We have all had a giant. Someone who has gone before us. Who encouraged us, inspired us, and challenged us to reach further to new heights. It is by standing on the pillar of their example that we see the way forward, and it is on their shoulders that we built a TITAN. Client: Nissan Agency: TBWA\Chiat\Day
"The real question is not: How many ads do we see? The real question is: What do we have to do to see no ads? And the answer is: go to sleep" (James B. Twitchell)
We see ads everyday and everywhere. They have become part of our life. While some people try to avoid seeing ads, advertisers keep finding new ways to reach us. However they are unable to reach us when we sleep. Our dreams are the last safe and add-free place so it seems.
But what happens when advertisers have the possibility to enter our dreams? Based on recent developments in brain science and technology this might be possible in the near future.
This animated short is an impression of a dream infected by a brand we all know...
Client: Reporters Sans Frontières Client Management: Christophe Deloire, Perrine Daubas, Caroline Pastorelli, Thibaut Bruttin Agency: BETC Agency Management: Catherine Emprin, Guillaume Espinet, Jeremy Taffin Creative Directors: Stéphane Xiberras, Jean-Michel Alirol, Dominique Marchand Art Director: Jean-Michel Alirol Assistant Art Director: Pierre Orizet Copywriter: Dominique Marchand Traffic: Alexandra Chini TV Producer: David Brakha Production Company: Stink Producer: Gregory Panteix Director: Owen Trevor Sound: Brendan Woithe @ Klang Flame Artist: FASA @ ETC Monteur: Ryan Boucher @MSE Reporters Without Borders (RSF) is today unveiling its new video campaign, “War reporters.” Its release coincides with the publication of RSF’s 50th book in the “100 photos for press freedom” series – this one dedicated to the work of Robert Capa.
Created by the advertising agency BETC (Production Stink and Director Owen Trevor), this video highlights the urgency of supporting photoreporters, without whom we would never know the realities of war.
Let’s support those who risk their lives every day to keep us informed and provide us with independent images that are very different from the official ones served up by governments.
As the photoreporter James Nachtwey said: “I have been a witness, and these pictures are my testimony. The events I have recorded should not be forgotten and must not be repeated.” There are the official images. And there is the reality. Photoreporters are heroes. They are men and women who put their life on the line every day.
The craft has lost 40 percent of its personnel in the past 15 years. Supporting them is really urgent. Thanks to them, newspapers manage to publish reportage photos of great quality. New festivals enable photoreporters to continue working independently and to experience the public’s interest, which proves that the demand is there.
Let’s support photoreporters, so that they are able to work in way that provides a vision of the world that is nuanced, human and complex, one that makes a debate possible.
Let’s support those who show us what the official images don’t show.
Agency: BBDO New York Chief Creative Officer, Worldwide: David Lubars Chief Creative Officer, New York: Greg Hahn Executive Creative Directors: Peter Kain, Gianfranco Arena Creative Directors: Matt Herr, Justin Bilicki Executive Producer: Amy Wertheimer Music Producer: Melissa Chester Business Manager: Paul Cisco
Account Director: Josh Steinman Account Managers: Tani Corbacho, Nick Robbins Account Executive: Jocelyn Choi
Production Company: Smith and Jones Executive Producer, Line Producer: Philippa Smith Director: Ulf Johansson Director of Photography: Andrzej Sekula Producer, Director, Woodshop: Trevor Shephard
Editorial Company: No6 Executive Producer: Cornia Dennison Producer: Malia Rose Editors: Jason MacDonald, Ryan Bukowski
Telecine Company: Company 3 Telecine Artist: Tim Masick Producer: Rochelle Brown
Conform, Finish Companies: No7. MPC Conform Artists: Ed @ No7; Marcus @ MPC Producer: Bindy St. Leger
Visual Effects Company: MPC
Sound Design Company: Brian Emmerich Mix, Record Company: Sound Lounge Engineer: Tom Jucarone
via adage.com Derek Zoolander shows off his best Blue Steel looks to the traffic camera, waiting to get that perfect shot. When you look as good as Zoolander behind the wheel of the FIAT 500X crossover, driving while hot comes standard.
FIAT has been offering customers affordable yet innovative solutions to meet their mobility needs for more than a century. The brand’s mission is to combine the Italian passion for design and originality with efficiency and versatility to simplify everyday life with the joyful usefulness of its products. If you have questions about our products or would like to contact FIAT directly, please use the "Contact Us" option from our website: www.fiatusa.com.
Agency: Wieden + Kennedy, Portland, Ore. Creative Directors: Jason Bagley | Craig Allen Copywriter: Nick Morrissey Art Director: Matt Sorrell Additional Creative (on Whale only): Jarrod Higgins Senior Producer: Lindsay Reed Producer: Monica Ranes Account Team: Liam Doherty | Michael Dalton Executive Creative Directors: Mark Fitzloff | Joe Staples Head of Production: Ben Grylewicz
Production Company: Biscuit Filmworks/Revolver Director: Steve Rogers Managing Director: Shawn Lacy Executive Producer: Holly Vega Producer: Pip Smart DP: Mandy Walker Production Designer: Leon Morland
VFX Company: The Mill | LA Executive Producer: Enca Kaul Senior Producer: Dan Roberts Production Coordinator: Kris Drenzek Creative Director | Shoot Supervisor | 2D Lead Artist: Tim Davies 3D Lead Artists: Tom Graham 3D Lead Artists: Phill Mayer, Hartwell Durfor, Kenzie Chen, Yorie Kumalasari, Brett Angelillis, Mike DiNocco, Katie Yancey, Blake Guest, Jenna Kind, Monique Espinoza, Steven Olson, Milton Ramirez 2D Artists: John Price, Robert Murdock, Don Kim, Dag Ivarsoy, Jeff Langlois, Ashely Forbito, Adam Lambert, Daniel Thuresson, Tim Robbins Art Department: Brett Lopinsky, Laurence Konishi, Kelsey Napier Head of 3D: John Leonti
Sound Design Company | Sound Designer: Mackenzie Cutler | Sam Shaffer Company | Sound Designer : Barking Owl | Michael Anastasi
Final Mix Studio: Lime Studios Engineer: Samuel Casas Assistant Engineer: Mark Nieto Executive Producer: Susie Boyajan
Color Transfer Company: The Mill | LA Artist: Adam Scott Color EP: Thatcher Peterson Color Producer: Antonio Hardy Color Coordinator: Diane Valera
