martedì 18 dicembre 2018

Idea of the day. Ford Noise-Cancelling Kennel


Inspired by our Active Noise Control technology we've built a safe quiet space for man's best friend. Read more here 👉 https://ford.to/QuietKennel ___ Follow Ford Europe on social media: ▶ YouTube Sub' 👉 https://ford.to/FordEUsubscribe ▶ Collections 👉 http://ford.to/FordEUcollections ▶ Google+ 👉 https://ford.to/FordEuGooglePlus ▶ Instagram 👉 https://ford.to/FordEUgrams ▶ Twitter 👉 https://ford.to/FordEUtweets ▶ Google News 👉 https://ford.to/EUnews ▶ Your Ford Web Portal 👉https://ford.to/Ford

Quote from Julian Watt, Chief Creative Officer: 
Ford pack their vehicles full of amazing technology to make driving & life inside the car better. The problem with communicating these features however is that their impact is usually invisible. The Interventions content series is a light-hearted way to visually represent Ford’s innovative technology and perspective to progress.

INTERVENTIONS – The Noise-Cancelling Kennel
Advertiser: Ford of Europe
Marketing Communications Director: Anthony Ireson
Brand Content Manager: Lyn West
Senior Manager, Consumer and Social Media: Emmanuel Lubrani 
Social Media Brand Content Manager: Mark Goodey

Agency: GTB
Creative
Chief Creative Officer: Julian Watt
Executive Creative Director: Lazaros Nikiforidis
Group Creative Director: Bryn Attenwell
Associate Creative Director: Marcos Almirante
Copywriter: Alexandru Vasile
Art Director: Yan Cucco
Copywriter: Dan Griffiths
Art Director: Ben Williams

Strategy
Head of Planning EMEA: Matthew Palmer

Account Management
Group Business Director: Anna Stump
Head of Social Media and Digital Experience: Hugo King
Social Media Director: Andrew Swain
Brand Comms Lead (Blended Team): Gina MacCarthy
Senior Account Manager: Alexander Palmer

Production Company: Espada y Santa Cruz Studio
Director: Espada y Santa Cruz Studio 
Production Company Producer: Paloma Adrien Iranzo
Director of Photography: Tulio Ferreira
Offline Editor: Gonzalo P. Martos
Colourist: Tulio Ferreira
Sound Design: Nicolas  Castro
Music: TDL Music

Local Production Company: Content Haus
Director: Loren Colson
Managing Editor: Adrian Higgins

Rapid Innovation Team
Nathan Martin
John Cross
Ant Warne
Charlie Villiers

mercoledì 12 dicembre 2018

Lion of the day. ADAC - Latex

Cannes Lions Film Bronze 2018

ADAC - Latex from Peter Harton - Director on Vimeo.
ADAC, Munich, Germanyentrant CompanyRCKT, Berlin, Germanyadvertising AgencyRCKT, Berlin, Germanymedia AgencyRCKT, Berlin, GermanypR AgencyBIGFISH FILMPRODUKTION, Berlin, Germanyproduction CompanyADAC, Munich, Germanyadditional CompanyCreditsEnricoHahne/ RCKT GmbH & Co. KGHead of Creative StrategyIoana Lahr/ RCKT GmbH & Co. KGCreative DirectorMaks Ciechanowski/ RCKT GmbH & Co. KGHead of ProductionThomas Bentgson/ FreelancerCopywriter

Ad of the day. Burger King: Whopper Detour


Client Burger king Agency FCB New York Production O Positive Country United States of America Uploaded 6 December, 2018 Credits Director Jonathan Klein Chief Creative Officer Ari Halper Creative Director Daniel Franco Creative Partner Fred Levron Copywriter Laszlo Szloboda Art Director Alex Sprouse Art Director Akos Papp Group Creative Director gabriel schmitt Producer Henna Kathiya Producer Jason Reda Assoc Creative Director Laszlo Szloboda Assoc Creative Director Alex Sprouse Assoc Creative Director Akos Papp Executive Producer Ralph Laucella Sound Honeymix Sound Engineer Conrad Sanguineti DoP Htat Lin Htut Editing Company Mackcut Editor Nick Divers Music Human Project Manager Jesse Morris Animation Zombie Other credits Director Integrated Production: Adam Isidore Business Affairs Manager: Janice Katz Account Supervisor: Sarah Tarner Edit Assistant: Kenneth Muñoz (MackCut) Producer: Margarita Mutuc (MackCut) Executive Producer: Gina Pagano (MackCut) Executive Producer: James Wells (Human) Producer: Joshua Green (Human) Executive Producer: Mary Tomasiewicz (Honeymix) Executive Producer: Frank Moran, Pete Sax Producer: Stefanie Dias (Zombie)

mercoledì 5 dicembre 2018

Automotive ad of the day. Mercedes-Benz GLE (2018): In the Long Run

Agency: Antoni Garage Germany

True strength comes from within – an attitude that drives both the new Mercedes-Benz GLE (2018) and a strong woman. One of her biggest dreams: master a triathlon. And the GLE is her daily companion. Find out more about the new GLE here: http://mb4.me/gle-special_ytb The new GLE has a wealth of innovations. The exterior design not only exudes presence and power, but also sets a new standard for aerodynamics in the SUV segment. The new 4MATIC ensures great agility on the road and superior performance off the beaten track. The new GLE. All kinds of strength. #allkindsofstrength ► Subscribe to Mercedes-Benz on YouTube: http://www.youtube.com/subscription_c... ► More informations about the new GLE campaign: /mb4.me/gle-campaign ► Learn more about the new GLE: http://mb4.me/gle-com_ytb ► More videos from the GLE: https://www.youtube.com/playlist?list... ► Experience the world of Mercedes-Benz: http://benz.me/international/ ► More interesting playlists: GLA: https://www.youtube.com/playlist?list... GLC: https://www.youtube.com/playlist?list... GLS: https://www.youtube.com/playlist?list... ► Mercedes-Benz on Social Media: https://facebook.com/MercedesBenz https://twitter.com/MercedesBenz https://instagram.com/mercedesbenz


venerdì 30 novembre 2018

Christmas ad of the day. The one gift Santa can't deliver - International Committee of the Red Cross (ICRC)

Agency adam&eveDDB



The only thing some children want this holiday season is to be reunited with their families. For nearly 150 years the International Committee of the Red Cross has worked to bring families separated by conflict or natural disaster back together again. SUBSCRIBE: https://goo.gl/L9z6FW #santa #christmas #family Follow us on Instagram: http://instagram.com/icrc Get to know us on Facebook: http://facebook.com/icrc Tweet @ us: http://twitter.com/icrc Visit us directly: http://icrc.org

martedì 20 novembre 2018

Italian ad of the day. THE ARISTON COMFORT CHALLENGE


Discover the Ariston Comfort Challenge https://aristoncomfortchallenge.com Subscribe to our channel https://bit.ly/2uG4zVy Find us also on: Facebook https://bit.ly/2LkkPpu Instagram https://www.instagram.com/aristonoffi...
CREDITS Agency: J. Walter Thompson Italy CEO & Chief Creative Officer: Sergio Rodriguez Creative Director: Antonio Di Battista Associate Creative Director: Cristiano Nardò Creative Supervisor: Davide Di Napoli Creative Supervisor: Cristina D’Anna Senior Art Director: Francesco Basile Art Director: Francesco Sguinzi Art Director: Lorenzo Bolla Copywriter: Fabio Bergamini Senior Digital Art Director: Alessandro Cuviello Digital Art Director: Daniela Contreras Strategic Planner: Carlotta Asti Director in Charge & Talent Officer: Ugo Grasso Account Director: Ester Pampari Account Executive: Martina Rastelli Account Executive: Oyemi Akeko CDO: Cesare Malescia Digital Strategist: Alessandro Fusco Social Media Manager: Fabio Di Girolamo Project Manager: Massimiliano Paffi Head of Software Development: Claudio Catalano Developer: Edoardo Di Sabatino Senior 3D & Motion Designer: Milush Manimendra TV Producer: Marta Armando Client Group Brand, Digital, Corporate Marketing and Media Relations Manager: Massimiliano Fugini Global Brand Manager: Claudia Parlanti Global Brand Manager Specialist: Elena Gagliardi Junior Brand Management Specialist: Sungwon Han Junior Brand Specialist: Chiara Musumeci Group Press and External Relations Manager: Laura Caprino Cdp Casa di produzione: Indiana Production Executive producer: Karim Bartoletti Production Manager: Antonio Mastellone Producer: Vieri Nencini Post Production coordinator: Alga Pastorelli Director: Tobia Passigato DOP: Giacomo Frittelli Editor web series : Simone Moraca Editor documentary: Massimo Magnetti Post Production: Post:Atomic Music: Sizzer Amsterdam https://www.aristoncomfortchallenge.com/


martedì 13 novembre 2018

Funny ad of the day. Colorsteel: For A Home You Can Be Proud Of


Client ColorSteel Agency DDB New Zealand Production Goodoil Films Country New Zealand Uploaded 6 November, 2018 Credits Fiona McGeeDirector Director Fiona McGee Shane BradnickExecutive Creative Director Executive Creative Director Shane Bradnick James ConnerCreative Director Creative Director James Conner Christie CooperCreative Director Creative Director Christie Cooper Producer Claire Richards Agency Producer Claire Colohan Executive Producer Judy Thompson Executive Producer Mark Foster Business Director George Mackenzie Group Account Director Kate Lines DoP Rob Marsh Editing Company The Editors Sydney Post production Blockhead Composer Peter Van Der Fluit Mark BurnettEditor Editor Mark Burnett Music Liquid Studios Planning Director Rupert Price Senior Account Manager Rachel Parker Other credits Head of Marketing - Sarah Pepworth Marketing Manager - Natacha Clark Brand Manager - Laura Clark

giovedì 8 novembre 2018

Ad of the day. #wearetravelers SAS - The Arrivals

credits via adsoftheworld.com


Have you ever stopped and observed the beauty of the arrival hall? Going places takes us places. Read more about how travel changes us at: https://www.flysas.com/wearetravelers/ #wearetravelers

Advertising Agency: & Co./NOA, Copenhagen, DenmarkArt Director: Rune PetersenCopywriter: Johan KøhlerAccount Director: Morten FabriciusAccount Managers: Camilla Reinholdt, Mette KruseSocial Media Planner: Rasmus PhilipHead of Brand Activation / Social: Morten SaxnæsStrategic Director: Ørnulf JohnsonGraphic Designer: Anders Martin JensenInteractive Producer: Palle AufeldtIn-house Executive Producer: Anders Toustrup DarreIn-house Producer: Lene MeyerExecutive Producer: Mette Jermiin / BaconDirector: Jeppe Rønde / BaconDoP: Magnus JønckEditor: Simon BorchSound Design: Rune Palving, Elisabeth Garden Danielsen

mercoledì 7 novembre 2018

Temporary store of the day. Björn Borg's Pop-Up Shop

via lbbonline.com





CLIENT

ADVERTISER: Björn Borg

CREATIVE AGENCY Nord DDB

PLANNER: Andrea Dahlbäck

CHIEF CREATIVE OFFICER: Andreas Dahlqvist

SENIOR COPYWRITER: Martin Lundgren

ART DIRECTORS: Clara Uddman, Petter Swanberg

ACCOUNT DIRECTOR: Hanna Ternström

SOCIAL MEDIA: Jonas Eriksson

PLANNING DIRECTOR: Johan Rynell

PR DIRECTOR: Susanne Johansson

SENIOR DESIGNER: Jesper Hellzén

DESIGNER: Tor Westerlund

PRODUCTION COMPANY

PRODUCTION COMPANY: House Agency

DIRECTOR: Matilda Callenbo

DOP: Natan Gullström, Olle Lindholm

PRODUCER: Matilda Callenbo, Stefan Wikström, (Interactive) Erik Hagström, (Post) Tomas Wall

PRODUCTION MANAGER: Christine Norberg

POST PRODUCTION / VFX

GRADE: Natan Gullström

OTHER

SET DESIGN: Linda Björkman & Johan Ryman


martedì 30 ottobre 2018

Automotive ad of the day. The all-new BMW 8 Series Coupe

via MAA
Serviceplan Campaign Hamburg by Daniel Wolfe of Anorak Production.

Experience the all-new BMW 8 Series Coupe in a setting never seen before. A luxury sports car driving in a city where driving is normally impossible. The Grand Canal, where gondolas float across, turns into a stage for a once-in-a-lifetime event. In this film, you can witness the fulfilment of a lifelong dream: Driving through the canals of Venice in a sports car. The BMW 8 Series Coupe adds a brand new chapter to BMW’s long history of sensational sports cars. Its outstanding performance and riveting design perfectly fits the thrilling driving dynamics portrayed in this film. The worldwide market launch for the new BMW 8 Series Coupe will begin in November 2018.

sabato 27 ottobre 2018

Funny ad of the day. Phone History #PhonesAreGood | Three



Creative Director Hollie Walker

Creatives Tom Bender, Tom Corcoran

Executive Creative Directors Ian Tait, Tony Davidson

Group Account Director Paulo Salomao

Account Director Lauren Ivory

Account Manager Lara Wahab

Strategy Director Andy Wright

Strategist Rachel Hamburger

Comms Planner Lee Ramsay

TV Producer Richard Adkins

TV Production Assistant Aran Patterson

Print Producers Rowan Ferraz

Design Director Ryan Teixeira

Artworker Jhy Turley

Senior Business Affairs Manager Alex Coomer

TV PRODUCTION

Production Company Friend London

Director Ian Pons Jewell

Executive Producer Luke Jacobs

Producer Jon Adams

Director of Photography Mauro Chiarello

Production Designer Mark Connell

Costume Designer Ameena Callender

Service Company Radioaktive Film

Edit Company Cut & Run

Editor Ben Campbell

Edit Assistant Chris Hutchings

Edit Producer Ruth Minkley

VFX Company Time Based Arts

VFX Supervisor James Allen

VFX Head of Production Josh Robinson

VFX Production Assistant Sean Ewins

Lead VFX Artist Luke Todd

Colourist Simone Grattarola

Flame Artists Matt Jackson, Leo Weston, David Birkhill, Stephen Grasso, Jamie Crofts

Nuke Artists Leandro Vazquez, Matt Shires, Bernardo Varela, Sarah Breakwell, George Cressey, Ralph Briscoe, Manolo Perez

CG Artists Oscar Diez, James Spillman, Mike Battcock, Jon Park, James Mann, Nigel Timms, Daniel Davie, Gareth Bell, Cesar Eiji Nunes, David Loh, Michael Hunault, Federico Guzzardo, Florian Mounie, Dan Hope

Matte Painters Lisa Ayla, Sylvie Minois

AFX Jess Gorick (TBA) Stu Greenwood (W+K) Andrei Veriotti (W+K) Laurence Mence (W+K)

Sound Company 750mph

Sound Designer Sam Ashwell, Jake Ashwell Sound Producer Mary-Ann D’Cruz

Music Supervisor John Connon @ Mr. Pape

martedì 9 ottobre 2018

Campaign of the day. Ikea invades luxury commercials.





CLIENT ADVERTISER: IKEA BRAND: IKEA CLIENT CONTACT: Laura Durán, Rafael Jiménez, Carlos Barrajón CREATIVE AGENCY CREATIVE AGENCY: McCann Spain STRATEGIST: Juan Manuel Ramírez PRODUCER: Martin Beilin, Los Producers EXECUTIVE CREATIVE DIRECTOR: Raquel Martínez, Álvaro López, Martin Subercaseaux CHIEF CREATIVE OFFICER: Mónica Moro ACCOUNT TEAM: Javier Pascual, Elena Rodríguez, Alejandra Sierra, Claudia Solano, Elizabeth Localio, María Sola, Sonsoles San José DIGITAL AGENCY DIGITAL AGENCY: MRM// McCann MEDIA AGENCY MEDIA AGENCY: Media PRODUCTION COMPANY PRODUCTION COMPANY: Blur DIRECTOR: Armando Bo POST PRODUCTION / VFX POST PRODUCTION COMPANY: Marte MUSIC MUSIC COMPANY: Beat Music


mercoledì 19 settembre 2018

Nice ad of the day. Heineken | UEFA Champions League | Unmissable


CREATIVE AGENCY CREATIVE AGENCY: Publicis Italy PRODUCER: Viviana Biondolillo EXECUTIVE CREATIVE DIRECTOR: Luca Cinquepalmi, Marco Venturelli CHIEF CREATIVE OFFICER: Cristiana Boccassini ACCOUNT EXECUTIVE: Lischa Steiper SENIOR COPYWRITER: James Andrews STRATEGIC PLANNER: James Moore PRODUCTION COMPANY PRODUCTION COMPANY: Iconoclast Paris EXECUTIVE PRODUCER: Charlotte Marmion DIRECTOR: MEGAFORCE DOP: Lasse Frank CASTING DIRECTOR: Emma Skowronek OFFLINE EDITOR: Fred Olszak POST PRODUCTION / VFX POST PRODUCTION COMPANY: THE MILL London SOUND SOUND ENGINEER: Raj Sehgal (Grand Central Recording Studio London)

Weird ad of the day. Nissin - 日清ラ王CM 「焦ガッキー襲来 篇」 40秒 / くっきー

via lbbonline.com

Director Wataru Sato

giovedì 13 settembre 2018

Sport ad of the day. Just Do It: Caster Semenya




When you're born to do it—just do it. #justdoit

"Semenya is a groundbreaking athlete who has controversially been the target of gender testing due to the IAAF’s policy on high natural levels of testosterone in women. " Read more here

Agency Wieden & Kennedy Amsterdam Executive creative directors Eric Quennoy Mark Bernath Creative directors Evgeny Primachenko Hannah Smit Craig Williams Art director Teresa Montenegro Copywriter Christopher Cryer Head of production Joe Togneri Executive producer broadcast Michael MacMillan Broadcast producer Magda Czyz Executive producer art Maud Klarenbeek Art producers Kate Barrett Stacey Prudden Planning director Stephane Missier Communications planner director Hillary Heath Group account director Kathryn Addo Account director Amber Martin Account managers Cassandre Beck Molly Rugg Head of design Joe Burrin Studio director Lizzie Murray Designer Gustav von Platen Studio artist Noa Redero Project manager Loes Poot Business affairs Fiona Fan Production company Park Pictures Director AG Rojas Director of photography Rina Yang Producer Nick Goldsmith Executive producer Stephen Brierley Editing company Trim Editing Editor Dominic Leung Editor assistant Dave Davis Producer Tatyana Alexandra Audio post Wave Studios Sound designers Ed Downham Alex Nicholls-Lee Music artist Cam Ballantyne Title Caster Studio Beatworms Post production Glassworks Amsterdam VFX supervisor / Lead compositor Kyle Obley Compositor Jan van de Laar On set VFX supervisor George Webster Colourist Scott Harris Executive producer Anya Kruzmetra Production coordinator Salt Ibraeva


Sequel of the day. Ikea - Lamp 2

Lamp 2002


Lamp 2


via fastcompany.com


giovedì 6 settembre 2018

Ad of the day. Nike - Dream Crazy




Don’t ask if your dreams are crazy. Ask if they’re crazy enough. #justdoit

“If people say your dreams are crazy, if they laugh at what you think you can do, good. Stay that way. Because what nonbelievers fail to understand is that calling a dream crazy is not an insult; it’s a compliment.
Don’t try to be the fastest runner in your school, or the fastest in the world. Be the fastest, ever. Don’t picture yourself wearing OBJ’s [Odell Beckham Jr.] jersey; picture OBJ wearing yours. Don’t settle for homecoming queen or linebacker; do both. Lose 120 pounds and become an iron man, after beating a brain tumor. Don’t believe you have to be like anybody to be somebody. 
If you are born a refugee, don't let it stop from playing soccer for the National Team. At age 16.
Don’t become the best basketball player on the planet; be bigger than basketball. Believe in something, even if it means sacrificing everything.
When they talk about the greatest team in the history of the sport, make sure it's your team.
If you have only one hand don't just watch football, play it. At the highest level.
And if you are a girl from Compton, don't just become a tennis player. Become the greatest athlete ever.
Yeah, that's more like it.
So, don't ask if your dreams are crazy. Ask if they’re crazy enough.
It's only crazy until you do it.
Just do it."

lunedì 3 settembre 2018

Funny ad of the day. Paylib - Le geste simple qui règle tout


Annonceur : Paylib Chief Executive Officer Paylib : Vincent Duval Communication Paylib : Kevin Seguy Agence : Herezie Group Responsables Agence : Arno Pons, Chloé Diaz Président & CEO : Andrea Stillacci COO: Pierre Callegari Directeur de la Création : Baptiste Clinet Directeurs de Création : Axel Didon, Joseph Dubruque, Raphael Stein Planning Stratégique : Fanny Camus-Tournier, Sissi Buir TV Producer : Barbara Vaira Maison de Production : Iconoclast Paris Réalisateur : Vincent Lobelle Post-Production : Mathematic Production Son : Octopus Musique Originale : Lorenzo Esposito Fornasari, Eraldo Bernocchi Date Antenne : 27/08/2018 Plan Media : Havas Media

giovedì 9 agosto 2018

Idea of the day. The radio.net FOOTBALLPEN

"A digital radio platform fitted a Bluetooth-connected pen with bone-conduction technology, so Germans could secretly listen to World Cup games at work." Read more at contagious.io


Turning business days into match days! The smart solution to experience the world cup in all business situations. Choose your favorite radio station in the radio.net app, connect the FOOTBALLPEN and bite on the end. The bone conduction is handling the rest. For more info and your chance to win a FOOTBALLPEN go to: https://apps.radio.net/footballpen/ The site is also available in these languages: Deutsch https://apps.radio.de/footballpen/ Français https://apps.radio.fr/footballpen/ Español https://apps.radio.es/footballpen/

Campaign of the day. Dove + Cartoon Network | “I’m Fine”


Dove and Cartoon Network have partnered to help build girl’s self-esteem through cartoons, for the first time ever. This video from the series shows how girls everywhere deal with pressures at school and online Dove’s self-esteem project has been working to build young people’s self-esteem for 14 years. Now, with Cartoon Network, they plan to help 20 million more young people improve their self-confidence and their ability to talk about self-esteem issues in a series of six cartoon short films, directed by Steven Universe creator Rebecca Sugar. What children watch can play a big part in how they perceive themselves, so why not use screen time to help inspire them and grow their body confidence? This video explores the feelings of a young girl who comes home from school after a tough day. Common social pressures, such as teasing or bullying at school, and looking at celebrities on social media, have left her feeling isolated. Trying to ‘fit in’ can leave girls feeling like they’re afraid to express themselves; talking to parents or friends about self-confidence issues or social media anxiety can be tough. It might seem like it’s easier to say ‘I’m fine’ when someone asks, but not sharing problems or negative thoughts can end up making things harder. Through six new Steven Universe cartoons, full of themes of body positivity and self-confidence, Dove and Cartoon Network are here to help young girls understand that being themselves feels better than trying to fit in. Being more confident and building self-esteem takes time, but an inclusive media landscape for young people provides positive inspiration. Join our mission and help a young girl you know grow up feeling confident. Download our free educational resources and spend an #HourWithHer to improve a girl’s self-esteem and body confidence for a lifetime. https://www.dove.com/uk/dove-self-est...
Client Brand Team: Sophie Galvani, Dinara Bekmansurova, Hannah Burns
Agency: Ogilvy UK
Executive Creative Directors: Andre Laurentino and Gerald Lewis
Creative Team: Matt Nankivell, Vik Kanyo, Ollie Jarrott
TV producer: Lora Jane Brisland
Print producer: Chloe Jahanshahi
Account Team: Cathy Sadiner, Sam Pierce, Georgie Howard, Carmen Vicente Soto
Strategy Team: Sandy Thompson, Joshua Crost


TV Production Company: Sweetshop
Director: Andrew Lang
Producer: Justin Edmund-White
Animation Director: Frankie Swan @ Picasso
Animation Producer: Melissa Venet
DOP: Ula Pontikos
Editor: Gary Forrester @ The Quarry
Colourist: Oisin O'Driscoll @ The Mill
Post Producer: Jake Saunders @ Unit
Sound Design: Jamie Thomas @ Unit
Composers: Huntsmen Music
Photographer: Kitty Gale, represented by Gill Turner