venerdì 5 settembre 2014

Sport ad of the day. Gisele Bündchen - I WILL WHAT I WANT


Gisele knows what it means to live under the microscope, amongst the noise of contradicting opinions. But will beats noise.

Watch Gisele face real-time commentary now at:

Client: Under Armour
Campaign: "I Will What I Want"
Film and Interactive Experience: Gisele | Will Beats Noise
Launch Date: Sept. 4, 2014
Agency: Droga5, New York
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Creative Directors: John McKelvey, Hannes Ciatti
Copywriter: Felix Richter
Art Director: Alexander Nowak
Chief Creation Officer: Sally-­Ann Dale
Head of Broadcast Production: Ben Davies
Executive Broadcast Producer: Matt Nowak
Associate Broadcast Producer: Goldie Robbens
Executive Interactive Producer: Justin Durazzo
Associate Interactive Producer: Ian Graetzer
User Experience Director: Daniel Perlin
Senior User Experience Designer: Lily Cho
Head of Design: Rich Greco
Digital Designer: Devin Croda
Executive Director of Technology: David Justus
Technology Lead: Joachim Do
Group Brand Strategy Director: Donny Jensen
Brand Strategy Director: Zach Foster
Digital Strategist: Candice Chen
Communications Strategy Director: Alex Kniess
Group Account Director: Julian Cheevers
Account Director: Lauren Smith
Account Manager: Scott Sullivan
Client: Under Armour
Senior Vice President, Women’s Executive Creative Director: Leanne Fremar
Vice President, Women’s Marketing: Heidi Sandreuter
Women’s Brand Manager: Kameryn Stanhouse
Guidance Counsel: Meredith Chase
Broadcast Production Company: Smuggler
Director: Jaron Albertin
Director of Photography: Andrij Parekh
Partners: Patrick Milling Smith, Brian Carmody
Executive Producer: Allison Kunzman
Producer: Andy Coverdale
Editing: Work Editorial
Editor: Ben Jordan
Assistant Editor: Trevor Myers
Executive Producer: Erica Thompson
Producer: Sari Resnick
Postproduction: The Mill
Head of Production: Sean Costelloe
Head of Computer Graphics: Vince Baertsoen
Producer: Alex Fitzgerald
Colorist: Fergus McCall
Flame: Aron Baxter
Interactive Production Company: Active Theory
Executive Producer: Nick Mountford
Technical Director: Michael Anthony
Creative Technologist, Designer: Andy Thelander
Interactive Developer: Rachel Smith
Broadcast: Heard City
Interactive: Plan8
Quality Assurance: Hook QA

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