Automotive ad of the day. Would you survive the world's most open test drive?
The new smart fortwo cabrio is radically open. But just how open are its drivers? See what happened when we hooked up our test drivers to a lie detector and asked them some daring questions!
Agency: BBDO Berlin CCO: Wolfgang Schneider Creative Managing Director: Jan Harbeck, Ton Hollander ECD: Michael Schachtner Creative Director: David Missing, Fedja Kehl Art Director: Shelley Lui Copywriter: Julian Stoelting. Kyra Nenz Account Team: Sonja Ruschke (Account Manager), Lindsay Jönsson (Account Director), Jan Hendrik Oelckers (Group Account Director) Agency Producer: Stefan Bader, Silke Rochow Chief Production Officer: Steffen Gentis (BBDO Group Germany)
Film Production: Markenfilm Crossing Producer: Oliver Hack (Managing Director), Alexander Husche (Producer) Post-Production: ARRI Mitte Producer: Julia Dobler Music/Sound Design: Nordmeister Composer: Malte Hagemeister & Kristian Nord Audio Production: Studio Funk Sound Engineer: Julian Maßmann Producer: Nicole Leibner, Uta Wittchen Director: Kai Sehr DOP: Björn Knechtel Script: Kyra Nenz, Julian Stoelting Editor: Sven Duncker Visual Effects: Martin Poggenclaas, the makery Setting: Orange Films