domenica 3 novembre 2013

Sport ad of the day. Best Of the ASICS Treadmill Challenge.

via adweek.com

For the ING New York City Marathon, ASICS is letting fans step into the shoes of an elite marathoner. Learn more:http://asicsamerica.com/nycm

Ryan Hall, America's fastest marathoner, runs an average of 4:46 a mile. So, ASICS created The Treadmill Challenge, custom-built to run exactly at Ryan's speed. We put the treadmill on the back of a truck, and we're taking it to every corner of the city to let New Yorkers test how long they can keep up at Ryan's pace. 

Nessun commento: