ed impacciati ragazzi delle consegne stupiti della presenza dei due "più rispettati tipi nel loro settore", piscine da pulire, giraffe in plastica che spariscono, lo spot ancora un volta mette ai margini sia Microsoft che la tematica tecnologica."
L'articolo continua su Macity.

Agency: Crispin Porter + Bogusky - Co-Executive Creative Directors: Rob Reilly, Andrew Keller - Creative Director: Tim Roper - Associate Creative Director: Dave Steinke; Michael Craven - Art Directors: Dave Steinke, David Deroma - Director of Integrated Production: David Rolfe - Group Executive Producer: Matt Bonin - Integrated Senior Producer (Broadcast): Chris Webb - Production Company: Hungry Man - Director: Bryan Buckley - Executive Producers: Kevin Byrne (Hungry Man NY), Cindy Becker (Hungry Man LA), Dan Duffy (Hungry Man NY) - Producer: Mino Jarjoura - Director of Photography: Scott Henricksen - Audio mix: Lime Studios - Editorial Company: Spotwelders - Editor: Lucas Spaulding - Assistant Editor: Paul Sabater - Colorists: Stefan Sonnenfeld At Company 3 - Conform/Finishing: Trent Shumway, Tara Demarco, Katrina Salicrup at Method Studios - Music: Beacon Street Studios - Executive Integrated Music Producer: Bill Meadows, Matt Foley

Warner Music: NYC Street Musicians Jam with Oasis.

Agency: BBH, New York - Executive Creative Director: Kevin Roddy - Creative Director: Calle Sjonell, Pelle Sjonell - Director, Cameraman and Producer: Julian Katz - Editor: Mark Block

Italian ad. Alfa Romeo MiTo.

Something outstanding in italian advertising. Talking about this, someone recalls another campaign. However, in my opinion, it's a great campaign. "Create and share your MiToclip here".

Agency: SaffirioTortelliVigoriti - Creative Director: Aurelio Tortelli - Art director: Massimo Francesconi - Copy: Maurizio Tozzini

Cool Ad of the past. Heinz - Quick.

Cannes Gold Lion 2001.

Advertising Agency: LEO BURNETT, UNITED KINGDOM - Creative Director: Nick Bell (Exec.) - Copywriter: MARTIN LORRAINE - Art Director: STEVE JONES - Agency Producer: GRAEME LIGHT - Account Supervisor: Kristian Dean - Advertiser's Supervisor: Julian Dunn - Production Company: BLINK PRODUCTIONS, UNITED KINGDOM - Director: DOMINIC MURPHY - Producer: JOHNNIE FRANKEL - Lighting Cameraman: DAN LANDIN