martedì 16 settembre 2014

UK ad of the day. Your Future | Their Future - Get Into Teaching.


Take a look at our website: http://www.education.gov.uk...

Head over to the 'Get into Teaching' Facebook page: https://www.facebook.com/getintoteaching

Or talk to us on twitter: @getintoteaching

Credits via campaignlive.co.uk
Executive creative director
Digital creative director
Copywriter
Art director
Head of strategy
Planner
Senior account director
Senior account manager
Agency TV producer
Agency print producer
Media companies
Production company
Director
Producer
Post-production

lunedì 15 settembre 2014

Happy ad of the day. Coca-Cola® The Happiest Thank You

via adweek.com

What’s the one thing you need to know when saying thank you? Give the happiest thank you today! :) #ShareACoke
Client: Coca-Cola
Agency: McCann Worldgroup
Director: Paolo Villaluna


UK ad of the day. Own The Weekend with the Guardian and Observer


With the Guardian & Observer, you can own your weekend. 
Click here for £2 off this weekend's papers ►http://bit.ly/moneyoffgdn
Plenty of weekends get wasted. They fizzle out before they've even started.
But some weekends are special. They're fully lived and packed with all the things that make life great.
Subscribe to The Guardian ► http://bit.ly/subscribegdn
Get the whole picture ► http://bit.ly/guardianhome


The previous, beautiful commercial




BBH and the Guardian launch evolution of Own the Weekend campaign: What A Weekend

September 12, 2014


On Friday 12th September the Guardian will launch a charming new campaign demonstrating how the Guardian and Observer offers a feast of inspiration to help you make the most of your weekend.
This campaign is an evolution of the successful ‘Own the Weekend’ strategy, which has delivered over a million additional sales since it’s launch in January 2013 and the rare occurrence of delivering a year on year increase in a declining market. This iteration sees the Guardian empowering their readers to own their own weekend with the papers as the inspirational fuel.
The 90 second film ‘What A Weekend’, launching online on Sep 12th and in cinemas Sep 19th, brings to life the inspiring and incidental role that the Guardian and Observer play in creating a weekend fully lived. The film charts a weekend from the moment the paper arrives to the point at which it hits the floor on a Sunday evening. The film was shot by Simon Ratigan at HLA and the soundtrack was composed by BBH Creative Director, Michael Russoff.
The film is supported by a print and out of home campaign that encourages viewers to “Own the weekend” and visualises inspiring weekend landscapes all made with images from the Guardian and Observer archive. The images will also be wrapped around the WHSmith shop in Victoria station on 11th September 2014.
Michael Russoff, Creative Director at BBH commented: "We've all had weekends that never got started, that we wasted, that fizzled out before they even began. We wanted to make work that reminds people of how great a full weekend can be and the Saturday Guardian's and Observer's role in that.
It's a film that's full of product, but not in the way you usually see it. Not presented to you neatly, but used, abused, devoured, dripped on, crumpled, fallen asleep with. The way we use our weekend papers is full of affection. We wanted to make something that reflected how close we are to them at the weekend".
Richard Furness, Director of Brand and Product Marketing, Guardian News & Media said: "Guardian News & Media offers a tremendous weekend print package with the Guardian and Observer and we wanted our latest 'Own the Weekend' campaign to reflect this. We continue to invest in both titles, with a series of special supplements to be distributed with the Observer in the near future, and a range of new content and a design refresh for the Guardian Monday to Saturday, including a completely revamped Weekend Magazine."
Credits via campaignlive.co.uk

CREDITS

Romantic ad of the day. KFC 'Wedding'

via adweek.com
Sara Dunlop - KFC 'Wedding' from Rattling Stick on Vimeo.
Client: KFC

Chief Marketing Officer: David Timm
Marketing Manager: Grant MacPhearson
Brand Manager: Jocelyn Bynoe
Agency: Bartle Bogle Hegarty
Creative Director: Hamish Pinnell
Creatives: Charlene Chandasekaran, Dan Morris
TV Producer: Jodie Sibson
Team Director: Leo Sloley
Team Manager: Helen Campbell-Borton
Production Company: Rattling Stick
Director: Sara Dunlop
Producer: Stuart Bentham
Director of Photography: Nanu Segal
Stylist: Nick Foley-Oates
Editor: Art Jones, Work Post
Postproduction: The Mill
Visual Effects Producer: Rachel Stones
Colorist: James Bamford
Matte Painting: Jiyoung Lee, Can Y Sanalan
2-D Lead Artist: Chris Scott


NSFW ad of the day. We Were Monkeys - Room 20

via agencyspy. 
Source We Were Monkeys:
"WWM is writing, directing and producing duo Mihai Wilson and Marcella Moser. Together they have created many music videos, short films and commercial works that have been screened at film festivals and art exhibitions around the world.
They have been nominated for three Juno Awards, an MTV Music Video Award for 'Best Art Direction' and won Les Prix Phi Films for their debut short film, OVO.
Marcella and Mihai live with a cat named Frankie Knuckles."
Room 20 from WWM on Vimeo.


CREATIVE AGENCY : WWM
DIRECTORS : Mihai Wilson & Marcella Moser
DIRECTOR OF PHOTOGRAPHY : Christophe Collette
EXECUTIVE PRODUCERS : Marcella Moser / Mihai Wilson / Lezlie Karls
PRODUCERS : Marcella Moser / Josh Usheroff (Black Box Productions)
PRODUCTION STUDIOS : WWM / Black Box Productions

CASTING DIRECTOR : Nicholas Walker
ART DIRECTION : Marcella Moser & Sofia Acityinbulgaria
COLOURIST : Charles-Etienne Pascal (SHED)

WOMAN : Jayka Rosan
MEN : Dany Boom / Martin Chamberland / Gabriel de Ladurantaye / Justin Flynn / Alex Gravenstein / Sheldon Lawlor / Vladimir Lissouba / Xavier-Justin Nagy / Jean-Paul Salmassi / Matt Sheppard

1st AD : Sofia Acityinbulgaria
1st AC : Guillaume Parisien
GAFFER : Francois Legris
GRIP : Jackson Girard
STEADY-CAM OPERATOR : Denis-Noël Mostert
UNIT MANAGER : Ariane Collman
ASSISTANT SET DECORATOR : Cedric Laurenty
MAKEUP STYLIST : Nisha Gulati
ASSISTANT MAKEUP : Alana Alper
HAIR STYLIST : Maddie Alper
PRODUCTION ASSISTANTS : Kazumichi Nakashima / Marie Dietlin
DRIVER : Kyle Pelletier
LOCATION MANAGER : Jing Shihong
CRAFT SERVICES : Paola's Catering

SPECIAL THANKS : Reilley Bishop-Stall / Diana Daly / Lisa Gamble / Ariane Jonassen / Marc Kandalaft / Mamoru Kobayakawa / Krista Muir / Johnny Nawracaj / Brandon Noble Barrow / Cherie Pyne / Melisandre Schofield / Tim Sedo / Michael Solomon / Debbie Wong









Social ad of the day. Save The Children - Ten Minutes a Day Could Change Everything.


A young boy asks his dad to read to him. When he says no, what happens next spells out why everyone should take time to read together. Find out more: http://save.tc/DCV0
Agency: Don't Panic; Director: Jonathan Pearson; Production company: Unit9.
via creativereview.co.uk