Social ad of the day. Stephen Hawking: I'm Giving My Voice (TV advert)

via adfreak

Professor Stephen Hawking is featured in the latest TV ad by Save the Children giving his voice to the children of Syria. The ad tackles the worst humanitarian crisis of our generation. The film launched just ahead of the third anniversary of the start of the conflict.
To find out how you can support the children of Syria go to 
http://bit.ly/VoiceforSyria

Original photography by Jonathan Hyams/Save the Children

Agency: adam&eveDDB
Executive Creative Directors: Ben Priest, Ben Tollett, Emer Stamp
Copywriter: Michael Burke
Art Director: Ben Tollett
Media Agency: JAA
Media Planner: Nick Smith
Production Company: Pulse
Director: Matt Hougton
Editing: Work Post
Editor: Rachel Spann
Postproduction: MPC
Audio Postproduction: Clearcut Sound