martedì 10 dicembre 2013

Music video of the day. David Bowie - I'd Rather Be High - Venetian Mix (Wasted Edit)

via creativereview.co.uk

Director: Tom Hingston
Producer: Jacob Swan Hyam
Exec producer: Svana Gisla
Production: Black Dog Films
Editors:  Amanda James @ Final Cut And Owen Oppenheimer @ The Quarry
Production and clearing assistant: Stephanie Werrell-Smyth
Archive researchers: Sara Garcia Andersson, Matt Bowron, Jess Waterhouse
Grading/VFX: Markus Lehtonen & Yusuke Murakami @Tom Hingston Studio
Additional online: Electric Theatre Collective
Conform: Unit Post


Social ad of the day. Egypt PSA: Put yourself in her shoes, instead of finding ways to blame her.


UN Women's Egypt country office has produced a new public service announcement through its "Safe Cities: Free from Violence against Women and Girls" project to highlight threats and unwanted advances impact Egyptian women and girls. Aimed at raising awareness among both women and men, the PSA is filmed as a direct invitation to men and boys to put themselves in women's place and to stop blaming them for sexual harassment under that very slogan: "Put yourself in her shoes, instead of finding ways to blame her!"

lunedì 9 dicembre 2013

Clever ad of the day. Pantene Philippines | #WhipIt | Labels Against Women

via adweek.com

It's time we put an end to labels against women.
Pantene believes that when you stand strong, you shine.

BBDO Guerrero in Manila

Automotive ad of the day. McLaren P1™ vs. the Nürburgring-Nordschleife.

Agency VCCP

What is it that brings us back here? What drives us to go faster, push harder and brake later? Just to lap the Nordschleife in under 7 minutes....

http://cars.mclaren.com/home.html
http://www.youtube.com/McLarenAutomot...
https://www.facebook.com/mclarenautom...


"Directed by Dan Gifford and set to the soundtrack of ‘Dem Worlds’ sung by artist Emika, the film tries to convey an ethereal quality, bridging the power, beauty and rawness of the moment." Read more at thedrum.com

The McLaren P1™ is the most technologically advanced car ever produced in the UK and is the result of 50 years of race-winning success and technical expertise, from the most successful name in global motorsport.
At the launch of the McLaren P1™ at the 2013 Geneva Motor Show, McLaren stated that with all the skill and dedication put into this vehicle there was no doubt that the car would complete a lap of the Nordschleife in under seven minutes. No mean feat for a stripped out racing car, let alone a road-legal production car.
The Nordschleife is widely known to be the most demanding and difficult racing circuit in history, too challenging for Formula 1™ and with some of the most notorious corners in racing, it is the ultimate test in ability for any car. Three time Formula 1™ world champion Jackie Stewart named the Nordschleife ‘The Green Hell’ due to the daunting challenge given the amount of turns and sheer elevation of this track.
To try and capture the intensity of the challenge and the sheer beauty of this groundbreaking car being pushed to its limits, creative agency VCCP joined McLaren on this project to create a dynamic film to celebrate the new McLaren P1™ joining the exclusive sub-seven minute club, the one remaining performance target set by McLaren for this remarkable vehicle.
Dan Gifford, the film’s director, has received critical acclaim for over 100 commercials. In 2011 he collected two Silver Sharks at Kinsale and the Grand Prix for Best Film at the Eurobest Awards and has also won a silver Lion at Cannes 2012.
The soundtrack to the film is a mixture of the haunting tones of ‘Dem Worlds’, sung by artist Emika who is an English electronic musician of Czech origin and laid over with the notes of the  McLaren P1™ bringing an ethereal quality, bridging the power, beauty and rawness of the moment.

domenica 8 dicembre 2013

Christmas ad of the day. Oreo Cookie Balls Song feat. JINX.


Wonder if we gave an Oreo to a classic holiday recipe? Your parties might start goin' off the hook, yo. Upcoming rap sensation and MTV favorite JINX drops a seasonal rhyme to get you in a cookie ballin' state of mind.
Client: Oreo, Mondelez International
Senior Director, Oreo and Chips Ahoy: Janda Lukin
Brand Manager, Oreo: Kristin Hajinlian
Agency: The Martin Agency, Richmond, Va.
Chief Creative Officer: Joe Alexander
Senior Vice President, Group Creative Director: Jorge Calleja
Vice President, Creative Director: David Muhlenfeld
Creative Director: Magnus Hierta
Vice President, Planning Director: John Gibson
Strategic Planner: Gigi Jordan
Group Account Director: Darren Foot
Account Supervisor: Laurel Busony
Account Executive: Molly Holmes
Broadcast Senior Vice President, Managing Director: Steve Humble
Senior Broadcast Producer: Kathy Lippincott
Junior Broadcast Producer: Maggie Shifflett
Group Project Manager: Giao Roever
Animation Company: Hue & Cry, Richmond, Va.
Lead Animator: Andrew Prousalis
Animation Artists: Matt Deans, Georgiy Kuznetsov, Stephen Loveluck, Ryan Musselman, Liam Ward
Audio Post Company: Amplified Wax
Engineer: Jimmy Hill
Music: English Major
Composer, Arranger, Mixer: David Muhlenfeld
Voiceover Talent: Jinx

Sport ad of the day. adidas Brazuca - 2014 FIFA World Cup Ball.


Agency:TBWA/Chiat/Day Los Angeles
Client:Adidas
Production Company:Stopp
Agency:DDB & Tribal Amsterdam