mercoledì 22 agosto 2007

Ads of the week. Philips - 1882 - Liquid Plumr - Choice FM - Coca-Cola - VW - Edge - Yahoo! Travel

Philips - Robot

Per approfondire andate sul sito e sul canale Youtube. Degna di nota la regia di Bruno Aveillan per la casa di produzione Short Films. Di lui ricorderete sicuramente lo spot Magnum 5 Senses. Sul sito della casa di produzione troverete uno spot fatto per Bridgestone, "Roadspeaker", con lo stesso stile registico.
Agency: DDB London - Creative Director: Stuart Buckley - Mark Thompson (Creative) - Dave Newbold (Creative) - Lucy Westmore (Agency Producer) - Ben Mann (Producer) - Director: Bruno Aveillan - Prod. Co.: Short Films London - Post Production Wizz in Paris

1882 – Gauchos

Client: 1882 - Agency: Madre - Production Company: Nunchaku Cine - Director: Nicolas Kasakoff - Producer: Claudio Pastorino, Patricia Butelman - Editor: Roi - Post Production: Che Revolution Post - Sound: No Problem - Music: Animal Music
L'agenzia Madre di Buenos Aires lancia 1882, un nuovo drink by Fernet, il marchio del digestivo argentino che detiene il 90% delle quote di mercato. Andate in questa pagina per vedere tutti gli spot, uno più fuori di testa dell'altro. Tanta follia è giustificata dalle intenzioni dell'agenzia di posizionare il drink come la porta di ingresso in un mondo di storie strane e divertenti. "Come fosse un codice pin che dà la possibilità di vedere cose grandi, divertenti, stupide, impressionanti, ritmiche e misteriose", come dice il direttore creativo Carlos Bayala.

Liquid Plumr: Ahem

Client: Clorox - Agency: DDB, San Francisco - Chief Creative Officer: Lisa Bennett - Creative Director: Dustin Smith - Art Director: Natalie Chambers - Copywriter: Aimee Lehto - Agency Broadcast Producer: Mark Tobin - Production Company: MJZ - Director: Steven Diller - Producer: Peter Vitale - Cinematographer: Richard Henkels - VFX: Riot, Los Angeles - VFX Producer: Andy Mac - Online Producer: Tracy Colman, Filmcore, Robert Owens, Riot - Sound Design: Stimmung - Sound Designer: Gus Koven - Mix: Jeff Fuller, Eleven, Joaby Deal, One Union
Guardate anche gli altri spot della campagna: "Am not" e "Shower Clog".

Choice FM - Kill The Gun

Agency: AMV BBDO - Copywriter: Gary Walker - Art Director: Huw Williams - Production Company: Therapy Films/Anonymous Content - Director: Malcolm Venville, Sean De Sparengo - VFX Producer: Nicola Sims - VFX: The Mill - Audio Post Production: Wave
Girato a 10.000 fps in tre take. L'arma usata è stata una calibro 22.

Coca-Cola - Happiness Factory The Movie
Dopo il meraviglioso Silver lion 2007 "Happiness Factory", un sequel con un appellativo importante: The Movie. Titanium Prediction 2008. I personaggi abbiamo già avuto modo di conoscerli in questo post.

Agency: Wieden + Kennedy, Amsterdam - Executive Creative Director/CW: Al Moseley - Executive Creative Director/AD: John Norman - Art Director: Hunter Hindman - Copywriter: Rick Condors - Agency Producer: Sandy Reay - Agency Executive Producer: Tom Dunlap - Agency Editor: Ken Rosenberg - Production Company: Psyop - Director: Todd Mueller, Kylie Matulick - Executive Producer: Boo Wong, Justin Booth-Clibborn - Producer: Mariya Shikher - Art Director/TD: David Chontos - Animation Director: Nicholas Weigel - Storyboard Artist/Designer: Ben Chan - Lighting/Rendering Lead: Saira Matthew - VFX Lead: Pete Hamilton - Compositing Lead: Jason Conradt - Post Production: Psyop - Audio Post: Sound Lounge - Live Action Production: Seven Senses - Live Action Director: Andreas Hoffman - Executive Producer (Live Action): Alvaro Weber - Producer (Live Action): Alvaro Weber - Director of Photography: David Carretero - Music: Human - Sound Design: Amber - Executive Producer (Sound): Kate Gibson - Sound Designer: Bill Chesley - Producer (Sound): Kate Gibson - Final Mix: Sound Lounge - Mixer: Philip Loeb

La movie premiere su Second Life - Starring Avril Lavigne


Volkswagen - Safety Dance
Un follow-up della campagna "Safety Happens" (derivazione del più gergale "Shit happens", un modo di dire americano per il cui esatto significato vi rimando alla pagina Wikipedia) che si è portata a casa il Gold Lion a Cannes 2007 (VW Passat Critique, VW Passat Wagon - Four Hours, VW Jetta - Like, VW Jetta - Movie)

Agency: Crispin Porter + Bogusky - Chief Creative Officer: Alex Bogusky - Executive Creative Director: Andrew Keller - Creative Director: Scott Linnen, Rob Strasberg - Interactive Creative Director: Jeff Benjamin - Art Director: Dave Swartz - Copywriter: Dave Banta - Director of Integrated Production: Rupert Samuel - Integrated Senior Producer (Broadcast): Chad Hopenwasser - Production Company: HSI - Director: Paul Hunter - Executive Producer: Kerstin Emhoff - Producer: William Green
Director of Photography: Dan Mindel - Editorial Company: Rock Paper Scissors - Editor: Adam Pertofsky - Music: Beacon Street Productions - Executive Integrated Music Producer: Bill Meadows - Finishing: Company 3 - Colorist: Stefan Sonnenfeld - Audio Mix: Pop Sound - Flame Artist: Simon Holden

Edge - Wrong Direction

Agency: MCBD, London - Creative Directors: Paul Briginshaw and Malcolm Duffy - Copywriter: Richard Stoney - Art Director Dave Hobbs - Agency Producer: Russell Taylor - Production Company: Sonny, London - Director: Fredrik Bond - Producer: Helen Kenny - Line Producer: Ran Holst - Director of Photography: Tim Morris Jones - Post Production: The Mill, London - Editor: Tim Thornton-Allen @ Marshall Street Editors - Music: 'King of the Road' published by Warner Chappell Composer: Roger Miller

Yahoo Travel - Adventure

Agency: Euro RSCG Singapore - Executive Creative Director: Charlie Blower - Associate Creative Director: Cher Campbell - Associate Creative Director: Lim Chiao Woon - Art Director: Cher Campbell - Copy Writer: Lim Chiao Woon - Production Company: Spy Films, Toronto - Executive Producer: Carlo Trulli - Director: Trevor Cornish - Producer: Marc Milliard

Yahoo Travel - Space


Yahoo Travel - Time Machine

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