UK ad of the day. The Call - Vodafone

77% of the emergency services use Vodafone. Our latest TV advert highlights the everyday heroism of our emergency services. 

No actors, no CGI, just real firefighters doing what they do every day. 

We're proud that those who we rely on use Vodafone.

Music: Fragments of Self by Tom Hodge and Max Cooper




Agency: Grey London
Brand Marketing and Communications Director: Daryl Fielding
Spot: "The Call"
Executive Creative Director: Nils Leonard
Creative Directors: Vicki Maguire, Jonathan Marlow
Agency Producers: Ange Eleini, Joe Arojojoye
Creative Producer: Stephen Kessell
Account Management: Natalie Graeme, Sophie Fredheim, Morwenna White-Thomson
Planning: Leo Rayman, Rachel Woolley
Media Agency: OMD
Production Company: Academy
Director: Marcus Söderlund
Editor: Tom Lindsay
Producer: Medb Riordan
Director of Photography: Barry Ackroyd
Music: Fragments of Self by Tom Hodge, Max Cooper
Postproduction: Electric Theatre
Audio Postproduction: 750