mercoledì 30 gennaio 2013

Digital ad of the week. The Tokyo Shimbun "Share the Newspaper with Children".

Via Contagious

This is a challenge to create a future for the old media newspaper. The Tokyo Newspaper created a new service where a smartphone changes articles for adults into ones for children. Then the newspaper became a media read by both parent and child and an educational tool for children.

Nessun commento: