Director of the day. Martin De Thurah.

Martin hails from Denmark where he graduated from the National Film School.  In 2007 he directed the 25min short ‘We Who Stayed Behind’ and the 45min ‘Young Man Falling’, the latter of which was selected for the Critics Week in Cannes.  

His commercial for IKEA won 'Best Direction' at the Creative Circle Awards in 2008 and he won a number of awards at the 2009 MVA’s including 'Best Director’, and a D&AD Pencil on his video for Will Young. 

Martin’s promo career is prolific, shooting for James Blake, Feist, Editors, Royksopp and David Byrne, picking up MVA’s and other awards along the way.  

This work has translated across to commercials effortlessly.  His Thomson film was marked as one of the best works of 2011.  More recently Martin has directed an award winning film for Camelot, and a new Sainsbury's film starring David Beckham, both for AMV.

More info here

THE MAN WHO COULDNT SLOW DOWN from martin de thurah on Vimeo.

HOME from martin de thurah on Vimeo.

ROYKSOPP - WHAT ELSE IS THERE from martin de thurah on Vimeo.

MEW - SPECIAL from martin de thurah on Vimeo.

Social ad of the day. mothers2mothers: A World Apart.

via lbbonline.com. Watch the reel of Martin De Thurah, the director.


FIND OUT MORE AT: http://bit.ly/birth-should-be-about-life
DONATE (UK): http://bit.ly/Donate-UK 
DONATE (Rest of the world:) http://bit.ly/Donate-rest-of-the-world
WATCH 'A World With mothers2mothers:' http://bit.ly/A-World-With-mothers2mo...

Birth Should Be About Life: Campaign Facts

- 700 children are born every day HIV-positive, almost all of them in sub-Saharan Africa.
- Without treatment, 50% these children will die before their second birthday.
- AIDS is still a leading cause of maternal death.
- With the right support the transmission of HIV from mother-to-child is preventable.

Agency: BBH
Director: Martin De Thurah
Production Company: Academy Films
Editing: Rock Paper Scissors 
Post Production: The Mill
Composer: Pilou
Sound: Grand Central Sound Studios

Documentary of the day. Is the Man Who Is Tall Happy? - Michel Gondry - Noam Chomsky Documentary.

"From Michel Gondry, the innovative director of Eternal Sunshine of the Spotless Mind and The Science of Sleep, comes this unique animated documentary on the life of controversial MIT professor, philosopher, linguist, anti-war activist and political firebrand Noam Chomsky. Through complex, lively conversations with Chomsky and brilliant illustrations by Gondry himself, the film reveals the life and work of the father of modern linguistics while also exploring his theories on the emergence of language. The result is not only a dazzling, vital portrait of one of the foremost thinkers of modern times, but also a beautifully animated work of art."

Director: Michel Gondry

Writers: Michel Gondry, Noam Chomsky

Actors: Noam Chomsky, Michel Gondry

Genre: Documentary

In Theaters November 22nd, 2013

Ad film of the day. John Webster: The Human Ad Man.

via MAA

"A documentary about legendary ad creative John Webster.

John didnʼt make advertising for award show judges, he made it for the judges sitting on the settee -- real ordinary people. We went to interview people who knew John best, people who worked with him and people he inspired to find out about John, what made him so special, and what we can learn from him. 

We also spoke to real people, people who didnʼt know John but remember his work. We showed them his ads and asked for their thoughts and opinions -- no fancy advertising bollocks, just real human honesty. We also asked the legends of the industry their view on the current state of advertising. Have we lost the human touch that John had?

It seems creatives nowadays are more concerned with creating something cool rather than something that truly resonates and connects with us. What they see as ʻconsumersʼ John saw as people.

Finally we showed Johnʼs work to a new generation to see how children reacted to it. Would his work truly stand the test of time or would it be seen as a relic of the past? 

The film was made by Nick Werber, Tom Baker, David Carr and Martins Millers, creative students at the School of Communication Arts in London in conjunction with Patrick Collister."

D&AD - I wish I'd done that.

via MAA

Idea of the day. A Harvey Nichols Christmas 2013 -- Sorry, I Spent It On Myself

"Adam &Eve/DDB created the gift collection and online ad. Daniel Fisher wrote the online spot, it was art directed by Richard Brim and directed by James Rouse through Outsider. Rocket handled the media planning and buying." Read more at brandrepublic.com and at creativereview.co.uk