Inspiring ad of the day. Guinness Rugby - Irrepressible Spirit

Agency: Abbott Mead Vickers BBDO

Client: Guinness

Creative Director: Dave Buchanan

Copywriter: Nicholas Hulley

Art Director: Nadja Lossgott

Agency Planner: Rory Gallery

Agency Planner: Steve Hopkins

Agency Producer: Nick Godden

Agency Producer: Holly Pienaar

Media Agency: Carat

Media Planner: Francesca Hills

Production Company: Rogue

Production Company: John Doris

Director: Dan Maslen

Director: John X. Carey

Production Company Producer: James Howland

Production Company Producer: Dom Gomez

Production Company Producer: John Doris

Post-Production Company: The Mill

Audio Post Production: Wave

Digital Design Company: The Lab, AMV BBDO

This story features the irrepressible spirit of the ‘voice of rugby’, Bill McLaren, showing that it is not the misfortune we are dealt – but how we face it – that really counts. The Bill McLaren Foundation was instrumental in helping create this film.

https://www.billmclarenfoundation.co.uk/

#MadeofMore

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Twitter: https://twitter.com/guinnessireland / https://twitter.com/guinnessgb
YouTube: https://www.youtube.com/guinnesseurope