mercoledì 6 novembre 2013

Ad of the day. "Live True" Dewar's White Label.

via MAA
Text: So you want to be a writer?, Charles Bukowski
Original Music: Hanan Townshend
It always happens eventually. Maybe when you're 20, 25 or 30. There comes a time in life when we all have to choose the path to take. And everyone tells us what we should do. Our parents, our teachers, our bosses…
Dewar’s isn't like that. Dewar’s tells us to choose the path that leads us to what we like, to what we've been made for. That's the true meaning of success. No-one should tell us how to live or what to do. We should only remember that, when the time comes, when we look back, we must ask ourselves one question: how much of me is left in me? And we mustn't regret the answer.
Many are already making their way on the paths they've chosen. They're young people with a story to tell, a life that can inspire many others. They're the stars of Dewar's first global campaign. Livetrue is a message, a platform, a true story, an inspiration, a label for the lives of those who've turned their passion into their driving force.
"Live True" Dewar's White Label [English] from &Rosàs on Vimeo.
agency &rosas

if it doesn’t come bursting out of you

in spite of everything,

don’t do it.


unless it comes unasked out of your

heart and your mind and your mouth

and your gut,

don’t do it.


if you’re doing it for money or

fame,

don’t do it.



if you’re doing it because you want

women in your bed,

don’t do it.



if it’s hard work just thinking about doing it,

don’t do it.



if you’re trying to write like somebody

else,

forget about it.



if you have to wait for it to roar out of

you,

then wait patiently.

if it never does roar out of you,

do something else.



if you first have to read it to your wife

or your girlfriend or your boyfriend

or your parents or to anybody at all,

you’re not ready.



don’t be dull and boring and

pretentious, don’t be consumed with self-

love.



don’t do it.



unless it comes out of

your soul like a rocket,


don’t do it.



unless the sun inside you is

burning your gut,

don’t do it.



when it is truly time,

and if you have been chosen,

it will do it by

itself and it will keep on doing it

until you die or it dies in you.



there is no other way.


and there never was.

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