Ads of the week. Orange - Vaseline - Hornbach - Kaiser Permanente - DirecTV - Kerry Low Low - 5 Seeds - Greenpeace.

Orange “Words"

Agency: Publicis Conseil, Paris
Production Company: Wanda Productions, Paris
Director: Philippe Andre

Vaseline “Amazing Moisture”

Agency: Bartle Bogle Hegarty. New York
Chief Creative Officer: Kevin Roddy
Group Creative Director: Todd Riddle
Art Director: Maja Fernqvist
Art Director/Copywriter: Joakim Saul
Head of Broadcast: Lisa Setten
Senior Producer: Julian Katz
Production Co.: Biscuit Filmworks USA, Los Angeles
Director: Noam Murro
DP: Simon Duggan
Executive Producer: Shawn Lacy
Line Producer: Jay Veal
Shoot Location: Sydney, Australia
Editing Co.: The Whitehouse
Editor: Russell Icke
Asst. Editor: Ethan Mitchell
Executive Producer: Corina Dennison
Post Producer: Melanie Klein
Music: Peer Gynt Suite No.1 - Anitra's Dance
Post Facility: Carbon VFX
Lead Flame Artist: Kieran Walsh
Executive Producer, VFX: Frank Devlin
Colorist: Fergus McCall, The Mill NY
Audio Facility: audioEngine
Audio Engineer: Tom Goldblatt

Hornbach “Die Hymne des Machens”
English version: here.

Agency: Heimat Werbeagentur, Berlin
Production Company: Partizan GmbH, Berlin
Director: Nico Beyer
Producer: Moritz Merkel

Kaiser Permanente “Emerald Cities"

Agency: Campbell-Ewald, Los Angeles
Chief Creative Officer: Bill Ludwig
Executive Creative Director: Mark Simon
Creative Director: Mike Conboy, Neville Anderson
Senior Vice President/Copywriter: John Dolab
Senior Vice President/Art Director: Chip Kettering
Agency Producer: John Haggerty
Production Company: Biscuit Filmworks, Los Angeles
Director: Noam Murro
Senior Executive Producer: Shawn Lacy
Executive Producer: Colleen O’Donnell
DP: Toby Irwin
Line Producer: Jay Veal
Editorial: Spot Welders
Editor: Robert Duffy
Music: Nylon Studios, Claude Debussey
Visual Effects: Animal Logic, Los Angeles
Executive Producer: Nerissa Kavanagh

DirecTV Argentina “Aged”

Agency: Draftfcb, Buenos Aires
Creative General Directors: Guillermo Castañeda, Juan Cruz Bazterrica
Creative Director: Marco Caltieri, Gonzalo Osorio
Art Director: Matías Harbeck
Copywriter: Yago Fandiño
RTV: Gonzalo Calzada
Agency Producer: Gabriel Lancioni
Production Company: Rebolucion, Buenos Aires
Director: Luciano Podcaminsky/Andres Salmoyraghi
Executive Producer: Patricio Alvarez Casado
Producer: Axel Linari
DP: Javier Julia
Editor: Diego Panich
Music: Noroeste Musica

Kerry Low Low: Mouse

Agency: Fallon London
Agency Producer: Jo Charlesworth
Creative Director: Tony McTear
Creative: Gary Anderson; Tony Miller
Director: Dom & Nic
Production: Outsider
Producer: John Madsen
Director of Photography: John Lynch
Post Production: The Moving Picture Company (MPC)
Editor: Struan Clay

5 Seeds: Birds vs Humans

Agency: BMF
Agency Producer: Mandy Payne
Creative Director: Simon Langley
Creative: Nils Eberhardt; Richard Morgan
Director: Michael Spiccia
Production: GoodOil Films
Producer: Sam Long
Music: Song Zu

Greenpeace: Coal Story

Agency: Ogilvy & Mather Beijing
Agency Producer: Yimeng Bai; Doug Schiff; Fei Wang
Creative Director: Yimeng Bai; Doug Schiff; Fei Wang; Yanyan Yang
Creative: Doug Schiff; Yanyan Yang
Director: Doug Schiff; Fei Wang
Music: Kadri Gopalnath

Sony "Soundville". By Juan Cabral.

Agency: Fallon
The interview of Juan Cabral.

Viral campaign of the week. VW - The fun theory.

Visit the site www.rolighetsteorin.se
Concept inspired by the book "Nudge. Improving Decisions About Health, Wealth and Happines” by Richard H. Thaler and Cass R. Sunstein.
"DDB Stockholm recently launched Rolighetsterorin, or "The Fun Theory" campaign, an initiative to get people to change their lazy behaviors—and ultimately, how they feel about driving environmentally friendly cars—by allowing them to see the fun side of acting responsibly." Continue reading at Creativity.

Piano stairs


The world's deepest bin


Empty bottle arcade

Agency: DDB Stockholm
Creative Director: Andreas Dahlqvist

Ads of the week. Canal+ - VIFF - Unipol - CSX - CLG - Orange - WhyHunger.org.

Canal+ “The Closet”

Agency: BETC EuroRSCG, Paris
Creative Director: Stéphane Xiberras
Art Director: Eric Astorgue
Copywriter: Jean-Christophe Royer
Director: Matthijs van Heijningen
Production Company: Soixan7e Quin5e, Paris
Executive Producer: Yuki Suga
DP: Joost van Gelder
Editor: Jono Griffits

VIFF: Subtitles


VIFF: Disturbing


VIFF: Sexuality

Agency: TBWA Vancouver
Agency Producer: Mike Hasinoff
Creative Director: Paul Little
Creative: Addie Gillespie; Jon Murray
Director: Tim Godsall
Production: Biscuit Filmworks; OPC
Producer: Rick Jarjoura
Director of Photography: Darko Suvak
Editor: Geoff Hounsell
Brand: VIFF
Post Production: Airship Post


Unipol Gruppo Finanziario “Tilt and Shift”

Agency: McCann Erickson, Rome
Creative Director: Marco Carnevale
Copywriter: Fabio Bartolomei
Art Director: Gianluca Pagliarulo
Agency Producer: Fabio Cimino
Production Company: Partizan, London
Director: Keith Loutit
Producer: Grace Bodie
2nd Unit Director: Daniel Lowe
Italy Service Company: Filmmaster
Exec Producer: Fabrizio Razza
Producer: Simona Ferraro

CSX “Breathe”

Agency: Mullen, Winston-Salem
Group Creative Director: Mark Fisher
Copywriter: Nate Hafer
Art Director: Justin Mace
Agency Producer: Peter Hullinger
Production Company: Park Pictures, New York
Director: Joaquin Baca-Asay
Executive Producer: Jackie Kelman Bisbee
DP: Joaquin Baca-Asay
Editor: Avi Oron @ Bikini Edit
Telecine: CO3
Colorist: Billy Gabor
VFX: Brickyard
Music: Stimmung
Music Producer: Kelly Fuller
Audio Post: Audio Engine
Audio Mixer: Rob DiFondi

CLG: Fire Safety

Agency: RKCR/Y&R
Agency Producer: Tim Page
Creative Director: Damon Collins
Creative: Mike Boles; Jerry Hollens
Director: Dougal Wilson
Production: Blink Productions
Producer: Matthew Fone
Post Production: The Moving Picture Company (MPC)
Editor: Joe Guest

Orange: Hip Hop


Orange RockCorps: Goth


Orange RockCorp: Teckto

Agency: Publicis Conseil
Agency Producer: Pierre Marcus; Florent Villiers
Creative Director: Olivier Altmann
Creative: Yves Eric Deboey; Mathieu Degryse; Olivier Dermaux; Mathieu Vinciguerra
Director: Vincent Lobelle
Production: Soixan7e Quin5e
Producer: Emmanuel Guiraud
Director of Photography: Glynn Speeckaert
Post Production: Mikros Image; WAM
Editor: Stephane Couturier; Cyril Nakache

WhyHunger.org: Desperate

Agency: Duncan/Channon, San Francisco, CA
Production Company: Boxer Films, LA, CA
Director(s): David Adam Roth
Creatives: Lawson Deming (DoP)
dave knox (Assoc Creative Director)
Ken Hall (Assoc Creative Director)
Pedram Torbati, Boxer (Editor)
Tim Bright (Producer)
Post Producer: Ben Guzman
Colorist: Marshall Plante, The Syndicate
Online: Fefo de Souza, Vendetta Post
Music: Emoto
Mix: M Squared Productions

Short film of the week. “Videogame” by Donato Sansone.

Title: Videogame
Production Company: Filmmaster, Milan
Creative, director, producer, DP, editor, illustrator: Donato Sansone
Sound: Enrico Ascoli
www.myspace.com/milkyeyes

Amnesty International. Make some noise for human rights.

Agency: Rapp France
Creative directors: Damien Frossard, Gilles Duplan
Branded content director: Romain Pergeaux
Art director: Guillaume Paquin
Copywriter: Renaud Legros
Director: Jeremy Halkin
Production: ESKWAD
Post Production: Mikros images
Sound design: AOC