Ads of the week. Best Buy - Audi Q5 - Nike - PlayStation 3 - Swedish Fish - adidas - Guitar Hero.

Best Buy Canada: Twins

Agency: zig - Agency Producer: Dave Medlock - Creative Director: Martin Beauvais - Creative: Niall Kelly - Director: James Haworth - Production: Partners Film - Producer: Todd Huskisson - Director of Photography: Tico Poulakakis - Editor: Brian Williams

Audi Q5: Synchronised

Agency: Heimat - Creative Director: Guido Heffels - Creative: Till Eckel; Guido Heffels; Nico Ronacher; Tim Schneider - Director: Eben Mears; Psyop; Marco Spier - Production: Stink; Tempomedia Filmproduktion - Producer: Susanne Ehlers; Gunnar Meyer - Editor: Graham Brennan - Music: Q-Department (Drazen Bosnjak)

Nike: Over and Under

Agency: Wieden + Kennedy, Portland - Creative Directors: Alberto Ponte, Jeff Williams, Tyler Wisenand - Creatives: Eward Harrison, Sasha Swetschinski, Desmond Marzette - Executive Producer: Ben Grylewicz - Agency Producer: Endy Hedman - Production Company: Hungry Man, Los Angeles - Director: Brian Billow - Executive Producers: Cindy Becker, Dan Duffy - Producer: Nate Young - Post Production: Filmcore - Audio Post: Joint Mixer: Charlie Keating - Music: "Westchester Lady" by Bob James and "In the Mood" by Tyrone Davis

PlayStation 3: Bandages
Watch the ad here.

Agency: Deutsch, LA - Sr Copywriter: JD Jurentkuff - Sr Art Director: David Zorn
Art Producer: Nicole Lloyd - Production Company: Savant Film, Los Angeles - Director/DP: Matthew Welch - Executive Producer: Joby Barnhart/ Jamie Miller - Line Producer: Brigitte Culhane - Editorial Company: General Editorial - Editor: Matt Dunlap

Swedish Fish: Cat Sandwich
Watch the ad here.

Swedish Fish: Cat Sandwich
envoyé par hourigan

Agency: JWT, New York - Co-President, Chief Creative Officer: Ty Montague, Harvey Marco - Executive Creative Directors: Jackie Hathiramani - Art Director: Hunter Fine - Copywriter: Scott Bell - Director of Production: Chris Klein, Sara Rogers - Director of Integrated Production: Clair Grupp - Production Company: Hungryman, New York - Director: Robert Jitzmark - Director of Photography: Eric Treml - Editor: Dave Anderson - Editing House: Mackenzie Cutler - Sound Design: The Mill, New York; JWTwo

adidas: Celebrate

Agency: Sid Lee, Montreal - Creative Director: Kristian Manchester - Art Director: Laura Kim - Copywriter: Ron Wilfred Macdonald - Agency Producer: Claudia Roy; Magali Loiselle - Production Company: Partizan, Los Angeles; Radke Film Group, Los Angeles - EPs: Sheila Stepanek (Partizan), Miriana DiQuinzio (Radke) - Producers: Steve Wheeler (Partizan); Albert Botha (Radke) - DOP: Christopher Probst - Production Designer: Eric Beauchamp (credited as Art Director - Production Service Co: Partizan, Los Angeles
Service Co. Producer: Editor: Jimmy Lee, Montreal, Quebec - Telecine: Fotokem, Burbank - Music Publisher: Record-Play London, UK Music Composer & Company: Boogie Studio, Montreal, Quebec - Music: "Beggin'" Frankie Valli & The Four Seasons, Pilooski Re-edit

Activision Guitar Hero: Bike Hero

Agency: Droga5, New York - Creative Chairman: David Droga - Exec. Creative Director: Ted Royer - Art Director: Jeff Anderson - Copywriter: Isaac Silverglate - Agency Producer: Dana May - Director Of Digital Services: Craig Batzofin - Sr. Digital Producer: Sandra Nam - Production Co: Smuggler, New York - Director: Jaron Albertin
Dop: Ross Richardson - Producer: Stephanie Scire - Head Of Production: Laura Thoel - Executive Producers: Patrick Milling Smith/Brian Carmody - Editorial Co: Ps260 - Editor: Dustin Stevens - Telecine: Co3 NY - Colorist: Tim Masick - Sound: Sound Lounge - Sound Design: Marshall Grupp/Phan Visutyothapibal - Mixers: Phillip Loeb/Evan Mangiamele - VFX Studio: Method NY, LA, Paris/Riot LA - Creative Director/Lead Cg Artist: Aron Hjartarson - CG Supervisor: Christopher "Pink" Bonnstetter - Animation Supervisor: Matt Hackett - Lead Compositor: Tom Mccullough - VFX Producer: Mariya Shikher - Head Of Production: D. Todd Davidovich - On Set VFX Supervisors: Seb Caudron/Felix Urquiza - On Set VFX Producer: Chandra Irving - On Set Head Of Production: Leighton Greer - On Set Executive Producer: Helen Hughes - Music: "Prisoner of Society" by The Living End

Nokia N96 - Bruce Lee Ping Pong.

Visit the site.
Credits wanted.

More ads of the week. Xbox - Alzheiner's New Zealand - Fernet 1882 - AIDES - Cerveza Norte.

Xbox Lips: Take On Me

Agency: T.A.G., San Francisco - Creative Directors: Scott Duchon, Geoff Edwards, John Patroulis Art Director: Nate Able - Copywriter: Mat Bunnell - Agency Producer: Hannah Murray - Production Company: MJZ, Los Angeles - Director: Tom Kuntz - Executive Producer: Jeff Scruton - Line Producer: Scott Kaplan - DP: Jo Willems - Editorial: Cut & Run - Editor: Steve Gandolfi - Assistant Editor: Tad Fatum - Post Producer: Corey Cirillo - Executive Producer: Michelle Burke - VFX: Method - Lead 2D Artists: Rob Moggach, Jake Montgomery Lead 3D Artists: Andy Boyd - Producer: Sabrina Elizondo, Sarah Schroeder - Music: a-ha "Take On Me" - Sound Design: Machine Head - Mix: Loren Silber, Lime Studios

Alzheiner's New Zealand - Car - Restaurant



Agency: Colenso BBDO Auckland - Director: Dave Klaiber - Production: Plaza Films Sydney - Post: Cutting Edge Sydney

Fernet 1882: Mini Cab Company

Agency: Madre, Buenos Aires - Creative Director: Madre - Copywriter: Madre - Art Director: Madre - Agency Producer: Madre - Production Company: Rebolución, Buenos Aires - Director: Armando Bo - Executive Producer: Patricio Alvarez Casado - Producer: Axel Linari - DP: Marcelo Camorino - AD: Santiago Aicardi - Art Director: Magdalena Arrieta - Editor: Ezequiel Sarudiansky - Post-Production: Pickle - Transfer: Cinecolor - Animation: Reino Buenos Aires - Sound: No Problem Sonido - Music: 3PM

AIDES: Boy


AIDES: Girl

Agency: TBWA, Paris - Executive Creative Director: Erik Vervroegen - Creative Directors: Erik Vervroegen, Michel De Lauw - Copywriter: Xander Smith - Art Director: Jonathan Santana - TV Producer: Maxime Boiron - Production Comapny: La Pac, Paris - Director: Minivegas - Animation/VFX: MPC & Minivegas - Music: Future Perfect

Cerveza Norte: My Friend the Computer Expert
Watch it with the subtitles here. All the videos of the campaign here.

Agency: Del Campo Nazca Saatchi & Saatchi - General Creative Director: Maxi Itzkoff/Mariano Serkin - Creative Director: Javier Campopiano - Creative Team: Juan Pedro Porcaro /Santiago Galibert/Juampi Lufrano. - Production Company: Primo Buenos Aires - Director: Felipe & Pancho - Executive Producers: Maxi Vazquez & Facu Perez - Agency Production Director: Adrián Aspani - Agency Producer: Camilo Rojas - Agency Production Assistant: Pato Martinez - DP: Leandro Filloy - Transfer: High Definition - Che Digital Lab - Color Correction: Davinci Resolve 4K - Jorge Ruso. - Post production: Che Revolution Post- HD - Music: Supercharango

MTV + Truth. Only one will survive: the Tobacco Industry.

MTV: Truth - Teaser


MTV: Truth - Chemical Pass


MTV: Truth - Flight of Death

MTV: Truth - Mystery Pool


MTV: Truth - Light Boulder

Agency: MTV - Writer/Director: Alan Harris - Producer: Dan O Hare - Editor: Erik Auli - Graphics: Suspect - Audio Post Production: Hothead - Mixer: Dan O Sullivan

Ads of the week. Barons Brewing - 42 Below Vodka - Resistance 2 - Mix Brasil - Argos - Rolling Stone - Barnardo's.

Barons Brewing Co.: Save The Males

Agency: Jungleboys Sydney - Creatives: Simon Johnson (Creative) Charlie Cook (Creative) Chloe Rickard (Producer) - Director(s): Trent O'Donnell - Production Company: Jungleboys Sydney

42 Below Vodka: Chair Arch
BeachDolls, CrateUFO, CarWrap.

Agency: The Glue Society, Sydney - Concept: The Glue Society - Production Company: @radical.media, Sydney - Director: The Glue Society - DP: Rob Marsh - Editor: The Glue Society & The Editors - Still Photography: Derek Henderson & The Glue Society - Photography Production: Benjamin Hams, MAP - Music Production: Anton Hiscock, Trailer Media - Music: "And Then Patterns" by Four Tet

Playstation Resistance 2: Graduation BBQ

Agency: TBWA, London - Creative Director: Al Young - Creatives: Lee Tan, Graeme Bowman, Senan Lee - Agency Producer: Esme Fisher - Production Company: Joyrider, London
Director: Reuben Sutherland - Producer: Spencer Friend - DP: Jonas Mortenson - Editor: Reuben Sutherland, Joyrider - 3D Animation: Matt Westrup, Russell Boyd, Joyrider - Compositing: Reuben Sutherland, Joyrider - Grading: Joyrider & The Mill

Mix Brasil: Weird

Agency: Neogama/BBH, São Paulo - Creatives: Alexandre Gama (Executive Creative Director)
Wilson Mateos (Creative Director) Márcio Ribas (Creative Director/ art director) Wilson Mateos (Copywriter) Xanna D´Aguiar (Agency Producer) Mariana Barbiellini (Agency Producer) - Director(s): Henrique Manzoli - Production Company: ioio Filmes - Audio: Raw Produtora de Audio

Argos: Overhelp

Agency: CHI&Partners London - Creatives: Jono Griffiths @ Final Cut (Editor) Ewan Paterson (Executive Creative Director) Nick Pringle & Clark Edwards (Art Director) Nick Pringle & Clark Edwards (Copywriter) Kate Hardwick (Agency Producer) - Director(s): Traktor - Production Company: Partizan - Country: United Kingdom - Post-production: Marcus Wood and Jean-Clement Soret at MPC - Audio post-production: Jack Sedgwick at Wave

Rolling Stone: Purple


Rolling Stone: Light Blue


Rolling Stone: Light Blue

Agency: la comunidad - General Creative Director: José Mollá, Joaquín Mollá. - Creative Director: Fernando Sosa, Ramiro Raposo - Art Director: Martín Insua - Copywriter: Ezequiel Soules - General Account Director: Santiago Sarni - Account Director: Verónica Matile - Account Excecutive: Lucía Villamil - Account Asistant: Julieta Real - Agency Producer: Juan Manuel Menvielle - Production Asistent: Matías Castro - Planning: Julieta Rey - Production Co: Landia - Director "Purple": Agustin Alberdi - Director of Photography: Carlos Ritter - Executive Producer: Claudio Amoedo
Music: Supercharango - Sound: La Casa Post Sound - Post-production: Che Revolution Post

Barnardo's: Hunting

Client: Barnardo's - Agency: BBH, London - Creative Director: Nick Gill - Copywriter: Simon Veksner - Art Director: Nick Allsop - Director: Jeff Labbe - Producer: Nancy Hallam - Production Company: Sonny, London - Director of Photography: Simon Richards - Editor: Richard Orrick - Editorial Company: Work - Post Production: Stopp, Stockholm

Zune Paint. Artist's shit.

Sibling Rivalry Reveal Themselves in 'Zune Paint' Spec Ad



Can we consider it a tribute to Piero Manzoni?

SANTA MONICA, CA, November 17th, 2008 - It was a mid-November surprise for Zune when Sibling Rivalry released their new spec ad for the MP3 media device featuring an eclectic artist that launches paint onto a canvas using.....well, his rectum.

The video was written and directed by Sibling Rivalry, a directing duo that specializes in viral advertising. The siblings have directed viral ads for such brands as Samsung, Teleflora and Paramount, but haven't ventured into something quite as unique as this. "There's a certain aroma on the set that made us second guess the concept." says Sibling Rivalry co-director Amy Matsushima. "Shooting paint out an ass is a very stinky process- but compelling none the less."

The video was created to promote Zune and their artists' site, Zune-arts.net. Known for their celebration of emerging young artists, Zune supports sharing, connection, and discovery through collaborative artistic efforts.

"Our intention was to show that art can be a silly process. There's a lot of artists that take themselves seriously, and for good reason too, but I think both Amy and I don't see ourselves as artists on any level; and I think that gives us a unique perspective." says Sibling Rivalry co-director Joe Matsushima. "We see ourselves more as humor enthusiasts, and when we thought about doing something artistic, our minds went blank. We thought to ourselves, 'We can't do this! We can't be artists!' It was only when we found the core idea that we molded the artistic tonality of the piece from the ground up."

"I've always had a fascination with poop." Amy Matsushima explained. "The challenge here really was a question Joe and I asked ourselves: 'Can we make a commercial that tastefully turns poo into something beautiful and magnificent?' Although we ended up using paint, I think we accomplished this."

Both Joe and Amy Matsushima of Sibling Rivalry work at The Viral Factory - a niche advertising agency, as creatives, but are currently unsigned as directors seeking representation for commercial work. "We just haven't found a production company that's a right fit for us." Says Joe. "We feel like viral advertising is still an emerging media in the ad industry, and we're very offbeat from your typical contemporary director. We're just waiting for the right production company to come along that will help us find more fun projects."

"Viral is a very loaded word these days, and we're very careful not to sell our ideas as viral. Our intention is to make content that pushes, rather than pull an audience." Says Amy, "Hopefully the viewers online will find the spot compelling enough to pass it around themselves, without our involvement; therefore making it viral."
Creative Director: Sibling Rivalry - Production: Executive Producer: Joseph Matsushima and Amy Matsushima - Director: Sibling Rivalry - Producer: Alex Ferry - Director of Photography: Blair Madigan - Assistant Camera: David Solorzano - Editor: Nick Passick
Visit Sibling Rivalry at http://siblingrivalrytv.tumblr.com/
For a HD verision click here: http://vimeo.com/2273770