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Kobe Bryant knows no bounds to becoming the most innovative athlete-human-animal-organism on the planet. There's nothing Kobe Bryant can't do. He could make anything amazing, even a piano. Introducing the most beautiful piano the world has ever seen—the Kobe Piano. Made by Kobe. #Approved
Client: Nike
Project Name: Made by Kobe
Format: Broadcast
Client Contact: Kevin Kirksey / Steve Henderson
Launch Date: 3/6/14
Duration of Campaign: 3/6/14–3/27/14
W+K PORTLAND
Creative Directors: Don Shelford / Rob Thompson
Copywriter: Adam Noel
Art Director: Jon Kubik
Producer: Shannon Worley
Executive Agency Producer: Matt Hunnicutt
Account Team: Jordan Muse / Heather Morba
Executive Creative Directors: Mark Fitzloff / Susan Hoffman / Joe Staples
PRODUCTION
Production Company: Traktor Towers
Director: Traktor
Executive Producer: Rani Melendez
Line Producer: Rani Melendez
Director of Photography: Bojan Bozelli
EDITORIAL
Editorial Company: Stitch Editorial
Editor: Andy McGraw
Asst. Editor: Alex Tedesco
Post Producer: Chris Girard
Post Executive Producer: Juliet Batter
VFX
VFX Company: The Mill
VFX Executive Producer: LaRue Anderson
Flame Artist: James Allen & Glyn Tebbutt
VFX Producer: Dan Roberts/Antonio Hardy
Titles / Graphics: Justin Morris
MUSIC + SOUND DESIGN
Music + Sound Company: Beacon Street Studios
Composer: John Nau & Andrew Feltenstein
Sound Designer: Mike Franklin
Song (if applicable) Piano—“Out of the Woods” Light Bulb—“The Wunder r3”
Executive Producer: Leslie Dillullo
MIX
Mix Company: Beacon Street Studios
Mixer: Mike Franklin
Asst. Engineer: Dewey Thomas
Producer: Caitlin Rocklin
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