martedì 4 marzo 2008

Ads of the week. Schweppes - Sony Ericsson Walkman - BBC Two - ABSA - Farmers Insurance - Audi - Volkswagen.

Schweppes - Burst

Agency: George Patterson Y&R, Melbourne - Regional ECD: Paul Catmur - Creative Director: Ben Coulson - Copywriter: Jim Ingram - Art Director: Ben Couzens - Agency Producer: Romanca Jasinski - Group Communications Director: Kate Smither - Production Company: Exit Films, Melbourne - Director: Garth Davis - Producer: Karen Sproul - DP: Greig Fraser Production - Designer: Lucinda Thomson - Editor: Jack Hutchings @ The Butchery - Post House: Digital Post - Colourist: Edel Rafferty @ Digital Pictures, Melbourne - VFX Post Production: Fin Design Senior Flame - Compositor: Richard Lambert

Sony Ericsson Walkman - Enjoy The Silence

Agency: Saatchi & Saatchi, Stockholm - Copywriters: Adam Kerj, Adam Reuterskiold - Art Directors: Fredrik Preisler, Marten Hedbom - Agency Producer: Anna Bergstrom - Production Company: Flodellfilm, Stockholm - Director: Tomas Jonsgården - Producer: Magnus Åkerstedt - DP: Henrik Stenberg - Post Production: STOPP, Stockholm - Sound Editor: Frippe Jonsater @ Ljudligan - Editor: Gregers Dohn @ Nostromo - Music Adaptation: Plan8, Stockholm - Production Service Company: A Catch 22 Production, Los Angeles

BBC Two - The White Season

Agency: RKCR/Y&R, London - Copywriter: Mike Boles - Art Director: Jerry Hollens - Production Company: Therapy Films, London - Director: Malcolm Venville - Producer: Louise Jones @ Red Bee Media, London

ABSA - Feet

Agency: Jupiter Drawing Room, Johannesburg - Copywriter: James Cloete - Art Director: Johnathan Deeb - Agency Producer: Helen D'Hotman - Production Company: Egg Films, Cape Town - Director: Kevin Fitzgerald - DP: Alard De Smith, Lance Gevers - Producer: Jon Ronbeck - Executive Producer: Colin Howard - Post Production: Blade, Johannesburg - Editor: Eugenie Tancred @ Priest, Cape Town - Music: Gabriel Graig @ Frequency - Illustration: Inka Kedenzia

Farmers Insurance - Drowned Circus
Watch also Rush Hour

Agency: Campbell-Ewald, Los Angeles - Chief Creative Officer: Bill Ludwig - Executive Creative Director: Debbie Karnowsky - Art Directors: Kris Salzer, Chip Kettering - Copywriters: Andy Stern, John Dolab - Executive Producer: John Haggerty - Production Company: MJZ, Los Angeles - Director: Dante Ariola - DP: Chris Soos - Executive Producers: David Zander, Jeff Scruton - Producer: Natalie Hill - Editor: Rick Russell @ Final Cut - Music Company: Stimmüng - Composer: Jimmy Haun

Audi - Counselor

Agency: Venables, Bell & Partners, San Francisco - Creative Directors: Paul Venables, Greg Bell - Associate Creative Director: Eric Liebhauser - Copywriter: Crockett Jeffers - Art Director: Brandon Sides - Producer: Craig Allen - Production Company: Epoch Films, Los Angeles - Director: Phil Morrison

Volkswagen - Fakir Academy

Agency: Try - Art Director: Thorbjørn Ruud - Copywriter: Petter Bryde - Director: Arild Fröhlich, Andreas J. Riiser - Production Company: Paradox Reklamefilm AS, Stratum Film - Producer: Stein Kvae, Gry Sætre - Project Leader: Jannecke Ostvold - Line Producer: Avinash Shankar

giovedì 28 febbraio 2008

More Ads of the week. GQ - Specsavers - Axe - Seek.com - Omo.

GQ - Ideal Man

Creative Directors: Alexandre Hervé, Sylvain Thirache - Copywriter: Fabien Teichner - Art Director: Faustin Claverie Agency Producers: Sophie Megrous, Julie Mathiot - Prod Compagny: La Pac - Director: Les Minis Vegas - Music: Billy Idol "Eyes without a face" - Sound Production: THE

Specsavers (opticians) - Collie Wobble

Client: Specsavers Optical Group - Production Company: Gorgeous Enterprises - Director: Chris Palmer - Producer: Rupert Smythe - Director of Photography: Dan Landin - Editor: Paul Watts - Editorial Company: The Quarry - Post Production: Glassworks

Axe - Peel

Agency: BBH, New York - Executive Creative Director: Kevin Roddy - Creative Director: Pelle Sjoenell, Calle Sjoenell - Art Director: Maja Fernqvist - Writer: Joakim Saul - Head of Broadcast Production: Bruce Wellington - Deputy Head of Broadcast: Dominic Ferro - Senior Producer: Laura Ferguson - Production Company: flodellfilm, Stockholm - Director: Jakob Ström - Producer: Dan Svensson - Director of Photography: Gösta Reiland - Service Production Company: the big picture - Line Producer: Kirsten Bowman
VFX: Milford Film & Animation AB - VFX Supervisor: John Roxenhed - Editor: Marcus Lindqvist - Sound: Ljudligan - Mixer: Fredrik Jonsäter, Scott Pearson - Music: Plan 8., Tor Castensson, Calle Stenq

Seek.com - Slacker

Production Company: The Sweet Shop - Director: Sam Holst - Director of Photography: Geoff Hall - Producer: Stu Giles - Editor: Peter Sciberras - Telecine: Digital Post - Post Production: Perceptual Engineering - Online Post: Mike Robinson - Sound Mix: Matt Stutter - Music: Cam Ballantyne, Human Worldwide

Omo - Roboboy
"Every child has the right to be a child. Dirt is good."

Agency: Bartle Bogle Hegarty (BBH) - Agency Producer: Helen Powlette - Creative Director: John O'Keefe - Creative: Alex Grieve; Adrian Rossi - Director: Philippe André - Production: Bikini Films - Producer: Dominic Wilcox

lunedì 25 febbraio 2008

Ads of the week. Renault - Chevrolet - Internet Group - Versus - Axe - American Legacy Foundation - HBO - JC Penney.

Renault Espace - Walking

Client: Renault Italia - Agency: Publicis Roma - Executive Creative Director: Alasdhair Macgregor-Hastie - Creative Director: Patrizio Marini - Copywriter: Francesco Martini - Art Director: Claudia Ganapini - Agency Producer: Giulia Atzori - Production Company: Les Enfants - Director: Ben Sedley - Director of Photography: Leo Carbotta

Chevrolet - Baby
Watch the ad here.

Agency: Campbell Ewald, Detroit - Chief Creative Officer: Bill Ludwig - Creative Director: Robin Todd, Michael Stelmaszek - Associate Creative Director/Art Director: Bob Guisgand - Associate Creative Director/Copywriter: Duffy Patten - Executive Agency Producer: Mary Ellen Krawczyk, Linda Kemp - Production Company: Anonymous Content - Director: Joseph Kosinski - Production Company Creative Director: David Fincher - Director of Photography: Claudio Miranda - EP/Head of Commercials: Dave Morrison - Executive Producer: Jeff Baron - Head Of Production: Sue Ellen Clair - Producer: Aris McGarry - Production Supervisor: Jeff Shupe - VFX: Digital Domain - VFX Supervisor: Vern Wilbert, Eric Barba - CG Supervisor: Doug Wilkinson - VFX Producer: Michael Crapser - Editorial Company: Spotwelders - Editor: Robert Duffy - Executive Editorial Producer: David Glean - Editorial Producer: Steven Reiss

Internet Group - Hamster

Agency: Neogama - BBH, Sau Paulo - Executive Creative Director: Alexandre Gama - Creative: Isabella Paulelli, Marcio Ribas - Agency Producer: Xanna D'Aguiar, Karina Vadasz - Production Company: Hungry Man - Director/Editor: 300ml - Director of Photography: Jose Hebling Jr. - Executive Producer: Alex Mehedff - Producer: Roberto Bruno - Head Of Production: Leticia Mancen - Production Designer: Gualter Pupo - Editing Company: Hungry Man - Editor: Rodrigo Thurler - Post Production/VFX/Online: Estudios Mega SP - Colorist: Herbert - Post Production Coordinator: Patricia Bau - Music: India - Song: Dosh - Mix: Dr. DD - Sound Supervisor: Dudu Marote

Versus - Portraits

Client: Versus - Agency: The Brooklyn Brothers, New York - Writer: Guy Barnett, Mike Pierantozzi - Art Director: Stephen Rutterford, Jamie Massam - Production Company: Radical Media - Director: Derek Cianfrance - Director of Photography: Malik Sayeed - Producer: Samantha Storr - Editor: John Young, Sam Welch - Editorial Company: Homestead - Sound: Phantom - Colorist: Eric Alvarado -Telecine: Moving Images NYC
Musical Artist: Massive Attack
Song: Inertia Creeps

Axe Pulse - Quake

Agency : VegaOlmosPonce, Buenos Aries - DoP: Marcelo Camorino - Group Creative Director: Hernan Ponce - Art Director: Martin Ponce - Copywriter: Mario Crudele - Head of Broadcast: Roberto Carsillo - Agency Producer: SELVA DINELLI - Executive Producer: Patricio Alvarez Casado - Director : Amando Bo - Prod. Co. : Rebolucion, Buenos Aires - Country : Argentina - Other Credits : Production Director: Claudia Ferrero - Art Director: Daniel Gimelberg - Editor: Patricio Pena - Visual FX Supervisor: Franco Bittolo-Fabian Galvez - 3D and Backgrounds: Bitt Animation - Post-production: Metrovision - Post producer: Luis Staffolani - Music: Animal Music - Sound: La Casa Post Sound

Renault Megane Sport - Race

Agency: Publicis, London - Creative Director: Stuart Farquhar - Art Director: Alistair Ross - Agency Producer: Colin Hickson - Production Company: Partizan, London - Directors: Michael Gracey, Pete Commins - Producer: Ella Sanderson - DOP: Alex Barber - Art Director: David Lee - Editor: Ben Harrex, Final Cut London - Post Production: MPC, London - Sound Engineer: Parv Thind - Music: Vivaldi, "The Four Seasons - Summer (3rd Movement)" - Music Publisher: Extreme

American Legacy Foundation - Typo

Client: Truth - Agency: Crispin, Porter & Bogusky, Arnold Worldwide - Chief Creative Officer: Pete Favat, Alex Bogusky - Creative Director: John Kearse, Tiffany Kosel, Tom Adams - Art Director: Rob Kottkamp, Kristen Landgrebe, Andy Minisman, Paul Keister - Copywriter: Will Chambliss, Pete Harvey, Omid Farhang, Bob Cianfrone - Producer: Carron Pedonti, Angela Narloch - Production Company: MJZ - Director: Tom Kuntz - Animation: Saul & Elliot, Curious Pictures

HBO - Couple/Air Plane


Agency : BBDO New York - Editor: Rick Russell, Final Cut - DoP: John Mathieson - Chief Creative Officer: David Lubars - Executive Creative Director: Don Schneider - Copywriter / Art Director: Colin Nissan - Copywriter / Art Director: Matt Vescovo - Agency Producer: Rachel Seitel - BBDO Music Producer: Loren Parkins - Director : Sam Mendes - Prod. Co. : RSA, Los Angeles, CA - Country : United States of America - Line Producer: Maria Gallagher - Executive Producer: Marjorie Abrahams - Music Company: Groove Addicts, Los Angeles, CA - Composer: Thomas Newman

JC Penney - Crowd Surfing

Agency: Saatchi & Saatchi, New York - Chief Creative Officer: Tony Granger - Executive Creative Director: Kerry Keenan, Michael Long - Copywriter: Craig Love - Art Director: Shayne Millington - Head of Integrated Production: Colin Pearsall - Agency Executive Producer: Bruce Andreini - Music Producer: Ryan Fitch - Head of Music Licensing: Rosemary Jacques - Production Company: Rattling Stick - Director: Ringan Ledwidge - Executive Producer: Sally Humphries - Line Producer: Sally Humphries - Director of Photography: Franz Lustig - Editorial Company: Whitehouse Post - Editor: John Smith - Editorial Executive Producer: Corina Dennison - Editorial Producer: Melanie Klein - Mix: Audio Engine - Mixer: Tom Goldblatt - Post Production: The Mill, Los Angeles - Colorist: Mick Vincent - Telecine Producer: Andy Orrick, Angela Botta - Flame Artist and 2D Set Supervisor: Phil Crowe - CG Set Supervisor: Mario Ucci - CG Lead: Jordi Bares - CG Producer and 3D Production Director: Stephen Venning - Deputy EP: Helen Hughes - VFX Executive Producer: Helen Hughes - Musical Artist: The Dragonettes
Song: Get Lucky

venerdì 22 febbraio 2008

Advertising for free. The 2008 Creativity 50.

Creativity (it was AdCritic) doesn't need to be advertised. However, it's one of the best source of information about advertising and deserves always attention. In this special number, you can discover the biggest innovators of the year in their respective fields of advertising, entertainment, marketing, technology, design and beyond.



Key: 1) Scott Vitrone, TBWA/Chiat/Day, N.Y. 2) Geoff Edwards, T.A.G 3) Ian Reichenthal, TBWA/Chiat/Day, N.Y. 4)Scott Duchon, T.A.G, 5) Ridley Scott, Director 6) Dan Wieden, Wieden+Kennedy 7) Paula Scher, Pentagram 8) Shane Smith, VBS.tv 9) Eddy Moretti, VBS.tv 10) Will Gompertz, Tate 11) Brad Neely, Writer/Animator 12) Jan Jacobs, Johannes Leonardo 13) Yves Behar, Fuseproject 14) Leo Premutico, Johannes Leonardo 15 and 18) Daft Punk, Musicians 16) Jaime Griesemer, Bungie 17) Juan Cabral, Fallon, London 19) Randy Krallman, Director 20)Mark Zuckerberg, Facebook 21) Rei Inamoto, AKQA 22) Tom Kuntz, Director 23) Zaha Hadid, Architect 24) Joel Coen, Director 25) Ethan Coen, Director

giovedì 21 febbraio 2008

More Ads of the week. Trident - Arnet - Paso de los Toros - MasterCard - Verizon.

Trident - Mess With Your Head

Product: Trident - Agency: JWT London - Creatives: Rick Russell (Editor) - Russell Ramsey (Executive Creative Director) - Phillip Meyler/Darren Keff (Creatives) - Dean Baker (Agency Producer) - Adam Lyne (Producer) - Anna Church (Assistant Producer) - Director: Blue Source - Prod: MJZ

Arnet - Cook


Arnet - Rabbit


Arnet - Child

Agency: Santo Buenos Aires - General Creative Director: Maximiliano Anselmo, Sebastian Wilhelm

Paso de los Toros - Kisses

Client: Paso de los Toros - Agency: BBDO, Argentina

MasterCard - Studious Pupil

Client: MasterCard - Agency: McCann Erickson, New York - Chief Creative Officer: Joyce King Thomas - Group Creative Director/Copywriter: Robert Frost - Group Creative Director/Art Director: Michele Raso - Deputy Head of Broadcast Production: Jonathan Shipman - Agency Producer: Minnie Tran - Director: Christian Bevilacqua - Production Company: Therapy Films - Executive Producer/Managing Director: Barry Hughes - Music: Adelphoi Music - Editor: Al Sinclair - Editorial Company: Swordfish - CG/Animation: Golden Square - CG Producer: Sharon Young - Sound Mixing: Sound Lounge - Mixer: Philip Loeb

Verizon FiOS - Awesome

Agency: McCann Erickson, New York - Chief Creative Officer: Joyce King Thomas - Executive Creative Director: Steve Ohler - Group Creative Director: Brian McDermott - Copywriter: Tom Weingard, George Dewey - Art Director: David Estoye - Agency Producer: Annie Faxson, Beny Ashburn - Production Company: Go Films - Director: Tim Hamilton - Editorial Company: Crew Cuts, New York - Editor: Nate Taylor - Music: Mophonics - Sound mixing: hsr/ny - mixer: Steve Rosen

martedì 19 febbraio 2008

Ads of the week. Audi - Oceana - Virgin Mobile - Friends - Real Friend Insurance - Converse - Psyop - Zune.

Audi - Strings

Agency: DDB Barcelona - Production Company: Agosto - Creative Director: Alberto Astorga - Art Director: Jaume Badía - Copywriter: Alfredo Binefa - Director: Nacho Gayán - Director of Photography: Paco Femenía - Account Director: Francesca Gonzalez - Account Executive: Paco López - Agency Producer: Vicky Moñino, Toni Moreno - Editor: Fabrizio Rosetti - Post Production: Metropolitana - Music Company / Composer: BSO

Oceana - Mating Season

Agency: La Comunidad, Miami - Executive Creative Director: Jose Molla, Joaquin Molla - Copywriter: Gustavo Lauria, Stuart Dearnley - Art Director: Jon Kubik, Alvaro Ramos - Agency Producer: Lupita Alvarez - Production Company: Curious Pictures - Director: Joao Amorim - Producer: Nikos Katsaouris, Annie Moore - VFX/Animation: Mark Rubbo, Tara Jacobson - Editor: Sam Goetz, Maritza Quesada - Editorial Company: Circolo - Music: Promidi Music

Virgin Mobile - Housewife
It's very difficult to repeat the success of "Suite & Innocence" for Virgin Atlantic made by Crispin Porter & Bogusky in 2004 and directed by Harry Enfield (I'm still looking for the full video. I please CPB's creatives to send it to me). However, this campaign is enjoyable. The other spots:
Cowboy
SexBot
Plumber
Secretary
Fireman

Agency: McKinney - Executive Creative Director: Jonathan Cude - Group Creative Director: Ellen Steinberg - Art Director: Maari Thrall - Copywriter: Jenny Nicholson - Broadcast Producer: Josh Eggleston - Broadcast Coordinator: Leslie Riley - Editorial Company: McKinney - Editor: Erin Gurdziel - Interactive Producer: Nicole Kuhnlein, Melissa Blavos - Interactive Assistant Producer: Christie Perkinson - Interactive Production Coordinator: Megan Dawson - Programmer: Andy Zupko, Clive Sweeney - Production Company: Greencard Pictures - Director: Nick and Ben - Web Development: Oasis Technology Partners

Friends - Mean Words

Agency: Lowe Brindfors - Agency Producer: Sofia Belini - Creative: Alexander Fredlund; Kalle Hakanson - Director: Emil Möller - Production: FLX - Producer: Ylva Axell - Director of Photography: Crille Forsberg - Post Production: Morgankane - Music: Peter Von Poehl, Story of the Impossible

Real Friend Insurance - The Best Sales Man Ever

Agency: Publicis Thailand - Executive Creative Director: Kitti Chaiyaporn - Copywriter: Chalit Manuyakorn - Art Directors: Taya Sutthinan, Kittisak Poonnotok - Agency Producer: Wira Suwansilp - Production Company: Phenomena, Bangkok - Director: Thanonchai Sornsrivichai - DP: Tweesak Kumphati - Editor: Manop Boonwipas

Converse - Marketers
Watch all the campaign here.

Agency: Anomaly NYC - Creative Director: Mike Byrne - Creative/Partner: Richard Mulder - Art Director: Ian Toombs - Copywriter: Lindsey Lanpher - Head of Production: Andrew Loevenguth - Production Company: Acme/Smith / Anonymous Content - Director: John Osborne - DP: Doug Glover - EP: Cassie Hulen - EP/Head of Commercials: Dave Morrison - Head of Production: Sue Ellen Clair - Producers: Heather Waters, Scott Pourroy - Editorial/Post: Consulate - Editor: Brandon Boudreaux - Smoke Artist: Michael Dwass - Asst Smoke Artist: Andi Prastowo

Psyop - Happy Valentine's Day

Director: Todd Mueller; Jon Saunders - Production: PSYOP Inc - Music: VHS or Beta, Love in My Pocket, with thanks to Brian Long at Yes Know Management

Microsoft Zune - Tickle Party

Agency: 72andSunny USA - Agency Producer: Elisa Orsburn - Creative Director: Bryan Rowles - Creative: Jeff Beberman; Charlie Stephenson - Director: Orilo Blandini; Sam Borkson; Arturo Sandoval - Production: FriendsWithYou - Music: Santogolg, Say Aha