Nice ad of the day. Sweden on Airbnb - VisitSweden
The freedom to roam is a right that allows people in Sweden to move around freely in nature – eating berries from the ground, sleeping under the stars and swimming in the lakes. In other words, Swedish nature is just like a regular home. To spread the word, and give people all over the world the opportunity to experience this, Visit Sweden has listed the entire country on Airbnb.
Agency: Forsman & Bodenfors Client: Visit Sweden Title: “Sweden on Airbnb”
Team at Visit Sweden: Jennie Skogsborn Missuna, Peter Holmberg, Jonas Overödder och Lotta Thiringer, Jenny E Kaiser, President Visit Sweden US
Account Directors: Ann Spennare Bengtsson, Olle Victorin Art Director: Johan Eghammer, Johanna Hofman-Bang, Ted Mellström, Josefin Roxeheim Copywriter: Marcus Hägglöf, Pontus Levahn, Agnes Uggla Writer: Lycke Ramel Designer: Johan Fredriksson Account manager: Johanna Bringefält Agency Producer: Jens Odelbring Digital Producer: Peter Gaudiano PR Strategist: Robert Johnsson Planner: Daniel Sjöstrand