mercoledì 28 agosto 2013

Viral of the past. Go Beyond The Cover.


"Zombie Boy rises again!
L'Oréal's Dermablend cosmetics brand got 13 million YouTube views for its 2011 "Go Beyond the Cover" video starring the über-tattooed Rick Genest. So, it's no surprise they've reunited, this time for an iOS app that tells the story behind the Canadian artist and model's body illustrations while touting Dermablend products." Read more at adweek.com

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